Luísa Silva Email and Phone Number
I’m passionate about building impactful marketing strategies that connect brands with people and drive growth. At Kaizen Institute, I focus on clear communication, digital strategy, and B2B relationships across the USA and Canada. My previous role at Salsa Jeans gave me hands-on experience in PR, brand campaigns, and influencer marketing across international markets. I enjoy blending data-driven insights with creativity to make every project meaningful but effective, and I'm excited about making a real impact through thoughtful, strategic marketing.
Kaizen Institute Western Europe
View- Employees:
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Head Of Marketing And Business Development - Usa And CanadaKaizen Institute Western EuropeUnited States -
Head Of Marketing & Business Development - Usa & CanadaKaizen Institute Western Europe Apr 2024 - Present- Definition and implementation of the Marketing Plan - Project management of online events and communication- Suppliers’ scouting and management- Monitoring and assistance in the execution of promotional content- Management of external channels (website + social media) ensuring alignment with the brand strategy and guaranteeing content with the help of other teams- Monitoring of performance indicators (website + social media)- Database Management- B2B Marketing Management -
Brand And Communication Specialist - Portugal, France And Middle EastSalsa Dec 2022 - Mar 2024- Definition and application of the brand's communication strategy for the following markets: Portugal, France and the Middle East.- Accompanying the PR agencies and partners to ensure the brand is communicated in those markets.- Preparation and execution of brand campaigns and events.- Working closely with other teams like: visual merchandising, product team, digital and trade marketing. -
Communication And P.R. SpecialistSalsa Mar 2022 - Dec 2022- Monitoring the PR agencies to ensure the brand communication in the following markets: Portugal, Spain and France.- Responsible for PR actions, such as execution of brand activations, projets and special events.- Development and monitoring of the Influence Marketing strategy of the brand -
Communication & P.R. TraineeSalsa Sep 2021 - Feb 2022- Assisting in PR actions, such as execution of brand activations and special events.- Assisting and accompanying PR agencies, in the execution of Press Releases and organic seedings.- Management and monitoring of content contracted with influencers. -
Dance TeacherGroove Spot Sep 2019 - Sep 2022 -
Campus AmbassadorDott Sep 2020 - Jun 2021
Luísa Silva Education Details
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International Business -
Relações Internacionais
Frequently Asked Questions about Luísa Silva
What company does Luísa Silva work for?
Luísa Silva works for Kaizen Institute Western Europe
What is Luísa Silva's role at the current company?
Luísa Silva's current role is Head of Marketing and Business Development - USA and Canada.
What schools did Luísa Silva attend?
Luísa Silva attended Escola De Economia E Gestão - Universidade Do Minho, Escola De Economia E Gestão - Universidade Do Minho.
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Luísa Silva
Client Partner At Emergn | Marketing | Fintech | Innovation | Ai & Ml | B2B | Saas | Employer Branding | Public Speaker | Finovatefall Best Of Show Winner 19 🏆| Pwit Finalist 22Porto -
Luisa Silva
Lisbon
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