Luis Badel Email & Phone Number

Miami, Fl, Us

Miami, Florida, United States

- Lead the digital team of beIN SPORTS for USA & CA, overseeing Editorial, Social Media, Digital Content Distribution, OTT, Monetization, Programming, and Production and Publishing.- Provide regular updates, KPIs, and progress reports to the Directors Board.- Drive the integration of a new OTT Platform vendor and its content.- Lead the local team in the implementation of the new website CMS and Platform as partof a global project.- Support marketing campaigns on both global and local scales.

Miami/Fort Lauderdale Area

- YouTube editorial strategy: Creation of original content coordination and revenue-driven approach, based on SEO data. 200% of Subscribers Growth and +150% revenue increase in the last 2 years.- In charge of overflow channels programming, OTT asset delivery operation including our app, partners and original content, exclusive for our Social Media Channels, based on data & analytics (SEMRush, Google Trends, Analytics).- Liaison between our Digital Products (App) and our providers in terms of new events, localized metadata updates, editorial/UX strategy and, scheduling & programming.- Coordination and Operation of Syndicated players from our properties within our editorial partners and clients. - Brand protection strategy: Identify and investigate the key factors engaged in and/or facilitating the piracy of beIN channels, with a focus on the USA, Canada & Puerto Rico.- Monitor and ensure that streams are running properly on all platforms.

- Producer, writer & host at 'Crímenes Bizarros', a Latin Podcast Awards winner biweekly true-crime podcast in Spanish. Available on all digital platforms.- Host/Researcher - 'Hola Doctor' Podcast.- Producer - 'Podcast de la Amabilidad'.- Distribution - 'Manifesto Cimarrón'.

Miami/Fort Lauderdale Area

Content Strategy:- Editorial leader of the Features area (Sports, Lifestyle and Monetization) for Yahoo en Español, Latin America and Spain.- Responsible for 35+ bloggers and original providers content across US, Mexico, Argentina, Colombia and Spain, among others.- Manager of Original Video Production for Yahoo en Español, Latin America and Spain. Leading a team of 3 in-house and 10+ external video providers in the creation of videoblogs, videoseries, daily video inventory and sales campaign content, among others.- Search Engine Optimization (SEO) approach through SocialFlow, Google Trends & Analytics. Operations:- Liaison between Editorial team with Ad Ops, Ed Ops and Engineering teams regarding the daily functioning of the Features verticals.- Scouting, pre-onboarding and hiring of new content providers.- Strategy design of new features in the front end of the verticals. Marketing:- Designer and creator of Editorial & Brand Integration strategies for Yahoo Latin America's sponsored campaigns.Brands and products such as Salud Bucal (Colgate), Holiday season (T-Mobile), Hogar (Home Depot), Informercial tiles/slideshows for T-Mobile, Russia 2018 World Cup Campaign (Dodge RAM), among others.

Miami, Fl

- Editorial Manager of Features, which includes the following channels: Sports, Celebrities and Lifestyles for Spanish Language markets. (http://es.yahoo.com/) (espanol.yahoo.com)- Managing/budgeting a group of 15 editors, more than 40 direct bloggers and more of 50 freelance network contributors in areas such as Sports, Celebrities, Lifestyle and Movies.- In charge of more than 40 providers for text, video, photos, multimedia and social media.- In-house video co-producer and storyteller.- Coordinating Monetized special content such as Familia Sana, La Jaula (MMA), Premios Lo Nuestro 2016, Academy Awards 2015-2016, Copa America 2015, Copa Concacaf 2015, Copa America Centenario 2016, Euro 2016, Olympic Games Rio 2016, World CUp Russia 2018, among others.- Social media skills in tools like Hootsuite, Sprinklr and SocialFlow. - Content creation production and management. (2013-2014)Video Programming for Latam - Yahoo Screen for Yahoo Español, Yahoo MX & Yahoo AR.Curating - Programming - Promotion of video content. (Original and providers)(2011-2013)MultimediaPhoto editor/Curator Original SlideshowsSearch on more than 10 photo providers in order to create at least 8 galleries daily.Reach of photographers around the globe to create original content.Host, co-producer Yahoo Originals Content (mini-documentaries) Host of more than 30 videos from World Cup Brazil 2014.Host/producer of 15+ videos from Rio 2016 Olympics. (2012-2014)Host, scriptwriter and co-producer of more than 40 episodes of 'La Historia Detrás de la Foto' series (The Story Behind the Photo).

Miami/Fort Lauderdale Area

Editorial and commercial freelance writer.

Bogota, Colombia

In charge of the photography selection of all the Latin American countries, Caribbean countries, USA and Canada. Assisting the editing director with various tasks and special assignments.Overseeing a team of local photo editors.Coverage of news and events: The Pan-American Games 2007 (Rio de Janeiro), APEC Summit 2008 (Lima), among others.

Ibagué - Bogotá - Colombia

National and local coverage of news and events.Coverage of Sports, Regional and Conflict events.Photography for special features. Printed and Online.

Digital Marketing Strategies: Data, Automation, Seo, Ai & Analytics, Marketing/Marketing Management, General, Certificate

Workshop Certificate, Film/Cinema/Video Studies, Video Storytelling Certificate Workshop (November)

Video story-telling and editing. Visual journalism workshop.

Studies, Photography (Distance Education)

Communications Management Certificate, Communication, Journalism, And Related Programs

Bachelor'S Degree, Broadcast Journalism, Bachelor Of Communication And Journalism