Luis Guillermo Carrera Montaño Email & Phone Number

Mexico City, Cdmx, Mx

Mexico City, Mexico

Mexico City

Mexican mass media company, which has interests in television networks, radio stations, internet, a newspaper, publishing, outdoor billboard advertising, cinemas and entertainment.Responsibilities:• Design, plan and implement commercial strategies for local and federal governments.• Define budgets and sales objectives.• Develop and implement comprehensive marketing campaigns that may include: television, digital (social networks), radio, outdoor advertising or printed advertising.• Develop relationships with the areas of dissemination and social communication of government institutions at the municipal, state and federal levels.

• Represent the company and serve as a contact with one of the most modern and automated genetic laboratories in Europe.• Supervise the start-up of the company to guarantee an agile and efficient start of operations.• Define the commercial strategy to achieve the positioning of the genetic tests.

Mexico City Area, Mexico

•Full P&L responsibility for Mexican subsidiary.•Responsible for Sales, Marketing, Finance, Logistics, Distribution, IT and Human Resources.•Compounded sales growth of +20%.•Manage sales department establishing sales quotas and handling revenue production.•Responsible for the development of the annual operating budgets and monthly sales forecast.

Mexico City Area, Mexico

•Responsible for identifying, analysing, developing and implementing Strategic Marketing Plans for Key Corporate Accounts.•Developed consultative relationships with Key Corporate Accounts to provide solutions to solve healthcare issues.•Developed and launched the Total Wound Care Centres with participation of Key Opinion Leaders from Argentina, Brazil, Chile, Colombia, Costa Rica, Mexico, Puerto Rico and Venezuela.

Mba

Mechanical And Electrical Engineer