Solid business professional with more than 25 years background in the FMCG environment acquired through broad experience within different categories - Food & Beverage, Beauty care, Luxury and Petcare - and distribution channels.General management experience leading all functions and full P&L accountability, through a commercial bias with a track record of proven growth results, developing not just a strong commercial and marketing expertise but also a broad view of the entire business.A concrete field and “feet on the street” experience added to the strategic thinking as main characteristics, working as enablers to design and execute several strategic projects with different frame of challenges like RTM transformation, business turnaround, M&A integration, start-ups and cultural mindset changes.Strong belief in leading by example and that the teams should be led and guide by a vision which has a tangible, well built, and business driven rational behind to create a personal engagement.