Definition, selection and consolidation of the new Fintech business structure that will house all the network's innovation projects around financial services with social impact. • Consulting and research of innovation projects for the group, advisor to the board of directors • Lead the production of our own payment gateway with PCI certification, establishment of the operating and commercial model for use in the group's companies and its future step towards opening to the general market. • Implementation of a digital microcredit model, structuring with allied companies and use of information silos for customer prospecting. Consulting and research of innovation projects for the group, advisor to the board of directors • Lead the production of our own payment gateway with PCI certification, establishment of the operating and commercial model for use in the group's companies and its future step towards opening to the general market. • Implementation of a digital microcredit model, structuring with allied companies and use of information silos for customer prospecting.

Leading all the company's digital assets renewal and evolution, construction of the growth vision on new digital products and communications, as well as the next step in the company's digital transformation.• Implementation of a digital lending model, structuring with allied companies and use of information silos for client prospecting & analytics, and definition of a fintech spin off from the company for further technological developments.• Leading the release of a own payment gateway with PCI certification, establishment of the operating and commercial model for use in the group's companies and its future step towards opening up to the general market.• Product owner of applications and websites, leading the management of their development, maintenance and evolution for current products and conceptualization of new applications. Restructuring of the digital marketing unit to evolve the provision of services within the group.

Responsible for the company's transformation process, implementation of ISO9001 and ISO27001 methodologies and processes, definition of the vision and evolution of products, business model, financial stabilization and opening of markets, recruiting the ideal human resource for the expansion of the model for Latin America.• 34% growth in sales (pandemic), with the expectation of closing 2021 growing 50% year over year.• Design the new vision of products, restructuring of development processes and human resources to face the pandemic and enter the fintech segment to expand the business spectrum. • Restructuring of 6 business units at financial, operational and commercial level, renewal of suppliers and optimization of costs to increase operational efficiency.

Business development in the largest companies in the region in segments such as banking, manufacturing and commerce, tenders with public and private entities, in technology services, banking business solutions, telecommunications, cybersecurity, operation and business continuity.• I closed long-term contracts (5+ years) and infrastructure transactions accumulated for US $ 11 Million• Relationship at C-Level, comprehensive knowledge of the different levels of relationship with the business areas for effective participation in tenders. • Led the project execution team made up of 125 direct reporting resources, as well as the relationship with manufacturers, and integration of suppliers to develop solutions tailored to customers.

Responsible for the sales of the three main channels of technological solutions nationwide; In charge of defining the business strategy, financial and logistics model, as well as the training and evolution of its commercial teams and liaison with the internal IBM team.• YtY sales growth of 22%• Compliance with an annual budget of US $ 10 million• Addition of 4 new competitive clients increasing market share

Responsible for the regional growth of distribution channels of products and services for Valle del Cauca, Eje Cafetero, Cauca and Nariño, guiding them to strengthen their commercial and technical structures, leveraging them in the training of their teams through personalized advice in commercial strategy.• Growth market share in 20%• Compliance for two consecutive years of the annual budget of US $ 8 MillionAddition of 25 new sales channels fulfilling the training and specialization track

Leadership of an interdisciplinary team for the construction of services and technological solutions for a group of 15 clients with deep approaches and high relationship within their organizations.• Fulfillment of the annual sales goal of US $ 2 million and connection of 4 new clients from the personal portfolio with 3+ year contracts.• Overcompliance with the profitability goal of the business with creative and differential solutions • Added a new line of business integrating several suppliers, with profitability of 40% for a local client, which positioned itself as a national practice.

Unit specialized in the software leasing model as a Microsoft SPLA (Service Provider License Agreement) wholesaler according to the new parameters of the industry.• Structuring of the business unit at a strategic, operational, commercial and logistical level• Design of commercial offers, added value, definition of commercial parameters, e-commerce strategies and digital channels for commercialization.Designed a specialized product in On Line CRM based on SPLA software for the emerging market in Latin America, conceptualizing and structuring a parallel business unit in the software as a service (SaaS) model.

Leader of 4 business units (software development, infrastructure services, software licensing and outsourcing of services) responsible for operational and financial efficiency.• Sales grew 70% and the branch grew 120% in human resources• Growth in market share from 15% to 60% displacing our competition• Led the process of recruitment, training, evolution and construction of new leaders to deliver a strengthened regional.