Luis Gustavo Schmitt Email & Phone Number

Paraná, Brazil

Curitiba Area, Brazil

Curitiba Area, Brazil

Private marketing and sales consultancy.ADVB-PR Top de Marketing Gold Award 2016Some of the latest clients and cases:. GRUPO POLISERVICE SA:A more than 20 years old Group of 5 companies within more than 4.000 customers, 2.000 employees and US$ 50 million / year revenue, developing the Services sector through Education, Safety and Cleaning. Create, develop and report to the Presidential board monthly reports of the year budget control and its area projects outcomes:… Show more Private marketing and sales consultancy.ADVB-PR Top de Marketing Gold Award 2016Some of the latest clients and cases:. GRUPO POLISERVICE SA:A more than 20 years old Group of 5 companies within more than 4.000 customers, 2.000 employees and US$ 50 million / year revenue, developing the Services sector through Education, Safety and Cleaning. Create, develop and report to the Presidential board monthly reports of the year budget control and its area projects outcomes: Customer engagement, market and prospect relations development, events and tradeshows, social media KPI’s and network relation status. . NUTRI VENTURES CORP.:An American / European company that develop education for children through entertainment.- Responsible for making local the European’s company’s global proposition; - Relationship building with market, sales and business developer for South America.. BASTARDS BREWERY:A craft brew company established in 2013 at Pinhais, great Curitiba (Paraná-Brazil). Production of 28.000 L / month attending all over Brazil area within six main labels (four medals). Market positioned company and top quality products. Main responsibilities:- Marketing strategy and positioning;- Customer Relationship Management;- Merchandising and brand experience;- Retail Pub&Store management;- Tradeshows, events and customer experience;- Commercial and Financial POS and Prospects evaluation. Show less

Curitiba Area, Brazil

Responsável pelas áreas e equipes que compõem a Gerência de Marketing e Inteligência Competitiva da IES, e da sua integração com as demais unidades da Rede OSJ, reportando diretamente à Direção Geral:- Marketing: Planejamento estratégico, implementação e gestão de programas de marketing. Gestão do posicionamento de mercado e imagem. Condução de estudos para criação e manutenção de cursos e outras fontes adicionais de recurso. Gerenciamento de indicadores educacionais para decisões junto à… Show more Responsável pelas áreas e equipes que compõem a Gerência de Marketing e Inteligência Competitiva da IES, e da sua integração com as demais unidades da Rede OSJ, reportando diretamente à Direção Geral:- Marketing: Planejamento estratégico, implementação e gestão de programas de marketing. Gestão do posicionamento de mercado e imagem. Condução de estudos para criação e manutenção de cursos e outras fontes adicionais de recurso. Gerenciamento de indicadores educacionais para decisões junto à Direção e Instituição Mantenedora;- Comunicação: Gestão de pauta, eventos e dos canais de conteúdos de comunicação;- Comercial: Gerenciamento dos programas de relacionamento e gestão da base de clientes, otimização de aquisição e conversão com adequados níveis de satisfação, rentabilidade e sustentabilidade;- Serviço de Atendimento Bagozzi (SAB): CRM com indicadores, processos e sistemas de atendimento ao cliente. Show less

Curitiba Area, Brazil

A 10 years old Marketing Agency focused on Digital Experience in charge of 100+ client portfolio over south and southeast Brazil regions. Responsible for a 20+ team who works with Digital Marketing and Inbound Strategies for companies as Band TV, Electrolux, Positivo Educational Group, Inter Americano Official American Culture Center, AF Alliance Française, ISAE/FGV Business School and others.Report to General Director weekly status of portfolio’s revenues, goals and KPI’s indicators… Show more A 10 years old Marketing Agency focused on Digital Experience in charge of 100+ client portfolio over south and southeast Brazil regions. Responsible for a 20+ team who works with Digital Marketing and Inbound Strategies for companies as Band TV, Electrolux, Positivo Educational Group, Inter Americano Official American Culture Center, AF Alliance Française, ISAE/FGV Business School and others.Report to General Director weekly status of portfolio’s revenues, goals and KPI’s indicators, upsell and cross-sell opportunities. Database management and prospect schedule position. Develop and present action plans to make sure company’s main purposes will be achieved. Show less

Curitiba Area, Brazil

Positivo University / UP Profissionalization Prog / Blended courses professor of:- Marketing (CRM - Customer Relationship Management, Marketing Agencies, Scnenarios and Environmental Analysis, Digital and Social Marketing, Campaign Management);- Sales and Commercial Management (Motivation Strategies, Internal Communication and Endomarketing);- Human Resources Management (Training and people development).

Curitiba Area, Brazil

Responsible for blended and e-learning graduation and post-graduation courses Marketing planning and management of budget, actions, tradeshows and campaigns. Customers relationship and support area advisor.Key marketing support to University internationalization plan, certifications and programmes.

Curitiba Area, Brazil

- Responsible for agency management, guidelines orientation, follow up and approval of digital, social and media advertising ads;- Group units marketing, brand and campaigns alignment;- Monthly VP report of Group’s investments over media;- Region advertising agencies evaluation for new Group contract bidding;- Budget planner and controller on Graphic Design, Digital Agencies hiring and printed material vendors;- International coordination for SalaMundo Educational… Show more - Responsible for agency management, guidelines orientation, follow up and approval of digital, social and media advertising ads;- Group units marketing, brand and campaigns alignment;- Monthly VP report of Group’s investments over media;- Region advertising agencies evaluation for new Group contract bidding;- Budget planner and controller on Graphic Design, Digital Agencies hiring and printed material vendors;- International coordination for SalaMundo Educational International Tradeshow. Show less

Responsible for strategy, planning, customer portfolio (HSBC Brazil, HSBC Argentina, HSBC Chile, HSBC Uruguay, HSBC Paraguay, HSBC Peru, HSBC Colombia, HSBC Mexico, Petrobrás, Uninter Group Business Corp., Positivo Educational Group, GVT Global Village & Telecom Group, Sashco TX-US, among others), Project Management team, Marketing, Design and Tradeshows. Main responsibilities:- HSBC Europe Guidelines contact and adaptation to Latin America needs;- Consulting, SWOT analysis, marketing… Show more Responsible for strategy, planning, customer portfolio (HSBC Brazil, HSBC Argentina, HSBC Chile, HSBC Uruguay, HSBC Paraguay, HSBC Peru, HSBC Colombia, HSBC Mexico, Petrobrás, Uninter Group Business Corp., Positivo Educational Group, GVT Global Village & Telecom Group, Sashco TX-US, among others), Project Management team, Marketing, Design and Tradeshows. Main responsibilities:- HSBC Europe Guidelines contact and adaptation to Latin America needs;- Consulting, SWOT analysis, marketing planning for agency customers; - Assets and resources evaluation as well as ROI of each Project;- Budget planning and service pricing proposals approval;- Agency project’s schedule management;- Connection of multidisciplinary peers on each Project. Show less

Responsible for CRM and Direct Communication area, from its year strategy CRM planning, budgeting, measures and results according to its action on retail and corporate business:- Digital and Online Communication;- After Sales and Customer Relationship Management;- Regional acquisition and national extensions;- Endomarketing and Sales Team Campaigns.

- Responsible for strategy planning and annual marketing budget of each market;- Responsible for CRM, Direct and Digital campaigns;- Tradeshow management in Europe, Middle East, Latin America and Brazil;- Responsible for Digital presence in Mexico, Brazil, The Netherlands, Italy, France, United Kingdom, Germany, Spain, Portugal and Australasia.

3+ years of experience as Planning and Account Executive on CRM, Direct and Advertising agencies supporting customers as: - Renault and Nissan of Brazil, GVT Global Village & Telecom and HSBC Bank Brazil (CRM and Direct Communication);- Volvo Trucks and Philip Morris (Promo and Sales Campaigns);- Eisenbahn Brewery (Advertising, Branding and Retail Design);- Electrolux (Retail Design).

- Merchandising supervisor of BRAHMA sales team with over 40+ people and 188 points of sale;- Responsible for customer portfolio and CRM of points of sale;- Responsible for POS investments, analysis, approval and merchandising removals;- Sponsorship analysis and approval;- Team coordination on sponsored tradeshows;- Endomarketing and BRAHMA sales team motivation;- 5 S Mayor BRAHMA;- BRAHMA responsible on Marketing area auditions (Grade 10,0 within 100% of items… Show more - Merchandising supervisor of BRAHMA sales team with over 40+ people and 188 points of sale;- Responsible for customer portfolio and CRM of points of sale;- Responsible for POS investments, analysis, approval and merchandising removals;- Sponsorship analysis and approval;- Team coordination on sponsored tradeshows;- Endomarketing and BRAHMA sales team motivation;- 5 S Mayor BRAHMA;- BRAHMA responsible on Marketing area auditions (Grade 10,0 within 100% of items covered. Septembder 2001 audition). Show less

Executive Mba, Finanças Corporativas

Mba, Business Management

Master'S Degree, Innovation And Sustainability

Article proposal: How Marketing and Innovation can drive Public Policies to sustainable development of Urban Mobility: Case study.

Pg, Marketing

Graduation, Advertising - Social Communication