Luis Lazo-Silva Email & Phone Number

Princeton, New Jersey, United States

-Enhanced graphic design skills by mastering Adobe Creative Suite and Affinity software-Created engaging social media graphics, utilizing Hootsuite for effective scheduling-Composed and designed a Student Fall Magazine, including content creation, magazine layout, and graphics-Updated client member guides in English, Spanish, and Arabic to match our current brand image and language-Wrote and distributed Assist Alerts on global natural disasters across social media, website, and mobile app platforms-Translated key documents, including FAQs and social media graphics into Spanish for the Latin branch-Updated and translated proposals for potential partnerships-Conducted comprehensive competitor and influencer research to inform marketing strategies

Princeton, New Jersey, United States

-Created newsletters and flyers on Canva to help keep members aware of activities around the Princeton YMCA-Translator for the front desk when questions arise about membership in Spanish-Answering questions about fitness plans, routines and classes that can be taken at YMCA-Oversees and caters to customers needs by making sure the gym is clean and running to its best potential

New Brunswick, New Jersey, United States

-Edited photos and videos on Canva to use in blogs, newsletters, and social media posts-Created, managed and updated registration pages using Cvent for virtual and in person events-Scheduled social media posts for AARP NJ accounts using Sprinklr-Composed articles on Brightspot pertaining to events, advocacy work, or important resources and information around the NJ area-Submitted data and upload pictures using Amos to create email campaigns-Provided insightful reports using Cision and transferring the data to an Excel sheet-Organized Facebook live events and posted video onto AARP social media accounts- Played a key role in Rx Bill signing with Gov. Phil Murphy and lobby day at The NJ State House

New York, New York, United States

-Left an a lasting impact on the company by doing research on Reddit to see where Haymarket could find ad space to target different kinds of practitioners-Created audiences on Facebook using ads manager for Gastroenterology and Hematology Advisor to advertise too -Made a product for one of Haymarket Medias branch organizations MCG (Medical Communications Group) using market research, data analysis, business analysis as well market analysis. Worked with key stakeholders across the organization in different departments

Princeton, New Jersey, United States

-Operated cash register-Made meals for customers

Master Of Communication And Media- Mcm, Communication And Media Studies

Coursework: Social Media, E-Portfolio, MCM Elective Intern

Bachelor'S Degree, School Of Arts And Sciences, Major In Communications, Minor In Spanish

Activities and Societies: EOF program, Mexican American Student Association, Rutgers Esports, Rutgers Ski Club memberHonors from School.

High School Diploma

Activities and Societies: Varsity Soccer Player (State Finalist and 2x Mercer County Champion, Varsity Lacrosse Player (3x Mercer County.