Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) Email and Phone Number

Chief Executive Officer and Founder @ Collaborium
Geneva, GE, CH
Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s Location
Geneva Metropolitan Area, Switzerland, Switzerland
Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s Contact Details

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) work email

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) personal email

n/a
About Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)

● Dynamic senior digital transformation leader with more than 20 years of cross-functional business experience and cross-industry in the Consumer Services (CPG, Manufacturing, Retail), Strategic Consulting, Consumer Health/Pharma, and Products Manufacturing & Distribution business in a multinational and multicultural environment. (Fortune 500 companies).In the past few years I have been particularly focusing on transforming customer experience, boosting revenue, innovation, operations excellence, and implementing business processes to help organizations embracing a digital and agile culture.● My experience is confirmed in the following areas:• successful track record recommending and delivering innovative and world class digital platforms and solutions in the following areas: eCommerce (B2B2C), Web Portals, Digital Mobile Apps, Social Media, Marketing Campaigns Automation, Analytics, Product Information and Digital Asset Management.• working with business stakeholders: marketing, product management, executive committee, brand groups cross-geographical, cross-functional and cross-industries (USA, Japan, Europe, Middle East, Africa, Russia, India, …)• my key competencies: self-starter who is able to learn quickly by active listening, and champion of business and digital transformation, change management and continuous improvement• Strong and long-term partnership established with leading software vendors: Microsoft, SAP, Oracle, Salesforce, etc, as well as consulting services firms● I own a MBA from Business School Lausanne with the combination of executive development programs on Digital Marketing Strategy from University of Oxford completed in 2019, a Digital Transformation: Platform Strategies for Success – from MIT Massachusetts Institute of Technology - Sloan School of Management, MA, USA completed in 2018 and a Digital Marketing: Customer Engagement, Social Media & Analytics from Columbia Business School, NY, USA completed in 2017 ● My soft skills include public speaking, ability to articulate messages to any level of the organization (CxO), openness, trustfulness, reliability and strict respect of commitments.

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s Current Company Details
Collaborium

Collaborium

View
Chief Executive Officer and Founder
Geneva, GE, CH
Website:
collaborium.com
Employees:
2
Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) Work Experience Details
  • Collaborium
    Chief Executive Officer And Founder
    Collaborium
    Geneva, Ge, Ch
  • Bayer
    Global Digital Commerce Acceleration, Content Excellence & Dcommerce Tech Stack Lead
    Bayer Nov 2022 - Present
    Leverkusen, North Rhine-Westphalia, De
    ● Set the agenda for best-in-class eCom content, product content strategy, eMerchandizing and development of all processes associated with it, including global governance.● Develop multi-year roadmaps and integration of multiple complexsoftware/business solutions at the cross-roads of eCom and digital marketing● Align global plans with regional plans and ensure consistency in strategy, budget and execution on the entire Bayer Consumer Health global eCom Tech Stack● Define PIM vision, roadmap and growth opportunities from business perspective and ensure ROI for the business● Drive PIM adoption with users (Global Categories; Regions; Clusters, Business Cross-Functions) support countries to increase sales (conversion) as well as resource productivity (ROI)● Own & drive eCom Content while driving visibility, conversion and consequently improve Bayer's overall relationship with retailers● Closely aligned with digital marketing, precision marketing, and social commerce global initiatives
  • Bayer
    Global Ecommerce Activation, Product & Content Excellence Lead @ Bayer Consumer Health
    Bayer Aug 2020 - Nov 2022
    Leverkusen, North Rhine-Westphalia, De
    Bayer Consumer Care AG - Consumer Health Division - Strategic Marketing & Digital, Customer ExcellenceScience for a Better Life!Accelerating consumer path to purchase & grow our products and brands discoverability, conversion and sell out.Leading the following eCom acceleration initiatives:● eCommerce Content Strategy, supporting our 13 global brands and leading markets from 1) Content Creation with Creative Agencies 2) Content Localization in leading markets 3) Content Implementation/ Activation on eRetailers 4) Best in class content (CGI, packshots, 3D render, eCom videos), Occasion Based Content Activation (precision marketing)● Product Information & Asset Management global rollout● WhereToBuy/BuyNow ● Ratings & Reviews● eCom Google JBP, incl. acceleration on Google Manufacturing Center
  • European Digital Society
    Vice-President (Board Member) & Digital Ambassador Geneva And Western Switzerland
    European Digital Society Jan 2020 - Dec 2021
    Brussels, Be
    European Digital Society is an initiative that promotes a citizen-centered digital ecosystem based on ethical and inclusive values.Involved at the European Digital Society (non profit organization) on a volunteer basis, as Vice-President and Board Member and the City Ambassador of Geneva and Western Switzerland (French-Speaking part), supported by a great team of 11 champions with several years leadership experience in Digital.
  • Resideo
    Global Transformation Officer Of B2B2C Ecommerce & Digital Assets (Pim/Dam)
    Resideo Nov 2018 - Nov 2019
    Scottsdale, Arizona, Us
    Resideo is a spin-off of Honeywell Homes business since November 2018 with an annual revenue of 5 billion USD$I am part of Marketing and Sales organization with a dotted line to IT and having a Business Partner relationship with our Commercial Excellence, Marketing & Communication, Customer Services and Sales business functions supporting the business growth through the delivery and deployment of eCommerce for B2B and B2C, Digital Assets (PIM/DAM) and Digital online platforms (web portals) globally.• Responsible to manage digital programs and operations while ensuring projects are executed effectively by internal teams and external partners, supported by 6 direct reports.eCommerce ecosystem of 25 B2B eCommerce worldwide (North America, Europe Middle East and Africa, and India) and 1 B2C eCommerce web site in the US – all fully omnichannel enabled.• Leading the Product Information and Asset Management ecosystem composed of +500K SKU’s in our distribution business and +70K in the products/manufacturing providing Master Data Management and single product Golden record integrated with several ERP’s and syndication to channels such as eCommerce and Web Portals.Resideo is a global leader in ensuring homeowners are safe, productive and comfortable in their homes. The company became an independent, publicly traded company in late 2018 as a result of Honeywell spinning off its Homes product portfolio and ADI Global Distribution businesses. For more information, go to https://www.resideo.com
  • Honeywell
    Digital Transformation Officer Emea (Hbt), It Business Executive
    Honeywell Jan 2018 - Oct 2018
    Charlotte, North Carolina, Us
    I have joined Honeywell in January 2018 as the Digital Transformation Officer for EMEA in the Environmental & Energy Solutions, Home & Building Technologies business division.My role and responsibilities are the following:• Go-To person for all E&ES EMEA digital initiatives• Acting as a "digital evangelist" illustrating the potential of digital transformation on products,services and the customer relationship• IT Business Partner with Commercial Excellence, Marketing & Communication, Customer Services and Sales business functions• Full responsibility for all aspects of IT strategy and delivery for the global E&ES EMEA strategicbusiness units• Identify and drive implementation of emerging Digital Solutions driving execution of growth, productivity and customer excellence• Leverage Centers of Expertise and IT shared services to optimize IT applications and services• Leverage internal and external benchmark to identify leading industry practices to drivecontinuous improvement and excellenceHoneywell is a Fortune 100 company with $39.3B in sales in 2016, who creates solutions that improve quality of life for people around the globe — generating clean, healthy energy, and using it more efficiently; increasing our safety and security; enabling people to connect, communicate, and collaborate; and equipping customers to be even more productive.Honeywell's Great Positions in Good Industries have been a huge driver of our portfolio development and organic growth across industries, including homes and building, aviation, defense and space, oil and gas, industrial, chemicals and vehicles. Today, Honeywell is headquartered in Morris Plains, NJ with operations at about 1,250 sites in 70 countries. With more than 129,000 employees worldwide, including more than 23,000 engineers and scientists, Honeywell builds a substantial legacy with a focus on growth, innovation, improved customer experience and share-owner value.
  • Capgemini
    Digital Customer Experience Engagement Executive & Head Of Digital Coe
    Capgemini Jul 2016 - Dec 2017
    Paris, France, Fr
    Leading a Digital team of about 20 people who creates new digital and innovation business with our clients while delivering the best Digital Customer Experience.I do ensure that all projects have the customer at the heart of all business requirements and the way in which they are delivered. Responsible to drive customer satisfaction in all Digital transformation initiatives and engagements with our clients cross- industry (Retail, Manufacturing, Services, and Banking among others)• Supporting the leadership and championing of best practice, setting and governing standards and driving improvement across the organisation globally• Designing and delivering excellent experiences that meet customer needs and perform against business goals• Working closely and effectively with CxO's (mainly CIO's and CMO's) to ensure efficient delivery of plans to achieve the desired outcomes• Identifying opportunities to drive innovation and competitive differentiation for our prestigious clients through Digital technologies and Digital customer experiences• Informing, influencing and inspiring others to drive change and delivery of resultsWith more than 193,000 people in over 40 countries, Capgemini is a global leader in consulting, technology and outsourcing services. Capgemini creates and delivers business, technology and digital solutions that fit client needs, enabling them to achieve innovation and competitiveness.
  • Capgemini
    Digital, Mobile & Iot Practice Director - Digital Center Of Excellence
    Capgemini Aug 2016 - Jul 2017
    Paris, France, Fr
    Providing Digital, Mobile & IoT strategic consulting to our clients mainly in Switzerland, but also in Europe and abroad and develop the practice to the next maturity level.• Provide consulting to our clients (strategy, roadmaps, maturity assessment, governance, etc) and helping them to embrace the digital economy• Help our clients in their digital transformation journey with added-value digital services• Help our clients to become more agile and create competitive advantage through digital • Stimulate innovation and creativity and help organizations to deliver first class digital solutions & services• Developing full business cases and budgeting in order to ensure more effective digital services and deliver cost effective solutions• Help our clients to drive cultural change and helping build digital capabilities and technical knowledge• Acting as a champion and change agent and help our clients in leading the organizational changes required to create and sustain enterprise digital capabilities• Acting as a thought leader on emerging digital business models and technologies, articulating the digital future and the enterprise's role in it, internally and externally• Helping identifying emerging methods, processes, products and servicesTeam Management• Forster and develop a team of digital natives who delivers cutting edge-solutions using the latest technologies• Develops, directs, coaches, mentors and reinforces team members in line with the mission, vision, values, goals and performance standards of the Digital, Mobile & IoT practice• Inspiring, motivating and guiding team members by fostering commitment, team spirit, pride and trust
  • Japan Tobacco International
    Software Architecture & Digital Mobility Lead
    Japan Tobacco International Sep 2012 - Jul 2016
    Geneva, Ch
    Leading the Software Architecture and Digital Mobility Division• Implemented from scratch a new Software Architecture and Digital Mobility division early 2013. Delivered Mobility guidelines (development, security and visual), mobility development strategy & tools, governance and a digital mobile factory• Developed a strategic partnership with a major consulting services company for the development and delivery of Mobile applications in an agile, fast-to-market and cost effective fashion• Implemented a fast-lane streamlined process for review, approval and delivery of mobile solutions reducing the approval steps from 10 to 3 levels. This has been a success story in the organization which served to extend the concept to other areas.• Provided leadership, analysis, evaluation and acquisition of technologies related to Enterprise Digital Mobility through Proof of Concepts and Rapid prototyping. New technologies introduced as standards: iBeacons, IoT, Mobile Analytics, Mobile & Media Services, Push notifications, 3D Augmented reality, services among others.• Implemented a mBaaS – Mobile Backend as a Service strategy in order to provide mobile applications as a turnkey solution in a fast time-to-market and cost effective manner based on Microsoft Azure Cloud Services• Implemented in 3 years, 110 mobile applications in the corporate app store (B2E) as well as about 25 mobile applications in public app stores for our distributors (B2B) and consumers (B2C) and brought the digital mobility maturity level to 90%• Implemented the full Mobile stack on top of SAP (SMP – SAP Mobile Platform) as well as the mobilization of a major mega process using SAP Fiori as a full integrated solution• Developed a Social Media business case and strategy through two pilots with a full implementation of the selected solution in 3 months across all markets and factories and business functions.
  • Japan Tobacco International
    Ecm - Enterprise Content Management Lead
    Japan Tobacco International Jan 2010 - Aug 2012
    Geneva, Ch
    Active listening of business requirements and translating those by choosing & implementing solutions in the ECM - Enterprise Content Management and Knowledge Management area: Collaboration, Document Management, Records Management, Web Content, Archiving, Scanning, BPM, Enterprise Search, eDiscovery, Digital Asset Management, Digital Rights Management, Web Technologies incl. Application Lifecycle Management, Web hosting (Internet, Extranet, Portals) and "innovation". Innovation covers different dimensions such as "Digital Mobility" from an application and governance perspective, Social Media, eReputation• ECM Roadmap and strategy defined and implemented: with the implementation of a new service catalog for SharePoint Out-of-The Box (standard) solutions with simplified approval (= agility) and delivery process including communication plan• Records Management: successful implementation of a complex eArchiving/Records Management solution (Autonomy Meridio) in the context of a legal & compliance driven project• Guidance and scoping of eSearch in the context of a business function proof of concept with streamlined implementation with SharePoint 2010 based on FAST• Led the assessment, scoping and piloting of Social Media solutions with recommended roadmap, SharePoint 2010 with NewsGator/Sitrion vs. JiveSoftware in the cloud• Implemented the following solutions for cross-functional usage:- Archiving & Records Management- Accounts Payable automation (Kofax) - eSearch and eDiscovery- IRM - Information Rights Management• Lead the global implementation of an ALM (Application Lifecycle Management) strategy
  • Japan Tobacco International
    Collaboration & Document Management Technology Lead
    Japan Tobacco International Jan 2007 - Dec 2009
    Geneva, Ch
    Co-creating and Co-leading the Collaboration & Document Management organization.Leading the technology strategy and stream in order to provide relevant and value-added cross-functional solutions, systems, and services to all JTI sites and employees, in response to needs for enhanced team collaboration and effective management of unstructured information (ECM) Manage stakeholders satisfaction by implementing relevant controls/KPI’s and provide regular reports to senior management. Responsible for governance, arbitration and coordination of CDM/ECM platform related projects globally. Highly contribution to the development and continuous improvement of IT processes, standards, policies and procedures.• Lead the project of implementing a new Document Management & Collaboration solution through the means of a framework (technology, process, people) that can be rolled out to other business units with SharePoint 2007. Implementation of document management & collaborative solutions for the Integration project to facilitate collaboration within task forces leveraging the extranet• eMail Archiving implementation in order to comply with records retention regulations and to reduce costs• Leading the development of a Document Management & Collaboration framework and creation of a Competency Center. Strength the SharePoint platform by leveraging this technology in the area of document management, collaboration, records management, and web content management.Design a standard platform (SharePoint) for the entire company, leveraging existing technologies & standards and roll-out. Implemented processes & policies (governance, change management, support, training, etc.).Implementation of a near shore development center for ECM related development • Collaboration & Document Management (CDM) Core: design and implement the SharePoint core framework: - CDM SharePoint Toolkit (standard features and templates to enrich and streamline SharePoint)- CDM SharePoint Service Catalog
  • Japan Tobacco International
    Erm - Enterprise Records Management It Lead
    Japan Tobacco International Jan 2004 - Dec 2006
    Geneva, Ch
    In the context of the JTI corporate transformation initiatives and in particular one of the major programs Enterprise Records Management (ERM), my Mission as the IT Architecture Lead is to lead the implementation of the infrastructure & architecture. by 1) assessing and understanding business requirements and translate them into optimum solution architectures and designs 2) Evangelizing of technology solutions offerings and capabilities to the IT community inline with ERM initiatives and pro-actively understand future requirements.This function is strategic with a scope encompassing other initiatives such as: Collaboration, B2B, B2C, Internet presence, Web Content Management.My role and responsibilities is to stay abreast of evolving technologies and keep the CIO and Chief Compliance Officer and management aware of new trends and solutions.
  • Japan Tobacco International
    Active Directory, Messaging And Collaboration Infrastructure Lead
    Japan Tobacco International Oct 2000 - Dec 2003
    Geneva, Ch
    • Lead the implementation and support model for Active Directory Services, Messaging, Intranet and Virtual Environment (Citrix and Microsoft Terminal Services) at the technical and infrastructure level• Windows 2000 project: standardization of the Client/Workstation platform by delivering a Windows 2000 corporate image including the JTI Global standard software worldwide. Group Policies analysis and implementation covering different needs. Documentation produced covering several Windows 2000 areas throughout the project• Technical support & communications provided to JTI affiliates throughout the projects• Extranet Infrastructure (iPlanet), maintain and support the Extranet infrastructure, and investigate and propose alternative solutions• Audit the Extranet environnement with recommendations to management and next steps• Marketing Online project management including: coordination, recommendations, user definitions, support, etc… with Marketing Services• Logistics applications (Airfreight, Eurologistics, Oceanfreight), successfully implemented on the extranet for Worldwide use
  • Digital Equipment Corporation (Usa)
    Technology Consultant & Project Manager
    Digital Equipment Corporation (Usa) Jan 1999 - Oct 2000
    Maynard, Ma, Us
    Technology Consultant & Project ManagerServing Digital and Compaq customers (multinational companies with HQ in Switzerland) in the eBusiness Management Services area. Providing consulting for several customers and delivery of business solutions such as e-Sider.com an Electronic On-line Trading solution for an important Swiss Bank.
  • Also Group
    Software & Solutions Consultant
    Also Group Oct 1995 - Dec 1998
    Emmen, Kanton Luzern, Ch
    Performing business analysis and providing technology consulting to major multinational customers such as Philip Morris International (2 ½ years), Cargill, Roche/Givaudan, UBS, among others on a full time basis.
  • Collaborium
    Founder, Ceo
    Collaborium Jan 1996 - Dec 1997

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) Skills

Business Process Program Management Management Change Management Team Management Sharepoint Solution Architecture Strategy Business Analysis It Service Management Team Leadership Enterprise Content Management Document Management Governance It Management Business Intelligence Knowledge Management Requirements Analysis Architecture Project Portfolio Management Enterprise Architecture Consulting Service Management Information Management Outsourcing Leadership Business Strategy Sap Enterprise Software Ecm Cloud Computing Mobile Applications Digital Mobility Content Management Digital Architectures Ecommerce Digital Marketing Enterprise Mobility Social Media Search Engine Optimization Marketing Business Development Omnichannel Social Listening Marketing Campaigns Project Management Integration It Strategy Erp

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) Education Details

  • Massachusetts Institute Of Technology
    Massachusetts Institute Of Technology
    Designing And Building Ai Products And Services
  • Mit Sloan School Of Management
    Mit Sloan School Of Management
    Ai - Artificial Intelligence: Implications For Business Strategy
  • Saïd Business School, University Of Oxford
    Saïd Business School, University Of Oxford
    Digital Marketing: Disruptive Strategy
  • Mit Sloan School Of Management
    Mit Sloan School Of Management
    Digital Transformation: Platform Strategies For Success
  • Columbia Business School
    Columbia Business School
    Digital Marketing
  • The Open Group Architecture Framework (Togaf)
    The Open Group Architecture Framework (Togaf)
    Enterprise Architecture Togaf
  • Iese Business School
    Iese Business School
    Development Of Communication Skills
  • Hult Ashridge Executive Education
    Hult Ashridge Executive Education
    Leadership – Leaders Of Future (Certificate)
  • Project Management Institute (Pmi)
    Project Management Institute (Pmi)
    Project Management Professional (Pmp)
  • Business School Lausanne (Bsl)
    Business School Lausanne (Bsl)
    Business Administration (Mba)
  • International Institute In Geneva
    International Institute In Geneva
    Toefl - English As A Foreign Language
  • Ssec - Ucaps - Swico
    Ssec - Ucaps - Swico
    Information Technology (Informatique De Gestion)

Frequently Asked Questions about Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)

What company does Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) work for?

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) works for Collaborium

What is Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s role at the current company?

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s current role is Chief Executive Officer and Founder.

What is Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s email address?

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba)'s email address is lu****@****jti.com

What schools did Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) attend?

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) attended Massachusetts Institute Of Technology, Mit Sloan School Of Management, Saïd Business School, University Of Oxford, Mit Sloan School Of Management, Columbia Business School, The Open Group Architecture Framework (Togaf), Iese Business School, Hult Ashridge Executive Education, Project Management Institute (Pmi), Business School Lausanne (Bsl), International Institute In Geneva, Ssec - Ucaps - Swico.

What skills is Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) known for?

Luis Marcos (Mit, Oxford, Iese, Bsl, Mba) has skills like Business Process, Program Management, Management, Change Management, Team Management, Sharepoint, Solution Architecture, Strategy, Business Analysis, It Service Management, Team Leadership, Enterprise Content Management.

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