Luiz Fernando Segundo Email and Phone Number

Developing marketing and sales strategy for a delivery digitization system with a focus on B2B business generation.Results to Date:+65% Monthly Recurring Revenue (MRR) 23/24+90% Customer Base Growth 23/24

Developed a strategy with a focus on generating new business in the public sector.Achievements:+25 successful non-competitive bidding processesAnnual Recurring Revenue (ARR) generation: +4.3M

Assisting in the creation of sales strategies and business generation for franchise channels, aiming to increase LTV (Lifetime Value) and average ticket value.Achievements:Developed a franchise channel model from scratch, achieving 5.4M ARR (Annual Recurring Revenue) in 3 years.Increased the average Monthly Recurring Revenue (MRR) ticket value of channels by 200%.

Development of a strategy to increase results for partners/channels/franchisees:Achievements:Achieved a +300% growth in revenue generation for partners/channels/franchisees (from 1k MRR to 3MRR).Implemented the creation of a payment platform within the product for partners/channels/franchisees.

Management of an 8-person team, focused on the sales channel's outcomes, providing support through feedback, one-on-one sessions, and training.

Management of a 7-person team, fostering an inspiring environment with a focus on results, and promoting a Customer-Centric culture.

Onboarding processes tailored to partner business needs and weekly result tracking with a focus on the UpSell strategy.

Responsible for market expansion through the qualification and prospecting of new clients, focusing on generating opportunities and conducting business meetings in key areas that NeoGrid serves through Supply Chain solutions for synchronizing the supply chain between Industry and Retailers/Distributors (Planning and Replenishment, Visibility, and Data Integration).Providing support in all phases of Solution Selling, from opening to opportunity closure, managing the work schedule of GNs (Global Navigators) by balancing demand with opportunities in both new and existing companies.Key Activities:Lead Management within the Portfolio: Organizing and overseeing leads within the portfolio.Scheduling Meetings with Managers and Directors: Facilitating meetings with key decision-makers.Opportunity Management: Overseeing and managing opportunities throughout their lifecycle.Client Needs Assessment: Identifying and understanding the client's requirements.Handling Inbounds: Addressing and managing incoming inquiries.Sales BackOffice: Facilitating communication between clients and internal departments within NeoGrid.Account Planning: Strategizing and planning for account management.

As an Inside Sales representative, I was responsible for selling the ContaAzul solution to accountants. This vertical was created with the aim of establishing a sales channel through accountants for new partnerships.Key Responsibilities:Portfolio Management of AccountantsSales Funnel ManagementOnboarding Processes with a Focus on Accounting Office Productivity: Conducting onboarding processes tailored to enhance the productivity of accounting offices.Sourcing, Approaching, and Closing AccountsUtilization of Sales Techniques: Applying sales methodologies, including SPIN Selling and Rapport.Sales Pipeline Analysis

Using sales techniques (Rapport, Spin Selling, etc.) to showcase an innovative tool in the accounting sector aimed at boosting the productivity of an accounting firm. Creating the platform's value expectation and developing processes for the area.

In the role of Commercial Analyst, I performed various activities including training and support for sales representatives, order follow-up, monitoring the market for pricing practices in line with the company's policies, fulfilling and tracking the goals set by the organization, addressing the information needs of the sales team, expediting the sales process, managing order logistics at the Joinville unit, developing new partnerships with transportation companies, negotiating freight prices to ensure timely order deliveries, and handling negotiations with customers and suppliers.