Luiza Laffitte Email & Phone Number

My love for illustration has remained steadfast from the very beginning. Drawing relaxes me, soothes me, fulfills me (That's probably why I have so many personal projects)! I’m a Brazilian born illustrator based in France. I have a degree in advertising and years of experience working as an art director (which makes it easy for me to tune in to my client’s needs). I come up with creative ideas to solve problems, but I can also work in collaboration with art directors on their ideas.« Clients enjoy the way she reveals ideas they hadn’t considered but also appreciate how she listens to them and gets inside the brief and then produces engaging and surreal imagery that draws customers to their brand. » (illustration X)My process begins with words. I imagine how the ideas behind the brief interact, and then gradually I start sketching on Procreate, on my Ipad, or directly on Photoshop, on my Cintiq. Once the sketch is clean and good to go, I fully paint it up in pixels on Photoshop. I chose to work in pixels because it is important to me to have an organic touch to my illustrations. I enjoy illustrating creative universes because I strongly believe that anything is possible with illustration. I find it a little boring to represent reality as it is. I find joy in infusing my illustrations with an element of surprise, a subtle sparkle that can unexpectedly capture your attention.Drawing is my main skill, but I also do graphic design when needed to support my illustrations. Packaging, surface design, communication campaigns, lettering, poster design are some of the fields I usually work with and love. I'm represented worldwide by Illustration X You can find my latest work on: https://luizalaffitte.com

Listed skills include Graphic Design, Creativity, Illustrator, Digital Illustration, and 5 others.