Achievements:✔ Worked on the product and design of the new white-label banking app, increasing user engagement through intuitive UX/UI improvements and optimized integration with existing financial systems.✔ Optimized the back-office system, streamlining internal banking systems and improving operational efficiency.✔ Launched various innovations across all Cashway systems, ensuring market fit against competitors.Context:The role involved both product definition and design at Cashway, a fintech specializing in Banking-as-a-Service. The main focus was to provide a comprehensive and compliant financial technology platform, enabling financial institutions to operate. By leveraging dual skills in product management and design, it was possible to bridge the gap between complex technical requirements and user-centered design, promoting operational efficiency and superior user experiences.Technologies:✔ Figma✔ Jira✔ LucidChart✔ Confluence✔ Python✔ API IntegrationsActivities:✔ Product Management: Developed and launched critical financial products, including enhancements to the banking app, internet banking, back-office system, and manager system, aligning with business objectives and regulatory requirements.✔ UX/UI Design: Conducted user research and created personas to inform design decisions, developing wireframes, prototypes, and final design assets using Figma.✔ Cross-Functional Collaboration: Worked with development teams using Jira and Confluence to manage the backlog, track progress, and resolve issues, ensuring timely delivery of product features.✔ Stakeholder Management: Engaged with internal and external stakeholders to gather requirements, provide updates, and ensure product developments aligned with strategic objectives and regulatory standards.

Achievements:✔ Launched FotosBy, a platform for selling photographs for social events.✔ Defined and prototyped a new platform to be launched (MovNow).Context:As a Product Manager at Foco Radical, I worked in an e-commerce specialized in selling tickets and digital photographs for sports events like major international marathons. I also served as an Agile Coach, responsible for implementing Scrum and facilitating ceremonies (Daily Standups, Sprint Retrospectives, Sprint Planning, Sprint Reviews).Technologies:✔ Jira✔ Figma✔ Slack✔ Git✔ Business Model Canvas✔ Value Proposition Canvas✔ Maze✔ QuantUx✔ JekyllActivities:✔ Implemented Scrum and maintained ceremonies (Daily Standups, Sprint Retrospectives, Sprint Planning, Sprint Reviews).✔ Configured and implemented Jira, Figma, Slack, and integrations with Git.✔ Managed the Product Backlog using MoSCoW and RICE prioritization techniques.✔ Conducted Product Discovery using Business Model Canvas, Value Proposition Canvas, and defined Customer and User Journey.✔ Utilized a custom framework for metric selection throughout the development process.✔ Collaborated with the UX/UI team in creating Usability Tests, A/B Tests, and interpreting results using platforms like Maze and QuantUx.✔ Described tasks with requirements for developers, user stories, and features for designers.✔ Implemented and maintained documentation in Jekyll for all company projects.

Celk Sistemas offers information technology solutions for the healthcare industry. The company develops healthcare management systems that assist in the administration of hospitals, clinics, and medical offices, as well as in the management of patients' medical information. As a Product Manager, I was responsible for:✔ Product Backlog and Product Roadmap Management.✔ Product Discovery.✔ Data Analysis.✔ Work together with the UX team, defining the product differential.✔ Agile methodology using Jira and development of wireframes using Adobe XD.

Laboratório Bridge develops the e-SUS APS PEC, which is the Electronic Health Record of the Brazilian Ministry of Health. As a systems analyst, I was responsible for:✔ Backlog Management.✔ Product Discovery.✔ Align with Stakeholders.✔ Agile methodology using Github/Sheets and wireframes using Figma.

People and Finance Management, working on teams' Engagement Strategies.

✔ Joined to LISHA (Software/Hardware Integration Lab at UFSC).✔ Created the new website of Pet Computação.✔ Created the new website of courses of Computação na Escola.✔ Participated in presentations in Scientific Seminars.