Lukas Luft Email & Phone Number

Miami, FL, US

Dublin 2, IE

• Advising communications, media and entertainment clients on a broad set of strategic and technological challenges and opportunities. Excerpt of accomplishments:
• Prepared a global TV market study for video technology client's divestiture plan by partnering with M&A investment boutique and private equity owner to provide interested buyers with insights into video market trends.
• Identified, evaluated and communicated change impacts across branding, commerce, and advertising on video app partners such as Netflix, Disney+, Amazon Prime Video, and Apple TV+ as streaming platform client launched a.

Dublin 2, IE

• Excerpt of accomplishments:
• Crafted a strategy to steer and turn around an entertainment program of a leading Telco Service Provider aimed at establishing an E2E customer experience with the launch of a new set of TV and streaming products
• Developed a new customer service concept for a large broadcasting company's video streaming product, redesigning digital service experience to boost cost-efficiency and customer-centricity within an agile Salesforce.

• Kürsteiner Consulting is a strategy consultancy with a strong focus on innovation management and product development.Excerpt of accomplishments:
• Transforming a leading German credit report and business information firm that lagged behind its B2B sales estimates in Q2 to overachieve at the end of the fiscal year
• Supporting a medium-sized manufacturer of special synthetic profiles to generate qualified concepts for new product and service innovations, including an online sales channel for individualized goods

• txtAware was a Software-as-a-Service joint venture that automatically filters and analyzes reader comments for online media.
• Designing and executing business, product and sales strategies, conducting market research, and building client accounts
• Winning over a renowned German newspaper, an Indian media conglomerate, and a large Austrian news outlet to test an API and a dashboard for automatic comment filtering

München, DE

• News Spectator is a news platform and content marketplace that contextualizes articles and press releases with supplementary information.
• Crafting business strategy and business model, monitoring financial budgets and cash flows, implementing suitable partnerships, negotiating copyright agreements as well as managing products and their development
• Reaching copyright agreements with over a dozen German political institutions and a leading German press agency

London, CO

• Kantar Millward Brown is a global market research agency for brand communication, advertising & brand equity.
• Conceptualizing, implementing and streamlining all digital marketing activities for Millward Brown Germany
• Managing a new corporate blog from concept and development to execution increasing brand awareness in the DACH region

Berlin, Deutschland, DE

• Goldmedia Strategy Consulting is a renown German boutique consultancy for telecommunications, internet, media and entertainment.
• Benchmarking financial operating numbers of Next Generation Access broadband rollout projects enabling a federal state's Ministry of Economics to review their cost-effectiveness ratio
• Developing a local television distribution strategy that allowed a regulatory authority to potentially merge unprofitable TV stations and save production costs

Armonk, New York, NY, US

• IBM Singapore's production facility manufactures high-end mainframes and offers a variety of technological solutions.
• Assisting the managing director of IBM Singapore’s mainframe manufacturing plant in daily operations as well as organizing and hosting senior executive and client visits

Paris, FR

• Natixis is a French-owned global investment and asset management bank that also operates in private equity.
• Executing bank transactions as well as handling and verification of documents as part of documentary letter of credit

Strategic Management

Bachelor Of Arts (B.A.), International Management

International Management

State-Certified Commercial Assistant In Foreign Languages

A Levels