Łukasz Szkobel

Łukasz Szkobel Email and Phone Number

Head of Programmatic and AdTech @ Cosmose, Inc.
Łódź, PL
Łukasz Szkobel's Location
Lodz Metropolitan Area, Poland
About Łukasz Szkobel

Łukasz Szkobel is a Head of Programmatic and AdTech at Cosmose, Inc.. Colleagues describe them as "I am pleased to recommend Łukasz Szkobel, a valuable member of MediaGroup Worldwide. As Head of Operations and his direct manager, I’ve seen his professional growth and significant contributions. Łukasz joined as a display Specialist and now leads the department as Head of Display. His journey is marked by dedication, a focus on evolving his team, and a pursuit of excellence. He understands market dynamics and translates them into effective strategies that drive growth. Łukasz fosters… Show more" and "I've collaborated closely with Łukasz, and I can attest to his remarkable talents and commitment. Łukasz is an exceptional professional, proficient in analytical and technical domains, with a unique ability to think outside the box that distinguishes him in any team or project. One of Łukasz's standout qualities is his adeptness at efficiently solving complex problems. He strategically approaches challenges, systematically breaking them into manageable components and devising… Show more"

Łukasz Szkobel's Current Company Details
Cosmose, Inc.

Cosmose, Inc.

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Head of Programmatic and AdTech
Łódź, PL
Łukasz Szkobel Work Experience Details
  • Cosmose, Inc.
    Head Of Programmatic And Adtech
    Cosmose, Inc.
    Łódź, Pl
  • Cosmose, Inc.
    Head Of Programmatic & Adtech
    Cosmose, Inc. Jun 2024 - Present
  • Adwire
    Frontend Developer
    Adwire Sep 2017 - Present
    Łódź, Woj. Łódzkie, Polska
  • Mediagroup Worldwide
    Head Of Display & Programmatic (Global)
    Mediagroup Worldwide Feb 2020 - Jul 2024
    • Build deep and lasting commercial relationships with agency's client portfolio;• Build, plan and implement the overall digital media strategy to drive brand growth and ROI;• Prepare banner codes and tracking tags in DCM;• Manage the team responsible for Programmatic and Tracking areas (Google Analyitcs);• Monitor the results of digital marketing efforts and introduce solutions, recommendations & new development tactics;• Evaluate emerging technologies. Provide perspective for implementation where appropriate;• Lead and organise the Programmatic purchase activity;• Create pitch deck for new clients;• Ensure timely campaign deployment and accurate budget management;• Host internal Programmatic trainings;• Build and manage dashboard containing data from various sources (Google Data Studio);• Monitor, optimize and report campaign results from various DSP (AdFrom, DV360, TTD);• Prepare development plan for team members;• Negotiate terms & conditions of contracts between MGWW and Adtech third party companies;• Introduce process improvements that resulted in better quality customer experience;• Regularly review processes and workflow to maintain efficient best practices and effective integration across depts;• Knowledge of media planning and buying process;• Manage multiple projects simultaneously in a fast-paced environment;• Analytical, organized, and produce high-quality work;
  • Mediagroup Worldwide
    Digital Operations Specialist
    Mediagroup Worldwide Oct 2019 - Feb 2020
  • Agora Sa
    Senior Ad Operations Manager
    Agora Sa Jun 2018 - Dec 2019
    Łódź, Woj. Łódzkie, Polska
    - Verification of received advertising materials and consultancy in the case of mistakenly prepared creations- Advice on creating HTML5 creatiions- Defining campaigns in the adserver- Performance analysis and optimization of CPC / CPM / CPA campaigns- Support in selecting the best strategy for an advertising campaign- Preparing and analyzing reports for terminated campaigns- Preparing of scripts in JavaScript simplyfying the work of coworkers- Knowledge of referral and marketing trends Google, BAS, IAB- Experience in serving Google Ad Manager for Publishers adserver- Technical support for advertisers and publishers- Support for the sales team and customer service- Training of the sales department
  • Agora Sa
    Traffic Manager
    Agora Sa Mar 2013 - Jun 2018
    Łódź, Woj. Łódzkie, Polska
    - Verification of received advertising materials and consultancy in the case of mistakenly prepared creations- Advice on creating HTML5 creatiions- Defining campaigns in the adserver- Performance analysis and optimization of CPC / CPM / CPA campaigns- Support in selecting the best strategy for an advertising campaign- Preparing and analyzing reports for terminated campaigns- Preparing of scripts in JavaScript simplyfying the work of coworkers- Knowledge of referral and marketing trends Google, BAS, IAB- Experience in serving Google Ad Manager for Publishers adserver- Technical support for advertisers and publishers- Support for the sales team and customer service- Training of the sales department

Łukasz Szkobel Education Details

Frequently Asked Questions about Łukasz Szkobel

What company does Łukasz Szkobel work for?

Łukasz Szkobel works for Cosmose, Inc.

What is Łukasz Szkobel's role at the current company?

Łukasz Szkobel's current role is Head of Programmatic and AdTech.

What schools did Łukasz Szkobel attend?

Łukasz Szkobel attended Politechnika Łódzka.

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