Luke Penny Email & Phone Number

Charlottetown, Prince Edward Island, Canada

Toronto, Ontario, Canada

-Spearheaded brand awareness and strategic product sell-through across regional stores, enhancing business results, market presence and NPS by 6%. -Cultivated a culture of excellence by ensuring adherence to store principles and core values, and by delivering exceptional guest experiences through technical product education and genuine connections. -Drove regional performance by hiring, coaching, and developing high-caliber Store Managers, fostering a culture of continuous improvement and professional development. -Assembled a robust and diverse team with varied experiences and skillsets, directly contributing to significant improvements in store performance delivering 16% increase in YoY comparable sales. Implemented consistent learning and development opportunities, providing equitable feedback, coaching, mentoring, and career guidance to team members. -Empowered Store Managers to optimize store operations by equipping them with necessary information, tools, resources, and support, aligning with local and global company priorities. -Devised talent planning strategies and led recruitment efforts to address pipeline needs, enhancing the quality and readiness of staff for current and future roles. -Fostered supportive and productive relationships with team members, focusing on personal and professional development to enrich the workforce. -Collaborated with cross-functional partners to drive operational efficiency and support company-wide initiatives. Drove regional store strategies, incorporating regional nuances, through regular review and planning processes, optimizing community engagement, recruiting, and people development. -Monitored key financial metrics, ensuring stores met financial goals by identifying shortfalls and growth opportunities and implementing effective solutions. -Led change management initiatives, guiding team members through change processes and adapting to new policies or procedures with confidence and leadership.

Greater Toronto Area, Canada

-Utilized Oracle Business Intelligence reporting to consistently exceed yearly sales goals and Key Performance Indicators.-Developed quarterly meetings to consistently train and improve team process to ensure consistent customer experience.-Utilized technology to independently manage customer service teams remotely across Canada and USA.-Leveraged the CRM to develop and learn new customer service standards and leading the Region in cSAT and NPS scores.-Partnered with Payroll and HR to implement new payroll methodology leading to an overall reduction in yearly payroll expenses.-Conducted structured store visits hosting multi-disciplinary home office departments and presenting business to c-suite level management.

Toronto, Ontario, Canada

-Led, organize, and oversee operational plans for a district comprising of 10 retail stores, 35 direct reportsand reporting to the Regional Manager.-Keep abreast of business trends across all stores within district.-Produce and implement plans to maximize sales and meet or exceed goals within district for all Key Performance Indicatorsincluding sales, payroll, expense control and store contribution based on business trend analysis-Incorporate sales reports and performance metrics to maintain and manage awareness of the business.-Train, motivate, provide feedback, and mobilize direct reports to achieve weekly, monthly, and quarterly sales goals whileconcurrently developing future leaders within their teams.-Drive performance of store managers within the district through completion of annual reviews according to timelines andaddress performance concerns with documented performance improvement plans.-Develop new sales plans and strategies to open new store locations and provide operational support with any issues.-Engineer a sustainable talent strategy for the district including execution of staffing plans that include events, jobs postings,communication with candidates and business partners, as well as create development plans for managers and make promotiondecisions.-Understand and implement all company policies, procedures, compliance standards and objectives consistently across thedistrict.-Set high expectations for customer experience and hold team accountable for results.-Maintain consistency across all stores consistently to ensure high level customer service and conversion results.-Utilize technology to virtually manage stores across both Canada and US.-Interview and hire all Manager-in-Training (MIT) positions in the district.-Oversee the development and training of all MITs.

Toronto, Ontario, Canada

-Orchestrated the daily operations of a top 3 highest volume within Canada.-Coached and guided the Store Manager to drive results and operational efficiency in store.-Conveyed company objectives to members of management team and set direct individual goals and action plans.-Identified potential areas of business growth and collaborated with District Manager to develop and implement new policies andprocedures.-Set high expectations for customer experience and held team accountable for results.-Managed stores consistently to maintain customer service and conversion results.

Halifax, Nova Scotia

Halifax, Canada Area

Halifax, Canada Area

Halifax, Canada Area

Responsible executing experiential promotional events as well as coordinating Brand Ambassadors and effectively engaging with the public• Directly responsible for facilitating high energy and long lasting experiential customer marketing and interactions• Management of multiple employees while communicating with management of numerous retail locations• Keeping inventory and scheduling of vehicles, equipment, and prizes through a multitude of locations across the Maritimes

• Responsible for creating an experience that exceeds customer expectations and creates lasting relationships with colleagues and target clientele.• Exhibit strong composure during peak times in professionally handling a high volume of product movement and clientele relations.• Duties include greeting and interacting with customers as well as providing a memorable interaction with both associate and product.

Amherst, Ns

• Responsible for the upkeep and maintenance of the parks, sports fields and public space within the municipality• Displayed strong interpersonal skills when communicating needs to colleagues and members of municipal government.