Luke Cox Email & Phone Number

London, Gb

London, Gb

London

Responsible for the CRM marketing of a C2B re-commerce product within the wider commercial, growth and marketing team of a circular economy B-Corp business.Responsibilities and skills include: - Drive the planning, execution and reporting of marketing campaigns across email, push, in-app, social media, and geolocation channels of highly targeted audiences.- Generate specific targeted triggered audience journeys to ensure a comprehensive contact plan is adhered to that optimises engagement and achieves challenging commercial targets.- Constant experimentation through A/B testing, consumer panel testing, and customer interviews to elevate CRM marketing performance, continuing to optimise product improvement. - Preparing, analysing, and presenting regular updates, campaign reports and post-campaign performance reviews to key stakeholders.-Use data-driven methods to deliver cross-channel campaigns and automated communication strategies to drive growth, retention, and increase lifetime commercial revenue.- Implementing areas of data capture throughout customer journeys, enabling to deliver highly relevant, and personalised marketing communications.- Working alongside a product and engineering team, to plan, implement and market new app features, experiments and A/B tests. - Project manage the implementation and continued running of 3rd party technologies e.g. refer a friend platforms, CMS platforms, data experience platforms. - Plan, generate content, and optimise multi-channel social media strategies across brands to create a consistent circular brand.

My time at and dedication to EE within the larger BT Group resulted in consistent promotions and increased responsibility in crucial leadership and key relationship growth roles. My success within the company resulted in being awarded a place within a highly competitive management programme, and equipped me with account management, negotiation and commercial skill sets that I look forward to continuing throughout my career. Notable highlights:-Leading a team of advisors in consistently exceeding challenging sales and service KPI targets across a range of telecommunication products. -Identifying both consumer and business clients and building strong long lasting relationships with both internal and external stakeholders over various different communication methods. -Negotiating bespoke telecommunication deals with consumer and business customers and providing avenues for after sales support.-Awarded a place to study on EE’s Aspire internal management training programme, and BT’s commercial mentorship programme.

Master Of Arts - Ma, Applied Linguistics

Awarded the ‘Sussex Graduate Scholarship’ to study a Masters Degree Research focused degree centered around my passion.

Bachelor Of Arts - Ba, English Language And Linguistics

Awarded the ‘Sussex Excellence Scholarship’ to study. Social research degree focused around personal areas of academic interest including.