Luke Batey Email & Phone Number

Texas, United States

Dallas/Fort Worth Area

Managing a direct team in Dallas supporting advertiser clients across Texas and Missouri while playing a key leadership role regionally and across our national client services department. Direct escalation point and solution-provider for our Directors and RVP of sales in TX. Driving projects to evolve our organization for both our on and off-shore campaign management resources. Championing diversity and inclusion.

Dallas/Fort Worth Area

Manages a team of client services professionals responsible for seamless campaign execution and high-level client service for assigned advertisers and agencies. A key contributor in the Client Services team, responsible for managing individual contributors, providing guidance on strategic projects and making decisions. Strong performance management skills and partnership with sales to drive revenue goals. Participates in strategic projects that impact and influence the Pandora services roadmap. Facilitate communication flow up, down, and cross-stream, establish and hold accountable team members to their annual goals while coaching and improving performance. Identifies inefficiencies and provides well-considered solutions with analytical rigor. Effectively delegates and manages coverage for my team including direct overflow support. Acts as business partner to Sales Leadership.

Dallas/Fort Worth Area

Facilitating excellence within the Client Services post-sale team in Dallas on the National Sales team. I hire and manage a growing team of campaign managers in the Central Sales Region. We handle all post-order execution for our digital and national broadcast clients. My team members are experts in client support, asset/timeline management, reporting, troubleshooting, and much of the ad trafficking. As part of the CS leadership team, I play a strategic role in ongoing training and professional development for our client service team in Chicago, Detroit, Austin, Kansas City and beyond. I also hold a liason role as a subject matter expert for our tech-ops team, helping shape strategy and communication between our departments. Very honored to be a part of such a bright, fun, and dedicated crew. Unleash the infinite power of music.

New York City

Focused on developing the Ad Operations team for activity-based ads in the social media space. I oversee all traffic, inventory, and network analysis for our appssavvy Network Partners and support the Account Management, Creative Service, Product, and Engineering teams. I also play a role on the management team, providing key insights about our network and assist with our overall business strategy.appssavvy is an activity advertising technology company. Through its adtivity™ platform, appssavvy enables leading web, social and mobile publishers to unlock and create new, display advertising opportunities reaching people as they perform activities. adtivity by appssavvy offers scalable, center-of-the-experience, display ads, thus creating the most effective way to deliver and receive advertising.

New York City

Managed inventory, site and network allocation and optimization, worked with Product and Tech to develop new ad serving technologies and delivery monitoring. Promoted to Director overseeing the Ad Ops team in Oct. 2011.

Our team manages all incoming Orders from our incredible national team of online media salespeople. We connect large brands products with audiences in social media apps and web publishers.

Management responsibility for Advertising Operations team and all initiatives.Launched, implemented, and managed DoubleClick DART for Publishers ad serving technology.Ownership and management of: media planning, campaign trafficking, campaign optimization, and campaign reporting.Comprehensive implementation and working knowledge of: Google AdSense for Content, Search, and Video.Built Site performance and revenue dashboards, and assisted in building company revenue model.Excellent working knowledge of: MS Office, Firefox Firebug, ComScore Media Metrix, WebTrends Analytics Engine, and Google Analytics.Exhaustive knowledge of ad networks implementation, operations, and optimization.Operations support for national, field-based sales team.Consulted Web Development, Marketing, and Product teams on a regular basis.Partial Client List: Doubleclick, Starcom, New Line Cinema, Disney, Google AdSense, Platform-A, Tocquigny, Fox Faith, Fox Audience Network, Adap.tv,. Video Egg, Tribal Fusion, and Casale Media.

Established a high-tech learning center on a grant from Intel Corporation and Boston Museum of Science for youth in the under-served community in Denton County. Managed over 20 computer systems with high-end software and coordinated all interactive activities. Maintained the Intel Clubhouse server, hardware and software licenses. Planned and met regularly with Intel and Boston MOS staff.

Bachelor'S Degree, English - Professional Writing

B.A., English, Professional Writing

Professional Writing Emphasized in Writing for the Workplace, Writing for the Popular Market, and Expository Writing. Interned with KWBU.