Robert Luke Elden Email & Phone Number

Manchester, England, Gb

United Kingdom

As Head of Marketing and Operations for an Institute comprised of esteemed universities such as Frankfurt School of Finance and Management - Blockchain Centre, University College of London, The University of British Columbia, National University of Singapore, Lucerne University of Applied Sciences and Arts, and Politecnico Di Milano School of Business, I was responsible for developing and executing the overall marketing strategy for the organization.In this role, I led a team of marketing and operations professionals, overseeing all aspects of marketing, including brand management, public relations, advertising, event management, digital marketing, content creation, and social media. I also collaborated with internal stakeholders across the universities to ensure consistent messaging and branding across all platforms.Additionally, I was responsible for managing the organization's operations, including budgeting, resource allocation, and overseeing logistics for events and programs. I worked closely with cross-functional teams to ensure operational efficiency and continuous improvement.One of my key achievements in this role was leading the successful launch of several new programs, initiatives, and a website so far, which resulted in increased revenue and brand recognition for the organization. I also successfully managed and executed multiple high-profile events, including conferences and workshops.Overall, my experience in this role demonstrated my ability to develop and implement effective marketing strategies, collaborate with internal stakeholders, and successfully manage operations for a large, multi-university organization.

United Kingdom

As the Head of Growth at eBlitz, I lead the day-to-day marketing efforts across the entire company. My responsibilities include strategic planning, project management, leading meetings, and developing B2B partnerships. Additionally, I have been instrumental in enhancing the app's aesthetics, directing app features, and serving as the main decision-maker for all marketing initiatives.Under my leadership, we have successfully established partnerships with industry leaders such as Hasbro Games and Miniclip, which has significantly contributed to our app's growth. With my guidance, we have achieved over 40% retention and acquired a significant user base in the US. Our paid media campaigns have been highly successful, with a CPA that is below the industry average, at $0.50 per download and $1.25 per registered user.Overall, my efforts have helped us achieve significant growth, with over 250k downloads to date. I am highly skilled in driving results, and my ability to develop and execute effective marketing strategies has played a pivotal role in the success of eBlitz.

Remote

As the Head of Social and Content at Avantage Entertainment, I was responsible for managing the social pages of the Football betting division, starting with Take Back The Book and transitioning to World Sportsbook Competition. Additionally, I hosted and ran the Premier League podcast for the company.With Take Back The Book, I was able to rapidly grow their Instagram page from 0 to over 10k followers in under three months. Our reach on Instagram was consistently hitting around 300k each week. After transitioning to World Sportsbook Competition, I took charge of the Facebook and Instagram pages, leading to significant growth in both platforms. In just one week, we hit 1.1 million Instagram impressions, and we consistently achieved over 100k impressions each week on Facebook.My efforts have contributed to the massive growth of the brand across social media channels, resulting in increased engagement and customer loyalty. As the Head of Social and Content, I am highly skilled in developing and executing effective social media strategies that drive growth and engagement. My ability to create compelling content and build strong relationships with customers has been instrumental in the success of Avantage Entertainment's Football betting division.

Remote

As the Social Media Director at AlterVerse, I was responsible for managing the day-to-day marketing operations of the company, including establishing connections within the industry for B2B and investment purposes. I created daily content and implemented strategic planning for all social media efforts, leveraging organic marketing tactics to achieve impressive results.One of my most significant achievements was securing a partnership deal with blockchain giant Enjin, which provided the necessary resources to develop our game to its full potential. In addition, I developed and implemented marketing efforts to grow our early adopter program, resulting in us raising over $250k.My expertise in social media marketing helped us achieve remarkable results, such as an 11.8 million reach for our press release and a 1.36 million Twitter reach within a month. Despite a limited budget, I was able to maintain an average monthly reach of around 250k using organic marketing tactics.I have a proven track record of implementing effective marketing strategies that drive engagement and increase revenue. My ability to create compelling content and build strong relationships with industry leaders has been instrumental in the success of AlterVerse.

North Carolina

For this client I have taken up their bigger account along side their smaller account, EZ Flares and I manage and market both companies across social media. Creating posts, new content and replying to customers through social media management.

Freelance

For this client I have been marketing their car product across their social media channels, such as Facebook, Twitter and Instagram. I have been creating new posts with the content that has been provided and I have introduced a few new things to create an increase in engagement and visibility, for example: “Tip Thursday”.

Chicago, Illinois

My current role is working for a mobile gaming company and involves leading a team of 4, which consists of graphic designers, web developers and social media marketers. I must delegate and oversee a variety of different work and marketing through various online outlets, all of which is done remotely. I have been running the social media accounts and providing content on Twitter, Instagram and Facebook. Creating an online presence from scratch. I have also helped take their new online store, that hadn't made a profit, to making just over $100,000 in 9 months. With $72,000 being made so far this year and we are projected to hit $150,000 by the end of 2018.Since joining the company we have seen an increase of 200% in downloads, and as a result, started making profits for the first time in the company's history. Also, there has been a rise of 4,596% of impressions and 5,775% profile visits on our social media platforms, which has been great exposure for the company. This has been through both organic reach and being able to utilise a small marketing budget efficiently through ads.

Freelance

My initial role was to help promote an award-winning-film called Resistance Is Life for its upcoming screening at a film festival in London, UK. I created content to promote the film for this event and sell tickets for the screening, across Twitter, Facebook and Instagram. Since the success of the screening, I was hired to promote the film on a more consistent basis for its release on demand, on platforms such as iTunes, Vimeo & Google Play. I now create content on a monthly basis, videos and pictures etc that are used to promote the film’s release.Providing an organic reach of 69,800 on Twitter in a single month and in a week on Facebook, bringing in an organic post engagement of 1,069. Creating a buzz for the film and a wider presence online as a result.

Remote

Columbia, Missouri Area

I was the Men's Soccer Assistant Coach at CMU, which involved recruiting players and working with them every day in training to deliver on a number of skill sets. I dealt with both the first team and the reserves, which equaled to 58 players, so communication was key. I assisted with the administrative side to the coaching too, so that transport, scheduled games, match reports, after game interviews and itineraries were set for the players, was all taken care of. I also managed the filming of games in order to reevaluate and make improvements going forward.

United Kingdom

During my time as Assistant Manager, I was responsible for recruiting players and working everyday training within a team to deliver on a number of skill sets. I dealt with the reserve team, which equaled to 28 players. I assisted with the administrative side to coaching too so that transport, scheduled games and itineraries are set for the players. I also managed the filming of games in order to reevaluate and make improvements going forward. I was also responsible for providing social media content, which would give us a better presence and identity within the local community. As well as advertising fundraising events, trial days, recruitment and any results or stats referring to Football, of all age groups. Through the means of social media, we also utilised this to help bring in sponsorship for the club. Social media was a great platform to gain some exposure for the club and helped the club to grow.

United Kingdom

During my time as Assistant Manager, I was responsible for recruiting players and working everyday training within a team to deliver on a number of skill sets. I dealt with the reserve team, which equaled to 28 players. I assisted with the administrative side to coaching too so that transport, scheduled games and itineraries are set for the players. I also managed the filming of games in order to reevaluate and make improvements going forward. I was also responsible for providing social media content, which would give us a better presence and identity within the local community. As well as advertising fundraising events, trial days, recruitment and any results or stats referring to Football, of all age groups. Through the means of social media, we also utilised this to help bring in sponsorship for the club. Social media was a great platform to gain some exposure for the club and helped the club to grow.

Kinmel Bay

Whilst working at Prism Medical, I provided quotes for potential jobs and purchased parts from our suppliers for customers. This allowed me to handle both finances and budgeting aspects, inputting data that was subsequently used by all members of the team from our engineers to the accountants and the suppliers. I also assisted in the running of the social media pages, providing content to each one, including ads. As well as dealing with suppliers and any potential complaints via social media.

Prestatyn

I joined Tesco to better my customer service and work with a reputable company whilst still being at a level where I understood the customers needs. It was a large store so my job role varied for the daily requirements however I mainly ensured all dates of our products were within the expiry date, reducing those that needed to be sold.

United Kingdom

During my time as Assistant Manager, I was responsible for recruiting players and working everyday training within a team to deliver on a number of skill sets. I dealt with the reserve team, which equaled to 28 players. I assisted with the administrative side to coaching too so that transport, scheduled games and itineraries are set for the players. I also managed the filming of games in order to reevaluate and make improvements going forward. I was also responsible for providing social media content, which would give us a better presence and identity within the local community. As well as advertising fundraising events, trial days, recruitment and any results or stats referring to Football, of all age groups. Through the means of social media, we also utilised this to help bring in sponsorship for the club. Social media was a great platform to gain some exposure for the club and helped the club to grow.

Prestatyn

During this role, I inputed data into spreadsheets and processed any payments made. This also required me to take bookings for the holiday park over the phone whilst assisting with any queries or complaints.

Bachelor'S Degree, Public Services, Upper Second Class Degree

During my time at university, I studied a range of modules which included the following: - Law and Legislation - Business and Media.

A Level, Distinction, 4 A-B'S

BTEC Public Services Law Studies Leisure Studies Media Studies Welsh Baccalaureate

Gcse'S, A-B'S

Additional Science Catering English Language English Literature History I.T Maths P.E R.E Science