Luke Barnett

Luke Barnett Email and Phone Number

Global Strategic Marketing Manager at BASF @ BASF
ludwigshafen, rheinland-pfalz, germany
Luke Barnett's Location
Raleigh, North Carolina, United States, United States
Luke Barnett's Contact Details

Luke Barnett personal email

n/a
About Luke Barnett

Dynamic and results-driven leader with a proven track record in global strategic marketing, specializing in long term vision strategy, leadership, and frameworks for execution. Leveraging extensive global sales & marketing experience, I excel in guiding teams toward ambitious objectives and positioning organizations for sustained, profitable growth.

Luke Barnett's Current Company Details
BASF

Basf

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Global Strategic Marketing Manager at BASF
ludwigshafen, rheinland-pfalz, germany
Website:
basf.com
Employees:
60394
Luke Barnett Work Experience Details
  • Basf
    Global Strategic Marketing Manager
    Basf Nov 2022 - Present
    Raleigh, North Carolina, United States
    • Defining strategy for three global segments on business direction and board investments• Assessing global acquisitions, or portfolio out-licensing potential• Steering four regional marketing teams on life cycle management, long term planning• Leading cross functional teams to identify portfolio optimization and elevate profitability
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  • Basf
    Us P&Ss Marketing Manager
    Basf Apr 2021 - Nov 2022
    Raleigh, North Carolina, United States
    • Repositioned the business away from stalled volume growth, with low profit margin to be focused on long-term profitable growth. Objective completed in a two-year span• Designed a prioritized portfolio road-mapping to reduce supply constraints • Orchestrated all U.S. segment channel strategies and product life cycle management• Built and led marketing programs, pricing, and acquisition planning
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  • Basf
    Us P&Ss Product Manager
    Basf Apr 2019 - Apr 2021
    Raleigh-Durham, North Carolina Area
    • Managed 100+ products and all aspects of product portfolio - 4 P's, 5 C's, portfolio road maps, launches, forecasting, global asset alignment, channel programs• Led regional product launches and go-to-market implementation strategies• Structured pricing and sales incentive programs to drive consumer purchasing behavior• Collaborated across global, regional teams in sales, technical, marketing, and operations
    View
  • Basf
    Sales Specialist
    Basf Aug 2016 - Mar 2019
    West Palm Beach, Florida Area
    • Awarded 2018 Top Sales Professional by growing the territory by 45% in two years • Formulated segment sales strategies with product team and streamlined sales cycle in 2 years• Commercialized a new product application up the value chain resulting in substantial increase in product use and sustained revenue for channel growth
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  • Basf
    Sales Representative
    Basf May 2015 - Jul 2016
    Grand Rapids, Mi
    • Managed end use customers in the diversified region, specialty market• Created pull-through strategies from channel to end use customer resulting in 15% in net sales• Developed regional go-to-market, business planning, and incentives for channel partners
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  • Basf
    Marketing Associate
    Basf May 2014 - May 2015
    Raleigh-Durham, North Carolina
    • Constructed product launch intelligence, gathering market data for the biological business• Mapped BASF resource input to better align field reps to end user decision making in California• Created comprehensive reports by aligning customer and influencer data for the specialty market
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Luke Barnett Skills

Entrepreneurship Public Speaking Start Ups New Business Development Market Development Agribusiness Agrochemicals Social Media Event Planning Sales Time Management Microsoft Office Powerpoint Leadership Marketing Microsoft Word Social Networking Microsoft Excel Customer Service Strategy

Luke Barnett Education Details

Frequently Asked Questions about Luke Barnett

What company does Luke Barnett work for?

Luke Barnett works for Basf

What is Luke Barnett's role at the current company?

Luke Barnett's current role is Global Strategic Marketing Manager at BASF.

What is Luke Barnett's email address?

Luke Barnett's email address is ch****@****hsi.com

What schools did Luke Barnett attend?

Luke Barnett attended Unc Kenan-Flagler Business School, North Carolina State University, The University Of Manchester.

What skills is Luke Barnett known for?

Luke Barnett has skills like Entrepreneurship, Public Speaking, Start Ups, New Business Development, Market Development, Agribusiness, Agrochemicals, Social Media, Event Planning, Sales, Time Management, Microsoft Office.

Who are Luke Barnett's colleagues?

Luke Barnett's colleagues are Alec Atanas, Duygu G., Norberto Ricardo Visconti, Pedro Henrique Rocha, Jakob Schönfeld, James Fu, Mwebaze Bitwaye Jr..

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