Luke Perkins

Luke Perkins Email and Phone Number

Brand and Creative Director with over 20 years of experience. Currently leading Creative Strategy at Coca-Cola for smartwater, vitaminwater, Topo-Chico, Gold Peak and more. @ The Coca-Cola Company
About Luke Perkins

Hi. My name is Luke. I lead diverse teams and build brands through creativity and storytelling while driving business goals. Currently, I am proudly leading Creative Strategy on hydration and tea brands for Coca-Cola including smartwater, Gold Peak, vitaminwater, and Topo-Chico.I’ve been an art director, creative director, global creative director, executive creative director, VP of brand and creative, and creative strategist for Volkswagen, Cadillac, Volvo, Project RED, New Balance, Columbia Sportswear, Clif Bar, Vacasa, Coca-Cola and more. I feel lucky to have worked on award winning campaigns including VW “Drivers Wanted”, New Balance “Let’s Make Excellent Happen” campaign, and The Climate Reality Project with Al Gore.

Luke Perkins's Current Company Details
The Coca-Cola Company

The Coca-Cola Company

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Brand and Creative Director with over 20 years of experience. Currently leading Creative Strategy at Coca-Cola for smartwater, vitaminwater, Topo-Chico, Gold Peak and more.
Luke Perkins Work Experience Details
  • The Coca-Cola Company
    Group Director, Creative Strategy
    The Coca-Cola Company Nov 2022 - Present
    Atlanta, Ga, Us
  • Vacasa
    Vice President Of Brand And Creative
    Vacasa May 2022 - Nov 2022
    Portland, Or, Us
  • Vacasa
    Director Of Brand And Creative
    Vacasa Feb 2021 - May 2022
    Portland, Or, Us
  • Vacasa
    Creative Director
    Vacasa Dec 2019 - Feb 2021
    Portland, Or, Us
  • Creative Director / Art Director / Director
    Creative Director
    Creative Director / Art Director / Director Jul 2017 - Dec 2019
  • Swift Agency
    Creative Director
    Swift Agency Oct 2017 - Aug 2018
    Portland, Oregon, Us
    Creative Director on Adidas, Starbucks and Carter’s. Included concepting and creating seasonal campaigns (Holiday, Mother’s Day, etc) and launching new products (Carter’s Kid line, Starbucks Frappuccino Ready to Drink, etc.). Work spanned all mediums, and included shooting new photo/video content, as well as working with influencers to amplify our efforts.
  • North
    Executive Creative Director + Partner
    North Feb 2014 - Jul 2017
    Portland, Oregon, Us
    Executive Creative Director at NORTH, a brand agency and creative collective based in Portland, Oregon. Partnering with socially conscious brands like Columbia Sportswear and Clif Bar that want to make meaningful work that connects with their consumers.Oversaw all creative for existing clients and new business. Managed creative and production teams. Helped North win a silver in Ad Ages Small Agency of the year for 2017.
  • Arnold Worldwide
    Svp Creative Director
    Arnold Worldwide Jul 2008 - Feb 2014
    Boston, Ma, Us
    Senior Vice President and Global Creative Director on New Balance, Volvo, and Santander.Co-Created the global "Let's Make Excellent" campaign for New Balance. The campaign is directly linked to a 2 fold global revenue increase from 2010 to 2015. And put New Balance in the top 3 sportswear brands in the world. Traveled to the EMEA, Asia, and across North America for market visits for both New Balance and Volvo Cars.Creative Director on Volvo Cars. Including global campaign model launch for the Volvo S60, Global launch for the Volvo V40, and Volvo V60 Sports-wagon.
  • Arnold Amsterdam
    Executive Creative Director
    Arnold Amsterdam Apr 2012 - May 2013
    Served as the Executive Creative Director leading the Arnold office in Amsterdam as the Global Creative Director on the Volvo Cars account.
  • Modernista!
    Senior Art Director
    Modernista! Apr 2006 - Jun 2008
    Boston, Ma, Us
    Managed and produced print, television, and interactive work on all accounts including Cadillac, TIAA-CREF, HUMMER, (RED), Napster, and Animal Planet. Rebranded TIAA-CREF with the "Power of .org" integrated campaign. Photographed for HUMMER and TIAA-CREF. With work produced for both HUMMER Rod Hall Racing, H3 Racing "Welcome to the Open" campaign, HUMMER H3T launch, and TIAA-CREF. Directed lifestyle and running footage for HUMMER, with television spots produced for H2, H3, and Hummer Racing.
  • Arnold
    Senior Art Director
    Arnold Jul 1998 - Mar 2006
    Worked on Volkswagen's "Drivers Wanted" campaign producing work for, New Beetle "Round for a Reason" campaign, Phaeton launch, Passat "120 Features" launch, New Beetle iPod Zine, and "Drive it you'll get it" sales event. Won new business and produced work for Dunlop Tires, TAG body spray, and launched the Timberland brand in China. Directed running footage for Volkswagen Phaeton, New Beetle, GTI, Jetta, and Touareg.

Luke Perkins Skills

Integrated Marketing Advertising Creative Strategy Creative Direction Interactive Advertising Art Direction Concept Development Digital Marketing Interactive Marketing Television Graphic Design Corporate Identity Typography Interaction Design Logo Design User Experience Brochures

Luke Perkins Education Details

  • The Art Institutes
    The Art Institutes
    Design

Frequently Asked Questions about Luke Perkins

What company does Luke Perkins work for?

Luke Perkins works for The Coca-Cola Company

What is Luke Perkins's role at the current company?

Luke Perkins's current role is Brand and Creative Director with over 20 years of experience. Currently leading Creative Strategy at Coca-Cola for smartwater, vitaminwater, Topo-Chico, Gold Peak and more..

What is Luke Perkins's email address?

Luke Perkins's email address is lu****@****asa.com

What is Luke Perkins's direct phone number?

Luke Perkins's direct phone number is +147959*****

What schools did Luke Perkins attend?

Luke Perkins attended The Art Institutes.

What are some of Luke Perkins's interests?

Luke Perkins has interest in Exercise, Sweepstakes, Home Improvement, Shooting, Reading, Sports, Golf, Fishing, Home Decoration, Health.

What skills is Luke Perkins known for?

Luke Perkins has skills like Integrated Marketing, Advertising, Creative Strategy, Creative Direction, Interactive Advertising, Art Direction, Concept Development, Digital Marketing, Interactive Marketing, Television, Graphic Design, Corporate Identity.

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