I play a central role in the customer-facing aspects of three businesses within our group: Play Fund Win, Onyxia, and TicketHelper. Despite being distinctly different brands, I collaborate with my talented team to enhance our presence and engage our diverse user personas.I'm deeply involved in content marketing, digital marketing, design, UI development, business development, and strategy across all these brands. My work is pivotal in shaping our brand identities and driving growth. We rely on the thoughtful use of AI to operate at scale, and I’m proud to empower the team with my skills in prompt crafting and optimisation.

Designstripe is a smart design platform that uses AI to create on-brand social media posts for non-designers. As a content marketer, I expanded our reach by engaging multiple user personas. I crafted blogs to highlight platform features and empower our audience, and nurtured them through targeted email drip campaigns. I also grew our network and community across our social profiles. This role was an incredible opportunity to learn my craft across the spectrum of content marketing.

They say your brand is what people say about you when you’re not in the room. But visual branding is just one part of it. Sound is critical to many brands. It’s a huge psychological driver for customers.At Melobleep, I create music for businesses that better reflect who they are, and what they value. My customers have almost exclusively been gained through social networking, teaching me the value of building digital communities.

Clarity Stack is a B2B data and lead generation platform that specialises in providing lead generation, insights and tools to help businesses improve their sales processes. Founded in 2018 and based in the UK and the US, I was employee number one. Clarity Stack offers a subscription-based service that catered to over 700 active clients globally. This was my first true experience of wearing multiple hats, being heavily involved in operations, marketing, sales, customer success and recruiting a UK and offshore team in the Philippines. My experience at Clarity Stack really taught me more about the things that move the needle.

Riselabs helps businesses we work with to become more efficient by using technology. We help businesses to understand how technology can benefit their current processes and what can be done to drive further improvements. We also build the solutions such as apps, web platforms and advanced websites when that's required.I work across a range of areas in the business to ensure Riselabs keeps working efficiently and creating solutions we're proud of. My day-to-day includes:- General operations and client management/communications- Heading up contracts, proposals and all business-related documentation - Implementation and improving processes to increase autonomy - Strategy and marketing

I coordinate an enterprise hub providing an extensive range of workshops, training and mentoring predominantly to startup business owners and those at pre-start up level. This role involves:- Overseeing the strategic development for Ignite’s portfolio of services, including allcommunications with both clients and stakeholders- Conducting one-to-one appointments with clients, assessing their business needs and implementing goals- Linking members to workshops and seminars for business development- Delivery of external marketing and communications collateral, including newsletters, blog posts, email marketing and press releases- Conducting research projects on enterprise using variables such as age and location- Relationship building with local experts to expand Ignite’s remit of of support- Presenting at European conference level, as well as smaller conferences.

- Directing members to useful resources in identified areas for development - Linking members to workshops and seminars for professional development- Support with access to funding and grants - Development and ongoing delivery of marketing strategy- Delivery of external marketing and communications collateral, including newsletters and blog posts- Conducting research projects on enterprise and variables such as age and location- Assisting in the production of workshops and events

I provide essential support in meeting and exceeding service level agreements for a multitude of high-profile clients. More recently, I have become a contributor to other aspects of the business, including copywriting and event management.- Consistent liaison both with clients, suppliers and carriers to provide seamless output and ensure Service Level Agreements/KPIs are met.- Copywriting the employee biographies of all Client Services employees, both to be used internally and when on-boarding new clients.- Possessing a thorough understanding of client requirements and adapting intuitively to their business needs.- Working closely with several ordering and invoicing systems.- Managing the purchasing and invoicing of print jobs.- Undergoing a 1-2-1 mentoring process to continually develop my understanding of B2B marketing and commercial print.- General administrative duties for a number of client accounts, including reporting, basic data manipulation and data entry.

One month's work experience at a local print publication with an outreach of over 60,000 readers. Work completed consisted of:- Producing entertainment-based copy for the magazine and website publication.- Published copy of various lengths for print and web- Interviewing face to face and via telephone-Having a handle on social media and developing campaigns-News gathering by calling and emailing local venues and dealing with telephone enquiries - Administration duties- In-house tutorial on Photoshop, Illustrator and InDesign

- Editor duties for our new UK-wide Nottingham music and culture magazine- Researching and collating material for said magazine-Writing reviews at local music events hosted by an independent promotions company and record label- Conducting interviews at local music gigs- Developing and maintaining the upkeep of the company mailing list and blog- Redesigning the blog and mailing list designs in accordance with brand values- Promoting the organisation using a range of platforms

-Liaison with organisations to establish volunteer recruitment channels-Contact with the University to increase visibility of volunteering roles available-Conducting needs assessments to understand the requirements of the local community-Marketing the project and establishing a social media interface-Presenting at Enactus National Competition 2012 and 2013

Three year interdisciplinary course, studying communications, sociology, psychology, digital media economics and linguistics.Within Communication and Society, I developed a broad understanding of society and the human psyche and how these variables were affected by capitalism, industry and power. I was able to research a number of novel digital media concepts and alternative economy practices. In support of this study, the Linguistics part of my course taught me how language can shape and is shaped by our environment and how the world of discourse applies differently in spoken, written and digital contexts.