Versatile Data Analytics Professional with over a decade of expertise spanning sales, finance, customer, and product analytics, and a dedicated focus on business performance management. Specialising in translating complex data into strategic insights that drive business success.A skilled communicator and networker, excel at leveraging data for strategic advantage, coupled with profound understanding of business dynamics. Let's collaborate to unleash the power of your data.
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Lead, Bi And AnalyticsGxbankKuala Lumpur, My -
Head Of Postpaid AnalyticsMaxis Apr 2022 - PresentKuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia- Managed and mentored a team of analysts, implementing collaborative work processes to enhance team productivity and efficiency, leveraging skills in leadership and team management.- Led discussions on key insights and recommendations derived from data analytics to inform strategic business decisions, demonstrating expertise in data-driven decision-making and business strategy, with a focus on business performance management.- Spearheaded efforts to explore new data sources and develop performance tracking metrics for emerging business areas, including acquisition quality, churn analytics, and segmentations. Leveraged advanced analytics techniques such as predictive analytics, data mining, and trend analysis to uncover valuable insights and opportunities.- Involved in Annual Operating Plan (AOP) process, leveraging deep expertise to analyze key drivers and project targets for the upcoming fiscal year. -
Principal Business AnalystSeek Asia Oct 2021 - Apr 2022Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia- Design and build dashboards using Tableau and Data Studio to track business performance of new product launches- Participate in various projects and assist in gathering reporting requirements, setting OKRs and data extraction- Formulate recommendations through insights from data analytics
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Business AnalystMaxis Jul 2019 - Oct 2021MalaysiaAs the analyst for postpaid business, I am tasked to work with wide range of data from different aspects of the business to provide insights via data analysis and dashboards. This facilitates data driven decision making, allowing higher degree of understanding on the business which in turns helps in moving the company to be the leading converged company in the country. -
Business And Financial AnalystOcbc Bank Jan 2018 - Jul 2019Kuala Lumpur, MalaysiaMy new role at OCBC focuses more on business and financial side of the SME division, comparing to my previous role as portfolio analyst.As a Business Analyst, I'm involved in analysing and reviewing numerous area of the business to provide insights and solutions. This includes but not limited to ad-hoc analytics, data gathering and reports generating. I'm also leading the design and setup of a DWH to improve the efficiency and capacity of our data analytics though better data structure and BI tool.As a Financial Analyst, I look after the different components in the financial books of the business. This exposure has greatly enhanced my finance experience which assisted my involvement in strategising and planning the business's budget for next year. Coupled with my skillsets as a Business Analyst, I link the business plans to sales and portfolio analytics. This has provided the various stakeholders a clearer views on the business plan and strategy.The opportunity to work on not just the different aspects of the business but the financials has allowed me to broaden my horizon and strengthen my data analytic skills with better understanding of the business. -
Campaign AnalystAirasia Big Loyalty May 2017 - Jan 2018Kuala Lumpur, MalaysiaAs a Campaign Analyst Team Lead, my role involves:• Created and managed the workflow for the team of 3 analysts;• Involved in the migration and reviewing of new campaign management platforms;• Worked jointly with CLM manager on the on boarding marketing process;• Implemented Analytic Structure for the team to ensure uniform reports. -
Portfolio AnalystOcbc Bank 2014 - May 2017Kuala Lumpur, MalaysiaOCBC bank is one of the leading SME banks in Malaysia with numerous awards in the industry, helping businesses to achieve their goals and vision by providing the right banking and financial services.As a portfolio analyst I utilise data analytics skills and domain knowledge to identify and define business problems and recommend the necessary strategies, opportunities and innovation. This is done through extensive analysis and research on both internal- existing portfolio and external sources- micro/macro economic and financial data.Specialising in cash products portfolio for the SME segment, I am involved in identify and analyse portfolio trends for opportunities and risks. Coupled with customer behavioural and profiling analysis new insights and patterns are discovered. This allows new products to be developed and existing products to be further enhanced to meet customers needs. On the sales front, sales analytics in the form of tracking tools and dashboards is implemented to assist the stakeholders with their decision making process. As an expert in Microsoft office, I have introduced new software solution to enhance sales productivity and also create new data source for the team to analyse and pinpoint the issues.In an evolving and fast paced industry data management and analytic skills is vital and important to the business. I, as part of the analytic team, have successfully established myself as the expert with these skills in the business and allow the stakeholders to make the right and well-informed decision to drive the business forward. -
AttachmentGreat Eastern Life Dec 2016 - Feb 2017Kuala Lumpur, MalaysiaA short attachment/training with Great Eastern Life company, a wholly owned subsidiary of OCBC. During the period I was put in the Actuarial Department where I rediscovered my skills learnt from actuarial science course and utilised my data management and analytics skills. I helped the team to:-* Review their current processes and its Standard Operating Procedure (SOP);* Perform and review monthly data quality check; and * Carry out User Acceptance Test (UAT) for new products launch. -
Commercial, Residential And Personal Finance Solutions | Finance Broking Specialist For ProfessionalVictory Mortgages Dec 2012 - Dec 2014Perth, AustraliaVictory Mortgages are ASIC Licensed Finance Brokers established in 2009. We are located in Mt Lawley WA and specialise in both residential and commercial finance. We have a combined 30 years experience in the finance industry helping our clients with all types of finance and funding solutions. Some examples of how we can help you are:✔Home loans✔Investment home loans✔First home buyer loans✔Commercial property loans✔Property development/construction loans✔Self certified loans (low doc loans)✔Private mortgage lending✔Motor vehicle finance✔Equipment finance (chattel mortgage, hire purchase, leasing, rentals, consumer loans)✔Cash flow funding (debtor finance, franchise funding, cash flow business funding)✔Investment loans ✔Business finance (overdrafts, bill funding, trade finance, interest rate risk management)✔Construction finance✔Self managed superannuation loans✔Loan, life and general insurance recommendationsWe are one of the few finance brokerages that hold dual accreditation with the major lenders for both commercial and residential funding. This gives us a huge advantage in being able to help clients that are fed up continuously explaining their business needs to lenders and mortgage brokers that don't understand their combined funding needs. We provide a personal service, at your place of business or home, for your convenience. ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬To find out how I can help you find the right finance product or solution, contact me:✆: +61 (0) 432 534 301✉: lun@victorymortgages.com.au♦: www.victorymortgages.com.auI'm looking forward to meeting you!▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬
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Team Leader AdministratorSprint Finance 2011 - 2012Perth, Australia- Processed investment and residential loans for brokers in team- Finance and loan structuring for clients- Finding suitable lenders for clients- Loan research and strategy
Shao Lun Lin Education Details
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First Class Honours -
Actuarial Science -
Aamc Training GroupCert Iv Finance And Mortgage Broking -
Aamc Training GroupAnti Money Laundering Qualification
Frequently Asked Questions about Shao Lun Lin
What company does Shao Lun Lin work for?
Shao Lun Lin works for Gxbank
What is Shao Lun Lin's role at the current company?
Shao Lun Lin's current role is Lead, BI and Analytics.
What schools did Shao Lun Lin attend?
Shao Lun Lin attended Curtin University Of Technology, Curtin University Of Technology, Aamc Training Group, Aamc Training Group.
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