Lupe Rodriguez Haas Email & Phone Number

Torrance, Ca, Us

Los Angeles Metropolitan Area

•Work with top-tier talent during press days•Produce virtual Zoom rooms

Greater Los Angeles Area

•Oversee content creation, achieving a significant rise in website metrics•Successfully develop social media content•Conduct Zoom Webinar interviews and live events

Los Angeles

•Managed OTT platforms generating millions in revenue, enhancing digital strategy and userengagement for a syndicated court show.•Produced viral content and Facebook live events, boosting social media followers andengagement among the 18-34 demographic.•Led website launches and app development projects for various talk shows, ensuring timelydelivery and functionality.•Increased brand awareness through community groups for The Kris Jenner Show.•Oversaw CMS management for multiple shows, improving content delivery and userexperience.

Culver City

•Led local community group initiatives through Meetup, enhancing engagement and fostering partnerships.•Directed website launch project, ensuring timely delivery and optimal functionality.•Developed diverse promotional digital content, boosting brand visibility.•Oversaw website and YouTube channel management, driving audience growth.

Greater Los Angeles Area

•Produced breaking news content on high-profile celebrity scandals (i.e. Mel Gibson, CharlieSheen), driving significant site traffic•Managed CMS and programmed articles, ensuring timely and accurate publication•Provided tech support and managed digital assets, enhancing operational efficiency•Authored and produced top-performing posts related to reality show recaps

Hollywood

*Oversaw evening and morning news crew coverage on Hollywood boulevard during Oscar week for 4 years *Supervised production of red carpet set up on Hollywood Blvd

•Increased viewership and brand awareness, leading to a promotion as showrunner.•An early adopter of online promotions and giveaways.•Led and coordinated all phases from pre-production to post-production.•Managed a team of writers, segment producers, and editors.•Orchestrated live broadcasts, enhancing viewer experience and engagement during competition segments.•Directed team projects, achieving a 15% increase in program ratings.

Los Angeles, California, United States

•Implemented National Hispanic publicity campaigns for Universal and Dreamworks Pictures•Launched the studio's most successful franchises with "Shrek" and "The Fast and the Furious"•Developed and executed marketing plans•Worked closely with clients and managed budgets

Domestic Feature Marketing/Distribution, Los Angeles*Arranged press interviews and screenings, serviced press materials*Contributed to film campaigns (ie. “X-Men”, “Independence Day”, “Something About Mary, “Star Wars: The Phantom Menace”, “X-Files: The Movie”)*Conveyed information between print advertisers and movie theaters in distribution for San Francisco, Salt Lake and Denver markets.*Compiled weekend box office reports under strict deadlines

Ba, History

Dean's List, 3 quarters

Master Of Arts - Ma, Communication And Media Studies