Service + Behavioral Designer where I apply my passion and expertise in human-computer interaction (HCI) and artificial intelligence (AI) to create interfaces that enable seamless and natural interactions between humans and machines. With a Máster en CX and a Diplomatura in UX I have developed a strong foundation in user research, data analysis, and design thinking, which I use to diagnose and solve problems from the perspectives of the business, the product, and the user. I have worked on various projects involving digital help modules, everyday banking, and e-care, where I have contributed to designing solutions that enhance user retention, satisfaction, and loyalty, as well as business performance and innovation. For example, at BBK+2Brains, I was part of a team that designed a digital help module for BCI bank, focusing on user care and self-service. ✞