As the Country Manager for Swappie, Europe's leading platform for refurbished smartphones, I oversee the P&L ownership for Portugal and Ireland, steering them towards sustainable business growth. My responsibilities encompass business development, analysis, crafting innovative marketing and media buying strategies, and providing strategic guidance to the dedicated teams in Portugal and Ireland.

Responsible for P/L growth and marketing strategy of Swappie in Portugal.

As Interim Country Manager for Czechia at Swappie, I led P&L management, growth strategy, and facilitated the hiring of a new Country Manager to ensure continued success.