Lv Wei Email & Phone Number

Lv Wei is a HR Specialist at W.

• Hr Specialist

  W

  Jun 2012 - Present - #1005, Building 17, Jianwai Soho #39 East 3Rd -Ring Road Chao Yang District

  Position: Digital PlannerDepartment: Strategy, Wunderman BeijingReports to: Senior Strategy Director, ChinaClients: Microsoft and others KEY RESPONSIBILITIES:1.Analyze customer and competition landscapes, and derive insights and implications2.Understand and constantly review digital trends and user behaviors, and work with client, partners and the team on appropriate strategies3.Assist with the crafting of creative briefs to ensure engaging creative communications 4.Develop top-notch presentations, including proposals, internal creative briefs and client digital strategies5.Analyse output from various data measurement, tracking and optimization tools, and develop recommendations for continuous campaign improvement6.Other duties and responsibilities as required REQUIRED EDUCATION, TALENT & SKILLS:1.BA (or equivalent) in relevant field from a top university2.3+years of strategic planning experience within a digital environment3.Extensive knowledge of latest digital marketing channels, technologies and trends4.Comfort and effectiveness in working with clients5.Excellent communication and presentation skills in both English and Chinese6.Strong organizational and project management skills7.Self-starting and passionate with ability to work under time pressure8.Knowledge of art and technical creation and development processes a plus