Lin Lyu 吕琳 personal email
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Lin Lyu 吕琳 is a Senior Content Marketing Consultant. They is proficient in English.
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Senior Content & Social Marketing ManagerAmazon Aug 2017 - Oct 2019Beijing City, ChinaLed content marketing, social and user engagement initiatives to drive brand awareness and customer acquisition & retention, including branded contents, social media channels and co-branding campaigns. Monitored core performance metrics and engaged in content planning & operation. -
Senior Marketing Communication ManagerLeeco Mar 2016 - Aug 2017Beijing City, China- Developed Global LeMall’s overall social, PR, branding and influencer engagement strategy. Managed cross-region communication campaigns in the U.S., India and China.- Acted as the focal point for collaborating with HQ and the overseas Marcom teams, coordinating and approving Marcom related initiatives. Managed and oversaw editorial calendar for content marketing.- Assisted in overseas new product launch events, roadshow and press conference. -
Marketing & Branding DirectorDudunails App Mar 2015 - Mar 2016Beijing City, China- Built up the marketing team from the scratch, developed marketing communication strategies and promoted our Online-to-offline beauty lifestyle among young female communities. Helped the company to achieve the No.2 market share in O2O beauty industry and successfully close its round B financing.- Responsible for online marketing, social media, APP promotion, creative lab, video center and event marketing.
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Senior Social Marketing ManagerUmiwi Jan 2013 - Mar 2015Beijing City, China- Led social marketing team, in charge of overall marketing communication strategy, content planning, social media, event marketing and community management.- Curated and manage a list of 300+ KOL/influencers of Tech Media, analysts, Entrepreneurs and Start-ups for collaboration, coverage and event.
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Interactive Marketing SpecialistNew York Cruise Lines, Inc. Jul 2011 - Jul 2012Greater New York City AreaDeveloped Asian Tourists Development Project and in charge of overall execution. Built and grew NYCL’s Chinese social program from the ground up and managed social channels including company blogs, Facebook, Youtube and Sina Weibo.
Lin Lyu 吕琳 Skills
Lin Lyu 吕琳 Education Details
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Marketing -
International Trade And Economics
Frequently Asked Questions about Lin Lyu 吕琳
What is Lin Lyu 吕琳's role at the current company?
Lin Lyu 吕琳's current role is Senior Content Marketing Consultant.
What is Lin Lyu 吕琳's email address?
Lin Lyu 吕琳's email address is lw****@****ail.com
What schools did Lin Lyu 吕琳 attend?
Lin Lyu 吕琳 attended The Johns Hopkins University - Carey Business School, Marketing Week Mini Mba With Mark Ritson, University Of Science And Technology Beijing.
What skills is Lin Lyu 吕琳 known for?
Lin Lyu 吕琳 has skills like Social Media, Seo, Powerpoint, Chinese, Chinese Painting, Calligraphy, Content Marketing, Social Media Marketing, 数字营销, Sales, B2b Marketing, Enterprise Marketing.
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