As the Top Dog in Franchise Development at Sparkle Dog Care, I fetch opportunities and unleash growth initiatives for our expanding pack. With a pedigree in business development and a nose for market trends, I sniff out new territories, create new partnerships, and support franchise prospects. From wagging tails to happy trails, I lead the pack in executing seamless expansion strategies. With a bark-tacular focus on market trends and a paw-sitive attitude toward results, I'm not just shaping the future of Sparkle Dog Care; I'm making tails wag and hearts melt, one franchise at a time.

As the Chief Development Officer at iFlex Stretch Studios, I drive the company's expansion and strategic growth initiatives. Leveraging my extensive experience in business development and market analysis, I identify new opportunities, cultivate strategic partnerships, and evaluate franchise prospects. My leadership ensures seamless execution of growth strategies, from negotiating franchise agreements to collaborating with cross-functional teams. With a keen eye on industry trends and a results-oriented mindset, I play a pivotal role in shaping iFlex Stretch Studios' future, revolutionizing the wellness industry one stretch at a time.

As the Franchise Development Officer at Frank & Furter's Handcrafted Hot Dogs, I relish leading our brand's expansion efforts and toasting to strategic growth initiatives. With a knack for turning up the heat in business development, I uncover fresh opportunities and craft savory partnerships with new franchisees and regional developers. From sizzling franchise negotiations to orchestrating a symphony of collaboration with cross-functional teams, I ensure our growth strategies are as delicious as they are seamless. With a palate attuned to market trends and a hunger for results, I'm not just shaping the future of Frank & Furter's; I'm serving up gourmet experiences that leave taste buds singing and customers coming back for more.

Formed consulting business to assist various clients at critical stages of their organization, sales, and marketing development. Most recent engagements include; the successful launch of a turnkey fundraising program for elementary schools, concept engineering and go-to-market strategy for a brand new consumer product, the development of a new Franchise concept, and the building of business development strategy for a new software company. New consumer product successfully launched with self-produced national TV infomercial test, and subsequent launch on QVC selling 3200 units in a seven-minute segment. https://youtu.be/AYICCFMEaqE Franchise Development of NEW Athletic franchise concept resulting in over $1.3m in sales in year one

Developed NEW Spa Franchise business from concept to multimillion-dollar national franchise system in under three years; positioned it for partnership with private equity group. Managed an executive team that included; Franchise Operations, IT Development, and Franchise Partner training and development. Worked closely with CFO on Financial year over year unit and company revenue growth, as well as audit compliance.  Captured Y1 revenue target in single quarter positioning company for maximum growth potential.  Facilitated early payback of initial $150k start-up capital and was instrumental in securing investor partnerships.  Successful leadership with private equity partnership $5 million evaluation.  Over $4.3 million in revenues in the first 27 months.

Responsible for management of overall consulting company strategic planning and day-to-day management to achieve thelong term mission and vision of John Leonesio the CEO. Leadership of the executive team including Vice Presidents, directors, and managers as well as overall activities of business development. Focused with a primary emphasis on finding new clients. Managed an executive team that included Operations, IT Development, and worked closely with CFO on Financial modeling for new clients.  Franchise Development of NEW Athletic franchise concept resulting in over $1.3m in sales in year one.

Responsible for management of overall franchise company strategic planning and day-to-day management to achieve the long term mission and vision of the CEO. Leadership of the executive team including Vice Presidents, Directors, and managers as well as overall activities of the Franchise network. Focused with a primary emphasis on the profitability of the company and franchise network both in the short and intermediate term. Managed an executive team that included Franchise Operations, IT Development, and Franchise Partner training and development. Worked closely with CFO on Financial year over year unit and company revenue growth, as well as audit compliance.  Achieved year over year annual revenue growth average of 130%+  Achieved 7 NEW Franchise Operational programs/processes/procedures for franchisee revenue growth Implemented NEW B2B Marketing programs for exponential Franchise Sales Led profitable turnaround of complete franchise system & operations with 17 employees and 26 open locations. Created NEW Franchise Training Programs and Operation Manuals Drove over $3.5MM new franchise sales revenue over 4.5 years Awarded Fastest Growing Franchise of 2018 “Entrepreneur Magazine”

Co-founded and inventor of a revolutionary, personal, in-home beverage system and it’s beverages. I led all product development of the consumer appliance and beverage concentrates for the Esio Beverage System. As part of the executive team, I grew the company from the ground up to a full C-level organization including; CFO, CMO, COO/General Counsel, through product development to a 2400-retail-store launch nationwide. Implemented effective sales and marketing strategies to grow revenue year-over-year by 50%  Developed all sales and marketing programs for commercial launch into the home and office delivery channel  Developed a franchise company for distribution of Esio floor-stand unit  Developed and led new product development of countertop appliance to be sold in the retail channel  Implemented a brand license program with major beverage brands  Successfully licensed eight major beverage brands for national retail launch including: Crystal Light, Country Time, Maxwell House, Apple & Eve, Lipton Brisk, V8 Splash, China Mist, and Sqwincher Sports Drinks  Launched new appliance and branded beverages in 2400 Walmart stores nationwide  Produced and edited 3 long form (30 minute) and 2 short form infomercials https://www.ispot.tv/ad/7AkR/esio-hot-and-cold-beverage-system Developed all marketing, merchandising, and promotional materials.  Analyzed profitability of products and market potential

Managed a team of 15 branch marketing executives delivering sales and marketing programs, products, and processes to our national accounts B2B sales teams in a 20-state region. Responsible for creating the correctly aligned products, programs, and processes, and delivering and supporting them to the sales organization to drive revenue growth.  Developed and delivered the Branch Sales Program across the Central and West Regions for proper focus on all sales techniques including Clarity of Sales Task, Customer Focus, Coaching, Recognition & Reward, and Performance Measurement  Provided ongoing coaching to branch sales management on proper funnel management, funnel assessment, and alignment  Instrumental in the development, user acceptance testing, and delivery of OneView, an on-line funnel tool  Developed new product marketing strategies, programs, and processes to drive regional revenue  Supported 2 Business Markets Regions totaling over $500MM

• Managed all local branch marketing activities to improve sales and brand awareness• Served as a local liaison in support of all corporate marketing programs, processes, and products • Supported Revenue growth of $50M