- Developed roadmap, marketing, adoption, and budget for seller benefits including process improvement of existing benefits and collaboration with internal and external partners for new offerings. Influenced product and tech roadmaps.- Improved weekly business reviews and reporting transparency via KPI development and new QuickSight/Tableau dashboard tracking utilization of benefits across clients in partnership with business analytics. Highly proficient in Excel.- Independently delivered resource pages within Amazon’s seller website (Seller Central). Collaborated closely with Sr. Product Manager and UX Designer to develop content strategy for new online resources offering sellers self-service options and custom widgets to track usage of benefits.

- Responsible for the Seller Experience lifecycle from application intake to first listing launch; drove +19% increase in newly listed sellers and increased newly listed seller profit by $16.5M YoY. - Improved program application approval accuracy through implementation of changes developed through seller and associate feedback, admitting an additional 2K qualified sellers to program ($4.8M GMS) H2 ’22. - Launched Handmade Hub, a centralized, one-stop resource for over 60K Handmade sellers to find essential business information and help resources, across 8 marketplaces; Self-taught web-building tool owning all tech-related components to launch beta application within 3-months with worldwide launching within 9-months.- Negotiated for and owned the relationship between Handmade and Seller Success Registration (SSR), an organization that provides 1:1 support to high potential new sellers; established the targets and monitored with the team on a weekly basis, team surpassed recruitment and profit goals by +12.8% and +524%, respectively.- Proficient writer authoring Business Requirements Documents (BRDs) to drive technical process improvements, a Think Big PRFAQ enabling Amazon 3P (Third-Party) Sellers to offer digital downloads as a product ($93.3M entitlement), and annual newly listed sellers strategy document.- Launched Nest x Handmade collaboration, Handmade’s first partnership with a non-profit, mentions include Amazon’s 2020 Sustainability Report and About Amazon blog.

- Owned detail page and catalog quality standard operating procedures (24 SOPs) for Amazon’s top hardlines, softlines, and consumables vendors among 10+ operational teams globally; Managed improvements and updates for 2.5K+ tier 1 vendors and sellers- Pitched, wrote, and implemented SOP documents used daily/weekly by +200 account managers and managers in the org, as well as, offshore operations teams- Led risk mitigation project involving functional collaboration over 2 months, resulting in 100% removal of legally sensitive metadata- Led continuous improvement project on most problematic SOPs (1800-bps improvement in critical to quality defects)

- Managed top grossing (TTM $23-166M) vendors across apparel, shoes, and watches categories representing 62 unique brands including Adidas, Sketchers, and Timex- Owned and presented analysis on operational improvement, promotional opportunities, and merchandising strategies, which led to increased PO confirmation rates (+1953 bps YoY) and detail page merchandising (+2070 bps YoY)- Developed and coordinated biweekly account manager team meetings, brainstorming sessions, and trainings, which improved team’s understanding of topics including out of stock, forecasting, and connections

- Managed forecast generation, promotional activities (10+ Deals of the Day), and merchandising for top four vendor ($22M) in watches category- drove vendor negotiations for improved business terms and promotional funding with senior executives- Owned the end-to-end market process including analysis around operational improvement opportunities, presenting strategic initiatives, and recommending promotional-marketing budgets

Actively researched and pitched new skincare, fragrance, hair care, and grooming lines based on market trends, customer feedback, and business priorities; Created new filing system for clients, products, and store finances; Assisted clients in choosing products that meet their complexion, skincare and lifestyle needs, resulting in a loyal client base; Catalogued, tracked, received, and restocked inventory; Managed and trained existing staff and new hires.