• Authored blog posts, event promotions, announcements, and other copy published to RTI.org• Developed social media campaigns by designing graphics, writing copy, and scheduling posts for Facebook, LinkedIn, and Twitter • Developed email copy and layouts for promotional materials to be sent to targeted contacts• Managed web publications using a content management system• Conducted expert interviews to gather information for marketing purposes, such as ghostwriting • Managed lead generation statistics and contacts in Pardot• Researched methods and events to further lead generation• Marketed RTI’s capabilities in diverse research areas, including education services, artificial intelligence, water management, survey research, and healthcare

• Worked in managing and planning events with professors and staff members from across the globe who come to UNC • Created mail campaigns through MailChimp to promote events for the department • Updated and edited departmental web-pages to include upcoming events • Designed flyers and other marketing materials • Edited sound that is recorded during events• Assisted with assembling and cleaning up events • Made sure technology for presentations is set up correctly and runs smoothly during events• Ensured happiness of all event members, particularly the speaker who is visiting UNC• Gained familiarity with programs such as MailChimp, Wordpress, Microsoft, Google, and Adobe Creative Cloud

• Developed a website for a global marine dealer conference• Designed marketing kits for products, including websites, videos, brochures, and product introductions• Designed social media posts for CAT Twitter, Facebook, and LinkedIn accounts• Compiled information for 30 product information sheets by working with engineers and designed the collateral using Adobe InDesign• Planned and executed events for key clients and stakeholders in the oil and gas industry, including coordinating food, entertainment, marketing, product displays, and more• Designed an array of promotional materials according to brand guidelines • Able to quickly accumulate technical knowledge of the industry and products

• Managed the reputations of multiple clients in the automotive industry online by finding and responding to reviews• Created and launched a monthly newsletter with other interns • Proposed ideas for an internship landing page online• Utilized Excel to manage and organize client information

• Assisted with various tasks requested by staff members or professors of the department • Scanned and organized documents online and in print, ranging from exams to students' portfolios• Utilized PowerPoint, Excel, and Microsoft to efficiently complete projects• Aided with organizing and setting up events • Communicated effectively with professors and fellow employees