Lydia Martinez Email & Phone Number

Greater Salt Lake City Area

A full service marketing firm specializing in consulting for creatives. We help chefs, restaurants, food purveyors, interior designers, builders and makers tell their story across multiple platforms from branding, website, social media, influencer campaigns. Along with digital marketing we bridge online and offline with stellar events that function as the extension of a brand. We offer:* Full Service Social Media Management & Advertising * Web copy & design collaboration… Show more A full service marketing firm specializing in consulting for creatives. We help chefs, restaurants, food purveyors, interior designers, builders and makers tell their story across multiple platforms from branding, website, social media, influencer campaigns. Along with digital marketing we bridge online and offline with stellar events that function as the extension of a brand. We offer:* Full Service Social Media Management & Advertising * Web copy & design collaboration * Branding Strategy * Event Consulting & Mangement * Coordination of Influencer CampaignsWe are able to tell your story in a clear, thoughtful, inspired and strategic way. Show less

Deconstructing Restaurant Marketing: When you are a restaurant owner, general manager or executive chef (or all 3 in 1) you don’t have a lot of spare time to devote to marketing. Between delivering stellar food, making sure your customer service is on point and dealing with financials there isn’t a lot of time left for things like social media, sending eblasts, planning special events or creating promotions.We get it. Learning how to be a marketer isn’t easy. And marketing… Show more Deconstructing Restaurant Marketing: When you are a restaurant owner, general manager or executive chef (or all 3 in 1) you don’t have a lot of spare time to devote to marketing. Between delivering stellar food, making sure your customer service is on point and dealing with financials there isn’t a lot of time left for things like social media, sending eblasts, planning special events or creating promotions.We get it. Learning how to be a marketer isn’t easy. And marketing food is even harder. We’re here to help you cut down your learning curve, your marketing dollars and your time spent on marketing. Really.With over 10 years in the culinary marketing industry, we can help you tell your story, build a marketing plan that works for your time and budget and give you the learning tools you need to build strategy that gets customers in the door again and again.You’ll get training, tools, resources, tutorials, discounts and exclusive member benefits when you join the Restaurant Owners Marketing Academy - including access to a private group and discounted one-on-one coaching. All designed to help you on the path to marketing success. Show less

Utah, United States

Passionate about the intersection of culture, history, and the culinary arts, I serve as the On the Table Editor and Food Writer for Salt Lake Magazine. With an appetite for discovering the untold stories behind every dish and a keen eye for detail, I've dedicated my career to celebrating Salt Lake's vibrant food scene. From uncovering hidden gems in the heart of the city to highlighting the innovative chefs reshaping our culinary landscape, my writings weave together the flavors, traditions… Show more Passionate about the intersection of culture, history, and the culinary arts, I serve as the On the Table Editor and Food Writer for Salt Lake Magazine. With an appetite for discovering the untold stories behind every dish and a keen eye for detail, I've dedicated my career to celebrating Salt Lake's vibrant food scene. From uncovering hidden gems in the heart of the city to highlighting the innovative chefs reshaping our culinary landscape, my writings weave together the flavors, traditions, and people that make Salt Lake's gastronomy uniquely captivating.At Salt Lake Magazine, I not only curate and edit content that resonates with food enthusiasts but also craft narratives that serve as a feast for the senses. Beyond just meals on a plate, I believe food tells stories of communities, histories, and identities.If you're passionate about the culinary world, looking for the latest food trends in Salt Lake, or simply have a story that needs to be told, I'd love to connect. Let's celebrate the world of flavors together!🍴 Salt Lake Magazine | 📖 Storyteller | 🌎 Travel & Culinary Explorer | 🤝 Let's Connect Over Food & Stories Show less

All Around And About - Wherever There Is Food...

I write for the food / travel blog Suitcase Foodist and handle all aspects including:*Restaurant Reviews*Food Photography*Travel Writing*Travel Reviews*Recipe Development*Social Media *Guests PostsVisit: www.suitcasefoodist.com

I work effectively in a broad range of marketing, management and outreach capacities. As a self-directed team member, organization, strategic planning, timeliness, drive to add value, team building, and goal setting are an integral part of my routine. I also carry creativity, solution-oriented perspective and a strong sense of brand to the table. I have a strong background in event planning and management with 10+ years of experience. My love of good food and a good place to gather enhance… Show more I work effectively in a broad range of marketing, management and outreach capacities. As a self-directed team member, organization, strategic planning, timeliness, drive to add value, team building, and goal setting are an integral part of my routine. I also carry creativity, solution-oriented perspective and a strong sense of brand to the table. I have a strong background in event planning and management with 10+ years of experience. My love of good food and a good place to gather enhance my marketing skill set. Over the past 5 years I have worked hard to develop a marketing mix designed to build the Whole Foods Market brand in Utah and subsequently increase community awareness, partnership opportunities, generate sales and create a food lover’s culture. I have been a leader in both my metro and a mentor to other Marketing/GA teams within my region. I have piloted many successful programs from the Team Utah metro concept to mobile wallet marketing, strong social media execution to large scale public events. I have experience driving a successful remodel, store opening and have been a resource to other stores in my region going through a similar process. I have worked in retail for almost my entire professional career and have a good eye for detail.In addition to my regular duties as a marketer, I have also driven the Local Foraging program here in Utah building our local base from approximately 30 vendors to 80+ vendors in less than 3 years. I am self-taught on helping vendors through the paperwork process and successfully telling their story once they are in the store. I am currently working on a project to further train team members within our region on building a local brand through foraging.The marketing mix I’ve developed is a five prong approach: • Outside Events & Partnerships• In-store Events & Execution• Media Relations & Social Media• Community Giving• Promotion of Key WFM Programs i.e. Local, Seasonal Programs & Giving Programs Show less

Greater Salt Lake City Area

I spearheaded a community group into a fully formed non-profit, an operational and financially viable farmers market and a true center of the community.

As the Community Relations Manager, I directed the outreach program for Barnes & Noble in the Downtown Salt Lake City Area. I developed an extensive network of relationships for my store and was able to add approximately $750,000 dollars in additional business to the bottome line over the course of my time there. I did this through special events such as author signings, educator receptions, book release parties, children's events and clubs, adult book clubs, and fundraising events for… Show more As the Community Relations Manager, I directed the outreach program for Barnes & Noble in the Downtown Salt Lake City Area. I developed an extensive network of relationships for my store and was able to add approximately $750,000 dollars in additional business to the bottome line over the course of my time there. I did this through special events such as author signings, educator receptions, book release parties, children's events and clubs, adult book clubs, and fundraising events for schools and non-profit organizations. I also served on boards in the community representing B&N and handled all the large account purchases.I have strong skills in the following areas:Large Scale Event Planning and ExcecutionCreation of Contact DatabasesMaintaing Longterm Business RelationshipsBusiness Presentations Coorporate Giving and DonationsFundraising Meeting Planning Show less

Worked as a children's supervisor, and promoted from within to manager overseeing merchandising and sales. I oversaw several departments at the same time. Managed up to 4 supervisors and 30 additional employees at a time. I was in charge of day to day operations, cash handling and accounting, overall look of the store, merchandising plan excecution. I worked as a trainer for other managers and helped develop several supervisors who went on to become managers.

I worked specifically in the Children's Department and oversaw the day to day operations, merchandising, general organization, and sales. I worked on improving the level of bookseller knowlege and customer service in the department. I was promoted from this position to Department Manager.

Marketing

Event Planning

Activities and Societies: Participated in classes such as Food & Beverage Management, Housing & Transportation, and Event Planning