Lyes Mehaddene Email & Phone Number

Nice, Provence-Alpes-Côte D'Azur, France

Design, develop, and maintain complex, business-oriented web applications across various themes and domains.- Develop backend REST and GraphQL APIs using PHP (Laravel) and NodeJS- Implement complex algorithms utilizing data from various technologies (MySQL, Redis, etc.)- Create and/or maintain backends in PHP/Laravel (Nova) and NodeJS (Strapi)- Frontend work on React/Next frameworks- Formulate technical specifications- Integrate various third-party services into new and existing applications (Stripe, OpenAI API, and others)Primary stacks: PHP / Laravel / JavaScript / NodeJS / Strapi / Drupal / Wordpress /TypeScript / GitLab / Jira

Nice, Provence-Alpes-Côte D'Azur, France

• In charge of managing the design and development of digital platforms (Web / Apps) for clients of all types, including luxury brands, startups, and government entities.• Successfully managed high-budget projects within tight deadlines. (Internal communication deadline or highly anticipated events)• Assisting clients in monitoring progress and analyzing data through dashboard tracking for informed decision-making.• Conducted ongoing benchmarks to enhance and improve our clients' digital platforms.

Paris, Île-De-France, France

Lille, Hauts-De-France, France

Commercial due diligence for investment opportunities in the AI sector

Nice, Provence-Alpes-Côte D'Azur, France

Copywriting & No code web services

Lausanne Area, Switzerland

• Management of 3 IQOS platforms trough agile methods (Sprint planning trough JIRA, Confluence etc)• Launched several features : Click & collect, discovery boxes delivery, online payment• Generated tracking plans and dashboards for decision taking (Hotjar, analytics, etc)• Brainstorming and digital strategy business teams

• Created the online store from scratch (Product research, benchmarking, branding and pricing)• Worked on the SEO: On-site and off-site • Created videos and description for my ads• Launched Facebook and Google Ads campaigns and managed them (SEA/SMO)• Immediate sales during the first week

Paris Area, France

• Managed PPC and ABM campaigns for both the corporate and commercial websites• Worked on the SEO: Articles, optimization of meta titles, H1-H2• Established reports of PPC and ABM campaigns on a monthly basis• Digital consultancy for other EMEA countries

Nice Area, France

• Developping the brand on social medias and internet (Partnerships, Influencers, SEA, Giveaways)• Managed the brand's instagram and facebook (Facebook and Instagram ads)• Benchmarking

Saudi Arabia

• Assisting salesmen in the management of different key clients• Preparing agreements and proposals• Managing claims and reports between corporate sales and claims department.

Edhec Business School, Nice

Facebook page : https://www.facebook.com/bbablackpanthers/• Managed the digital communication of our events (Facebook events, Instagram ads, snapchat)• Found partnerships to reduce the cost of life for our students• Organized trips such as a ski trip

Préfecture De Casablanca, Morocco

• Creation of graphic content for different clients of the company (Inwi, Morocco Mall, Popular Bank of Morocco)• Benchmarked for Burger King Morocco• Welcomed future clients at the agency