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Yiling L is listed as Brand Management | Business Strategy | Retail Expert based in Australia. AeroLeads shows a matched LinkedIn profile for Yiling L.
Yiling L previously worked as Brand Manager at Uni-Orient and Area Manager (Taiwan Representative Office) at Narumi Group. Yiling L holds Emba (Certificate), Business Administration And Management, General from National Taiwan University.
Having been in retail field for over a decade, I have come across every aspects of it and still keep exploring all the possibilities. I've managed brands from building position and strategies, managing P/L, developing sales channel to maximizing retail operation (both online and offline business). As a result-driven and good communicator, I have led and worked with cross-functional teams to achieve different goals in the ever changing retail environment.Expertise in lifestyle, luxury and consumer goods.
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Taipei City, Taiwan
。Coordinated and led cross functional teams to execute brand strategies and activities。Conducted market research to set up product roadmap, pricing policy and marketing plans。Launched new D2C channel brand, responsible for brand positioning, merchandising, and sales channel development。Budget planning, control and P/L management
Taipei City, Taiwan
。Retail and wholesale business management and development in Taiwan market 。Distributorship management in both B2B and B2C business。Supervised over retail shop operation and set up eCommerce business strategy。Coordinated co-branding projects with luxury lifestyle brands, hotels and airlines
Shanghai City, China
。Responsible for retail business in China market。Restrucured brand position, marketing focus, product portfolio, and pricing policy。Supervised over retail shops development, operation, VM, staff training and recruiting。Initiated eCommerce business in major marketplace (Tmall)。Improved P/L by rearranging operation and distributorship T&C
China
。Coordinated luxury home decor projects for product development and sales strategy 。Managed KA relationships to deliver customer satisfaction。Developed distributorship in South East Asia and Middle East。Supervised over branch offices (US, Japan, Europe) about budget, sales, and marketing
Taipei City, Taiwan
。Worked with the Ministry of Education to promote international education。Organized exhibitions, seminars, conferences and workshops on international education
Taipei City, Taiwan
。Edited two English learning magazines 。Supervised and casted in TV and radio programs
Activities and Societies: Major: English / Minor: Business Management
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Yiling L is listed as Brand Management | Business Strategy | Retail Expert.
Yiling L is based in Australia.
Yiling L has worked for Uni-Orient, Narumi Group, Franz Collection, Foundation For International Cooperation In Higher Education Of Taiwan (Fichet), and American Magazine Corporation.
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Yiling L holds Emba (Certificate), Business Administration And Management, General from National Taiwan University.
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