Writing Facebook adverts, webinars, video sales letters, sales pages, marketing materials and contributing towards strategy.

FBA Masterclass is an 8-figure industry leader that helps people build a successful business on Amazon from scratch. I managed marketing data, CRO testing and reporting on both high and low-ticket funnels. I also wrote YouTube Ad copy, opt-in pages, video sales letters.I worked alongside operations, the media buyer, tech team and community team in a leadership and hands on copywriting and CRO role.

ENTRE is one of the fastest-growing 8-figure entrepreneurial education platforms in the world. As a Direct Response Copywriter on the marketing team, I wrote YouTube and Facebook ads, emails, VSLs, sales pages, upsells to promote our training programs and events. 2 x American Inc. 5000 award winner 238,000 + students enrolled since 2019

I write direct response copy in the ecommerce space, high-ticket coaching space and for entrepreneurs.I'm always putting together a sales letter, advertorial, Facebook or YouTube ad for my clients. With wins such as:A 8 to 31% jump in email open rate...A 21% to 54% CTR via FB advertorials. A CPL drop from $1.98 to $0.19cIncreasing FB compliant sales page conversions by 125%. And much more...

I worked alongside various companies with the aim of rewriting webpages to be both Search Engine Optimized and written to convert sales.Many of these pages had a low google ranking, high bounce rate, and were not generating leads/results. Using keyword research and copywriting techniques, I rewrote more than 50 webpages during this period, while handling keyword research and editing.The end result was that these companies had websites that reflected their vision, supported revenue, and ultimately had an improved search engine ranking.In some cases, I supported companies to develop squeeze pages or funnels for various landing pages.

During this period, I worked full-time with an Education start-up and led 3 national teams to write copy and run advertising to generate leads. I helped to massively increase lead generation, taking our profit margin from a loss to $15.7 for every $1 spent. (ROAS = $15.7)Our platform advertising was doing 3.2x the industry average... And, using A/B testing as well direct marketing to our company database we were able to massively scale from 2 employees to 10+ within 12-months.

At CopyPress I put together advertorials, articles, and creative content for companies across various industries and niches. I wrote SEO pieces ranging from 500 to 1000 words and worked alongside editors to take content from research to publication.