Lyn Xu
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Lyn Xu Email & Phone Number

Co-Founder and CMO in BeHappy AI at Behappy Ltd.
Location: United Kingdom, United Kingdom, United Kingdom 8 work roles 3 schools
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✓ Verified May 2026 3 data sources Profile completeness 86%

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Current company
Role
Co-Founder and CMO in BeHappy AI
Location
United Kingdom, United Kingdom, United Kingdom
Company size

Who is Lyn Xu? Overview

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Lyn Xu is listed as Co-Founder and CMO in BeHappy AI at Behappy Ltd., a company with 11 employees, based in United Kingdom, United Kingdom, United Kingdom. AeroLeads shows a matched LinkedIn profile for Lyn Xu.

Lyn Xu previously worked as Co-Founder & CMO at Behappy Ltd. and Assistant Director of Integrated Marketing Communication at Universal Beijing Resort. Lyn Xu holds Master Of Business Administration - Mba, Business Administration And Management, General, Master from Peking University.

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Behappy Ltd.

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Profile bio

About Lyn Xu

www.behappyai.com (BEHAPPY | Science based AI Love Coach)I am Behappy Co-founder, our mission is let love digital!I am currently as Cofounder&CMO of BeHappy Ltd, bring a wealth of experience to e-commerce and social media marketing, with a specialization in short videos and live streaming. With an educational background in computer software from TsingHua University and an MBA from Peking University, I have over 10 years of B2C marketing experience with top Fortune 500 companies, including Nestle China, Mars China, Dell China, and Universal Beijing Resorts. I led teams to successfully deliver on $1.5B business GMV targets and managed marketing activities on leading e-commerce platforms like Tmall, JD, PDD, and Tiktok. My expertise in strategic marketing, consumer insight, branding, and e-commerce is unparalleled. In addition, I bring almost 7 years of B2B sales experience in the IT industry with IBM China and EMC China where I provided IT infrastructure solutions for clients in Education and Global accounts.

Current workplace

Lyn Xu's current company

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Behappy Ltd.
Behappy Ltd.
Co-Founder and CMO in BeHappy AI
london, greater london, united kingdom
Employees
11
AeroLeads page
8 roles

Lyn Xu work experience

A career timeline built from the work history available for this profile.

Co-Founder & Cmo

Current

London, England, United Kingdom

BEHAPPY | Science-based AI love coachMission: Help high-achieving people love healthy with science and AI.For women in China who prioritize relationships but struggle to find men for healthy relationships, we offer an AI-driven coaching that empowers online daters to find true love and avoid romance scammers. Provide a personalized and effective coaching.

Oct 2022 - Present

Assistant Director Of Integrated Marketing Communication

Beijing

Experience:Marketing Communications including marketing campaigns of Universal Studios Beijing, Universal CityWalk Beijing, the Universal Grand Hotel, and NUO Resort Hotel.Achievements:- Successfully developed and executed a communication strategy for the grand opening of Universal Beijing Resorts, resulting in high brand awareness and increased foot.

Sep 2020 - Aug 2022

Senior E-Commerce Marketing Manager

Beijing

Experience:As a Senior Online Marketing Manager for eCommerce at JD.com, I got rich experience in the digital marketing and eCommerce industry. At JD.com, my primary responsibilities include developing and executing traffic and sellout strategies to increase PV/UV/GMV for Dell store. This includes planning and executing overall marketing campaigns.

May 2018 - Sep 2020

Category Leader, Ecommerce - Dolce Gusto

Nestle

Beijing, China

As a Category leader in eCommerce for Dolce Gusto at Nestle, I drove share of voice by strategically cooperating with JD.com on exclusive products. I introduced a new retailing model to gain new users and improve brand image through self-service and face payment vending machine projects on Tmall. I also built a brand image for a precise target audience of.

Oct 2017 - May 2018

E-Commerce Marketing Manager

Beijing, China

As Marketing Manager of Chocolate eCommerce at Mars, I successfully developed and evaluated marketing strategies for all chocolate brands, leading to a healthy and sustainable development of the product segment. I was responsible for developing media strategy and planning, optimizing KPIs for investment in driving traffic, and testing and learning segment.

Oct 2015 - Nov 2017

Ecommerce Manager, Infant Nutrition Business Unit

Beijing, China

As an eCommerce Manager for the Infant Nutrition Business Unit at Nestle, I developed eCommerce strategies and initiatives that achieved marketing objectives. I created brand communication guidelines and strategies for eCommerce to increase iWOM and brand popularity within compliance and regulations. By building an online ecosystem from awareness to share.

Aug 2012 - Oct 2015

Account Manager

Beijing, China

As an Account Manager at EMC, I successfully identified, engaged, and closed opportunities across all product lines. I developed strong relationships with key accounts and maintained run rate business for tier 2/3 accounts while winning against major competitors. I planned and led customer campaigns, followed up on leads, and worked closely with the.

Jun 2007 - Jul 2012

Territory Sales Specialist

Ibm

Beijing, China

As a Territory Sales Specialist at IBM, I managed all product lines and served as the primary interface between customers and the internal technical support and brand sales teams in order to provide total solutions. My focus included maintaining strong relationships with install-base customers and ensuring their continuous purchasing, as well as.

Jul 2005 - Jun 2007
3 education records

Lyn Xu education

Master Of Business Administration - Mba, Business Administration And Management, General, Master

FAQ

Frequently asked questions about Lyn Xu

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What company does Lyn Xu work for?

Lyn Xu works for Behappy Ltd..

What is Lyn Xu's role at Behappy Ltd.?

Lyn Xu is listed as Co-Founder and CMO in BeHappy AI at Behappy Ltd..

Where is Lyn Xu based?

Lyn Xu is based in United Kingdom, United Kingdom, United Kingdom while working with Behappy Ltd..

What companies has Lyn Xu worked for?

Lyn Xu has worked for Behappy Ltd., Universal Beijing Resort, Dell (China) Co Ltd Beijing Branch, Nestle, and Mars.

Who are Lyn Xu's colleagues at Behappy Ltd.?

Lyn Xu's colleagues at Behappy Ltd. include Kathy Yu.

How can I contact Lyn Xu?

You can use AeroLeads to view verified contact signals for Lyn Xu at Behappy Ltd., including work email, phone, and LinkedIn data when available.

What schools did Lyn Xu attend?

Lyn Xu holds Master Of Business Administration - Mba, Business Administration And Management, General, Master from Peking University.

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