I continually connect and build relationships externally and internally. My main responsibilities include making sure that we are using the right message, with the right delivery method, and the right targeting. You want to be heard and seen? I help make that happen!

I like to jump into projects head first, adapting to my clients’ every need. I take pride in keeping things on task, as well as managing deadlines and meetings with charisma, positivity and emphatic charm. I've spent the last decade in advertising, helping a wide-variety of companies connect with their audiences, including Diageo, 3M, Angie’s Boom Chicka Pop, Cargill, Lord Fletcher’s Old Lake Lodge, Morrie’s Automotive Group, Surly Brewing and Target – to name a few.

Balance is important. In this role, I learned how to support and focus on the needs of both MKTG and Diageo. I balanced the demands of producing large events while coordinating the details of others. I spent some days managing our 113 Promotional Models while others I spent managing data. This role taught me that in order to be successful in a ambiguous position, one needs balance.

Manage social media accounts. Monitor trends in the industry. Act as first point of contact and correspond internally and externally on behalf of the Director of Photography. Manage the physical space including general organization of the studio and annual calendar. Resource and coordinate incoming requests, confirm dates and details, and communicate it to the appropriate community. Balance and prioritize daily tasks. Manage the planning and logistics for client engagements, on-location project management, models/talent point of contact, build and maintain relationships with contractors, stylists, and assistants. Manage budget of photoshoot and help resource projects. Develop relationships with industry leaders and professional to expand and grow network.

Develop advertising/marketing campaign. Train and supervise employees. Prepare reports for sales, accounts receivable/payable, orders, credit card receipts, and bank deposits. Receive and display merchandise in accordance with established policies and procedures. Maintain proper stock levels. Store management, head of social media, and sales representative. Enhance brand development and website traffic growth. Design advertising creatives and floor layout/window displays. Conduct and implement market research. Deploy marketing and advertising techniques. Plan social events.

Prepared and distributed relevant correspondence and reports on a daily, weekly and monthly basis for the Partnership teams. Prepared and presented reports, findings and marketing solutions to the broader sales/creative solutions/project management departments. Assisted the Partnership’s team on trade marketing/client management initiatives. Managed the accurate and efficient archiving and filing systems for relevant business documents, reports and correspondence. Ventured between different media departments to have a broader knowledge of their interworking. Produced and presented PowerPoint presentations.