Lynn Lucente (Balcius)

Lynn Lucente (Balcius) Email and Phone Number

VP, Marketing Operations, Americas @ Verticurl
Gilbert, AZ, US
Lynn Lucente (Balcius)'s Location
Gilbert, Arizona, United States, United States
Lynn Lucente (Balcius)'s Contact Details

Lynn Lucente (Balcius) personal email

n/a
About Lynn Lucente (Balcius)

Collaborative and high-impact leader with extensive experience leading business transformation initiatives. Outstanding problem solving, facilitation, influencing, and team building skills, combined with the passion for implementing efficient and cost-effective technology, process, and business solutions to achieve company goals. Results driven and deliberate risk taker.

Lynn Lucente (Balcius)'s Current Company Details
Verticurl

Verticurl

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VP, Marketing Operations, Americas
Gilbert, AZ, US
Website:
verticurl.com
Employees:
1360
Lynn Lucente (Balcius) Work Experience Details
  • Verticurl
    Vp, Marketing Operations, Americas
    Verticurl
    Gilbert, Az, Us
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  • Verticurl (A Wpp Company)
    Director Marketing Operations
    Verticurl (A Wpp Company) Mar 2022 - Present
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  • Hiregenics
    Consultant
    Hiregenics Jun 2021 - Mar 2022
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  • Tiaa-Cref
    Senior Director, Integration, Deployment & Delivery
    Tiaa-Cref Jun 2013 - Jan 2020
    Created, lead and manage a team, responsible for enhancing communication development by building a consistent, repeatable, automated processes resulting in effective, efficient and scalable delivery. • Lead client support transformation efforts establishing a team and process framework, resulting in centralized management and communication delivery for over 1,700 clients across the Institutional Retirement business while saving over 17 FTE of resources.• Improved clients’ results and optimized participant experience while focusing on customer satisfaction to ensure organizational success. • Utilized in-depth knowledge of technology, data infrastructure as well as targeting strategies to reduce cost per participant by 400% and realize operational effectiveness.• Controlled costs and minimized expenses to meet an annual budget of $12M along with consistently achieving results within 3% forecast. • Reengineered and streamlined budget and resource forecasting process to increase accuracy and reduce forecasting effort by 70%.
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  • Tiaa-Cref
    Director, Institutional Marketing
    Tiaa-Cref Jun 2012 - Jan 2013
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  • Acs, A Xerox Company
    Director Of Communications
    Acs, A Xerox Company Aug 2010 - Jun 2012
    Formulated and executed effective multi-channel communication strategies/solutions on behalf of company’s clients associated with total benefits and HR outsourcing business. Steered deployment of multi-channel publishing platform for overall client base while completing proof of concept and two client implementations. Monitored and maintained performance of design, production, and vendor management teams to maintain client communication system.
  • Fidelity Investments
    Director, Integrated Marketing
    Fidelity Investments Apr 2006 - Mar 2010
    Improved and delivered technology solutions for Workplace Investing participant’s communication in a multi-channel (print/email and web) environment. Fostered and maintained strong relationships in a matrix environment while directing a team of professionals to exceed expectations and contribute to the bottom line.
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  • Rapid Solutions Group
    Product Director, Retirement Services
    Rapid Solutions Group Jul 2002 - Nov 2005
    •
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  • Dst Output (Marketing Services Division)
    Client Services Manager
    Dst Output (Marketing Services Division) Mar 2000 - Jul 2002
    •
  • American Softworks
    Senior Manager Of Operations And Customer Service
    American Softworks Sep 1998 - Mar 2000
  • Computer Associates
    Operations Manager
    Computer Associates Sep 1997 - Sep 1998
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Lynn Lucente (Balcius) Skills

Project Management Team Leadership Cross Functional Team Leadership Program Management Leadership Forecasting Strategic Planning Change Management Marketing Strategy Marketing Operations Integrated Marketing People Skills Roi Optimization Business Process Improvement

Lynn Lucente (Balcius) Education Details

Frequently Asked Questions about Lynn Lucente (Balcius)

What company does Lynn Lucente (Balcius) work for?

Lynn Lucente (Balcius) works for Verticurl

What is Lynn Lucente (Balcius)'s role at the current company?

Lynn Lucente (Balcius)'s current role is VP, Marketing Operations, Americas.

What is Lynn Lucente (Balcius)'s email address?

Lynn Lucente (Balcius)'s email address is ll****@****iaa.org

What schools did Lynn Lucente (Balcius) attend?

Lynn Lucente (Balcius) attended Bryant University.

What skills is Lynn Lucente (Balcius) known for?

Lynn Lucente (Balcius) has skills like Project Management, Team Leadership, Cross Functional Team Leadership, Program Management, Leadership, Forecasting, Strategic Planning, Change Management, Marketing Strategy, Marketing Operations, Integrated Marketing, People Skills.

Who are Lynn Lucente (Balcius)'s colleagues?

Lynn Lucente (Balcius)'s colleagues are Nithya Rani Rajendran, Vishnu Vardhan, Natasha Abbattista, Santhosh Shanmugaraj, Kalidhas D, Pratyush Singh, Sethupathy R.

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