Lynne J. Berg Email & Phone Number

Wyoming

Effective & Affordable Websites/Hosting

Previously the ED of Primeplus NSC

Serving the Norfolk and surrounding community as the only not-for-profit for agency in the region providing seniors wellness/educational activities and information addressing the needs and interests of older adults in South Hampton Roads. This agency delivers services that strive to prevent premature nursing home placement by offering programs to enhance retirement and also supports families of those who need special care. Provide oversight for the operations of the 50+ age community members, support vital activities programming and adult day respite services to ensure the overall mission and goals are accomplished. Authoring federal, state, and local grants used to fund the organization. Supervising the fiscal operations to include; grant revenue tracking, budget creation, accounting, purchasing, payroll and insurance activities of the agency. Coordinating public relations, community education, grant writing, fundraising, and marketing functions for Primeplus. Directly reports to a 25 member volunteer board of directors, while serving as the primary spokesperson for the organization.

This is a new position recently created to support internal marketing efforts and curriculum development for a career college.

•Developed custom internal/external marketing strategies and campaigns that highlight programs.•Generated graphics and authored print/radio/video advertisements, news releases, newsletters, brochures, CDs, DVDs, etc...•Created newsletters to serve as mailer for recruiting tool, alumni outreach and community information brochure.•Instrumental in creation of letterhead, business cards and additional print materials used by college to create brand recognition.And;•Enhanced curriculum to improve the outcome measures, and raised student satisfaction rates from 60% to 90.2%.•Increased student retention from 57% to 85% by tailoring programs to meet student expectations over a three year period.•Improved student graduation rate from 40% to 82%, reflecting the overall success of students in program completion.•Graduate placement rate improved from 50% to 93% in four years.

Directed and oversaw the operations of the senior community support center to ensure the overall mission and goals were accomplished. Authored 17 separate federal, state, and local grants used to fund the organization. Supervised the fiscal operations to include; grant revenue tracking, budget creation, accounting, purchasing, payroll and insurance activities of the agency. Assured administrative and regulatory compliance with the IRS, and all federal, state, and local statutes. Coordinated public relations, community education, grant writing, fund-raising, and marketing functions for the Eppson Center. Managed the day-to-day operations of professional staff, office personnel, and volunteers. Maintained records and statistical data for grantors and directly reported to a 12-member volunteer board of directors. Served as the primary spokesperson for the organization.