Lynne Snyder Email & Phone Number

Canton, Oh, Us

Raleigh, North Carolina, Us

Build and lead the commercial operations infrastructure that helps a diverse group of pharmaceutical companies develop the right solutions, standards and best practices for effective marketing operations.• Lead a team of marketing operations managers • Assist clients in establishing best practices to improve their commercial operations• Pursue new business development opportunities to help grow the company

Deerfield, Illinois, Us

Promoted to lead a team of communications professionals who employ the advertising and promotions process and plan healthcare conventions. • Transformed the marketing communications discipline, resulting in a function that is recognized throughout the company for its best demonstrated practices• Implemented an Advertising & Promotions process—where none existed before—for a team of 20 product managers • Led a major post-acquisition communications integration effort, involving a comprehensive review of 1K+ customer-facing collateral items, achieving the goal of meeting brand guidelines and healthcare industry standards

Deerfield, Illinois, Us

Promoted to develop marketing content, creative efforts and digital marketing of customer-facing collateral that promoted healthcare products. Partnered with marketing to achieve four successful new product launches.• Led a team of 15 product managers in marketing collateral audit process, resulting in an elimination of 300 outdated, redundant, and non-compliant promotional pieces • Created a comprehensive set of communication guidelines for the development of customer-facing collateral to achieve 100% compliance with company and industry standards

Deerfield, Illinois, Us

Developed marketing content, creative efforts and digital marketing of customer-facing collateral that promoted healthcare services. Produced and edited internal videos. • Launched the first internal video storytelling channel to increase employee engagement• Led a cross-functional team to relaunch corporate website, aligned to all branding initiatives, with new content (copy, video, photos) to increase awareness of company's products and services

Northbrook, Il, Us

Led creative communications strategies that supported Allstate Investments, LLC.

Northbrook, Illinois, Us

Secured national and local media coverage to boost brand awareness and generate franchise leads for 16 accounts.

Developed external marketing collateral to reposition the company’s brand proposition.

Atlanta, Georgia, Us

Promoted to develop integrated marketing communications strategies that promoted company culture, vision and goals to internal and external audiences. Crafted executive speeches, annual reports, presentations and talking points to help communicate company’s priorities and objectives. • Achieved 92% employee awareness of company’s corporate values through launch of an internal and organizational communications strategy designed to build employee engagement among 40K geographically-dispersed employees• Executed a media relations strategy that culminated in the company’s planned acquisition

Atlanta, Georgia, Us

Served as point of contact for all internal corporate communications activities. Researched and wrote stories about employees who were making a critical difference in the business.• Developed a comprehensive internal safety communications plan, which increased employee involvement and promoted safety throughout the company’s 900 branches • Increased standardization for company communication by establishing first-ever communications guidelines and processes to support the needs of multiple locations and audiences

Lincolnshire, Illinois, Us

Promoted to project leader with responsibility to manage internal communications strategies that supported the organizational transition from a private to public company. • Achieved greater “top down” communications from the president to the general workforce by spearheading “Inside Quill”, a monthly 1-page internal business bulletin, serving as the “Voice of the President”• Reduced print and production costs by $10K through replacement of the quarterly print newsletter with a monthly electronic newsletter that reached more employees with increased frequency

Lincolnshire, Illinois, Us

Researched, wrote, and designed two monthly internal publications.• Led a cross-functional team of 10 to build Quill’s first corporate Intranet that provided 1.5K employees equal access to company reports, timely news and online workshop enrollment • Redesigned 2 print newsletters targeting audiences of 2K employees and 125 managers, and increased their distribution frequency from bi-monthly to monthly

Wrote corporate communications announcements, edited press releases, prepared press packets, responded to media inquiries, developed and maintained media lists.