An all-rounder responsible for managing a blend of digital and traditional marketing channels including; digital display, email marketing, pay per click campaigns, product launches, catalog management, corporate promotions and sales & marketing materials to ensure brand consistency. • Experience with UI/UX website design concepts, content management systems & technologies, and development tools. High-level knowledge of web development and content management systems with a good understanding of HTML. • Preparing design for digital and print publications such as; product catalog, packaging, posters, industry brochures, banners, product information sheets, charts & processes and other company materials.• Digital literacy with high-level proficiency using Adobe Creative Suite particularly, Photoshop, InDesign & Illustrator and Mail Chimp platforms.• Product photography & editing including the ability to coordinate, and manage photo and video shoots from external suppliers.• Strong experience working with web analytics and measurement tools such as Word Press, Google Analytics, Google Webmaster, Lead Forensics and in-house CRM systems.• Project coordination skills, including the ability to deliver key milestones of projects within agreed timelines.

Esri Australia is a location intelligence solutions company, providing solutions and services based on Geographic Information Systems technology. As Marketing Coordinator for a regional team, my responsibilities were to:• Work with internal stakeholders across Australia to establish and execute a campaign schedule aimed at driving key sector engagements.• Establish, monitor and report on all budgets relating to the campaign schedule.• Collaborate with internal stakeholders to develop Communications and PR strategies as well as client case studies.• Collaborate with internal stakeholders on the development of digital and social media campaigns including the re-development and ongoing maintenance of web content.• Collaborate with internal stakeholders in relation to the staging of events.• Develop and compile campaign measurement tools, metrics and reports.

Djerriwarrh Community & Education Services is a leading community provider in the western and northern metropolitan areas of Melbourne. We work closely with individuals, families and their communities to develop a strong sense of self-worth.As the pioneer Marketing Officer for the organisation, I worked hand-in-hand with the CEO and Team Leaders to establish a brand presence for community center and drove student recruitment for all its courses.In summary, I:• Oversaw the branding, design and visual communications of the organisation to ensure consistency.• Collaborated with key staff across the organisation to plan and coordinate marketing projects and activities.• Sourced and reported on Good New Stories for distribution to key stakeholders, community partners and the local media.• Managed the organisation's online and social media presence.• Represented the organisation at educational and community expos and forums.

Ngee Ann-Adelaide (NAA) Education Centre is a joint venture partnership between two of the most established and respected institutions in the Asia Pacific region: The Ngee Ann Kongsi and the University of Adelaide.The vision of the partners is to provide a high-quality educational facility in Singapore combining undergraduate and postgraduate academic programmes with applied executive and professional development courses taught by experienced academics, consultants and professionals.As Senior Executive in the Marketing Communications team, I worked hand-in-hand to implement an integrated marketing communications plan with internal divisions and stakeholders to deliver branding objectives of the organisation.In summary, I:• Managed media relations, advertising, marketing and business partnerships to maximize corporate • Planned, organised and executed marketing events, roadshows, conferences and business forums.• Was responsible for all digital and online initiatives, including social media, corporate site and micro-site to increase the social online presence for the school.

• Solicited new customers and increased brand awareness through corporate partnerships.• Substantiated the development and design of various marketing collaterals.• Planned, organized and executed marketing events, road shows and open houses.• Reviewed corporate advertising materials, communications campaigns and store displays.• Spearheaded the development of company's website and maintenance of customers' database.

• Designed and produced point-of-purchase materials and print advertisements for in-store displays.• Liaised and negotiated with suppliers and media agencies for all marketing-related matters.• Provided support to store managers and boutique promoters on the implementation of global visual merchandising for in-store displays.

• Provided personalized service to phone-in enquiries on promotions, products and services.• Performed up selling of products and services via phone to achieve set group targets.• Represented M1 Corporate Sales and secured sales appointment with major clients.