Lynnette Schaeffer, Lc M.B.A. Email & Phone Number

Eldridge, Ia, Us

Garching Bei München, Bayern, De

Responsible for all elements of training for sales and related employees both internal and external as well as oversight of the training facility (LightPoint). Lead in-person education sessions in the training center as well as through virtual education sessions and recorded videos and podcasts. Manage the content creation for all live and recorded education sessions while keeping current on products and training techniques. Responsible for media creation including building sets, writing scripts and setting-up and running film equipment, and transmitting to production. Ensure that the training facility is in full working order, managing the training department budget, and effective communicator with all levels of the organization while supporting showrooms/classrooms at other facilities.

Olathe, Kansas, Us

The first 6 months this position included the launching of several new products from start to finish including creating packaging, spec sheets, install sheets, uploading resources and documents into NetSuite, updating website using a combination of HTML and NetSuite, creating marketing and social media campaigns utilizing Dreamweaver, Photoshop, AI and InDesign. Other marketing activities include developing advertising plans, data analytics, creating banners and booking tradeshows. These tasks were originally comprised of 6 people collectively. Through the development of a new marketing team this position now includes managing two direct employees who are primarily focused on the tasks above allowing more time for all training and training initiatives while overseeing all the above tasks and marketing activities for U.S. and Canada. Regular interaction with management team comprised of product management, customer service, VP of Sales, Director or New Business and 8-regional managers. Accomplishments include: spearheading and executing merging two websites (US and Canada) into one unified website with a completely new design focused enhancing the customer experience; developing and creating a completely re-designed catalog and flipbook; transitioning all documents from Premise to EiKO.

Olathe, Kansas, Us

Responsible for identifying product training needs based on skills gap analysis, developing group and individual learning courses and executing training in multiple different formats including live, webinar based, on-demand, podcast and in person. Training included all product training and other miscellaneous customer resources like the agent network and website. Responsible for all aspects of product training and education for internal customers, external customers, end users, agents, distributors and industry professionals in the Industrial and Commercial channel. Also assisted Product Managers and Marketing to develop marketing resources including spec sheets and install sheets and developed a number of online videos.

Olathe, Kansas, Us

Responsible for all aspects of training and education for distribution partners, customers, end users, agents, and industry professionals in the Industrial and Commercial channel.

Columbia City, In, Us

Account leadership at headquarter level including Grainger, MSC, Motion, Global, Applied, Northern Tool, and Fastenal. Responsible for managing the company's largest national distributors and national buying groups accounting for over $40M in annual revenue in both the electrical and industrial industry with a heavy focus on manufacturing, food processing and automotive. Achieved above average growth and brand exclusivity with a major account resulting in over 50% growth. Included working closely with executive level decision makers, product managers and merchants. Building and executing marketing and business plans to achieve growth goals. Executing national agreements, negotiating, specification, quoting, and connecting dots with key decision makers and local independent rep agencies. Creating and conducting training presentations and leveraging internal resources.

Greenville, Sc, Us

Started as National Account Manager but quickly developed into a Corporate Account Manager role. Responsible for growth and development of MRO accounts. Headquarter responsibility for Fastenal and McMasterCarr and headquarter involvement with Grainger and Interline/Home Depot. Requires developing strong headquarter relationships at various levels, attending national meetings and tradeshows, creating pricing programs, creating and delivering presentations, conducting training, forecasting, and business planning. Heavily involved in marketing and executing business plans at the field level which includes interaction with internal regional managers as well as external customers ranging from agents to distributor managers and sellers to end users. Achieving sales targets, communicating with internal high level management and utilizing various other resources.

Austin, Tx, Us

Responsible for channel development for a start-up that meet sales and profit targets. Creating growth and market strategy for new business within the retail, commercial, and hospitality markets. Mentoring new employees for advancement and utilizing resource management skills to motivate and coordinate internal resources. Managing relationships with distributors, agencies, specifiers and all key participants within the sales channel. Cultivating customer relationships, understanding the customers’ needs through solutions selling, creating and delivering effective presentations and proposals, negotiating and closing contracts while providing technical support during and after the sale.

Eindhoven, Noord Brabant, Nl

Responsible for managing direct reports and agents for a $44M district. Achieving district sales revenue targets, forecasting, strategic planning, and determining areas for growth. Developing distributor and end users relationships while managing through strength based leadership to promote personal development within the team. Interacting with internal resources like product management, marketing and the executive team to ensure we are providing what’s necessary for our distributor partners and meeting customer expectations.

Eindhoven, Noord Brabant, Nl

Responsible for national accounts team including managing expenses, achieving team objectives and sales goals, creating budgets, forecasting, business planning, and assisting in skill development of team members while building strong relationships with new and existing distributors and end users for the hospitality and retail segment. Headquarter end user leadership at Hilton, IHG, Costco, Nike, and Marriott. Conducting product presentations, establishing competitive pricing, communicating with high level management and utilizing various other internal and external resources. Assisting in the development of new products and providing regular feedback to senior leadership while developing strong relationships with strategic distributors and large end users, creating sales and marketing plans, actively engaging with field sales. Ability to handle multiple projects and work with large end users to offer global solutions.

Eindhoven, Noord Brabant, Nl

Major account responsibility covering two strategic electrical distributors based in Iowa and Nebraska. Requires calling on additional distributors in this market place while coordinating the successful implementation and execution of the business planning process while utilizing and directing the resources connected to these distributors. Requires extensive Microsoft Office knowledge, organizational, leadership, and excellent presentation skills along with building strong relationships and self motivation. * Increased the $4M sales budget by 5% in the first year * Team Leader for New Product Introduction

Cedar Rapids, Iowa, Us

Responsible for growing full line electrical sales with a primary focus on lighting products to industrial, commercial, and contractor customers throughout Eastern Iowa and Western Illinois. Required calling on new and existing customers, making cold calls via phone and in person, scheduling appointments, maintaining relationships, determining customers' needs and visions, promoting products, negotiating pricing, and quoting. Required extensive Microsoft Office knowledge, organizational, leadership, and excellent presentation skills, teamwork, and building strong internal and external relationships. * Increased total sales by 125% within the first 2 years * Increased customer base by 30%

Mba, Business Management

Ba, Business