Provides strategic insights and tactical solutions for marketing and communication challenges in privately held and private equity companies. Skilled in managing short-term, targeted projects and serving as a fractional marketing leader for extended engagements. Demonstrates proficiency in navigating diverse business landscapes to optimize results. Fractional Marketing LeaderTom Barrow Company – August 2017 – PresentDMR – December 2019 - PresentTBC Supply – April 2020 - PresentS&P Air Control - August 2020 – Present (Includes United Enertech, Air Performance, Air Conditioning Products, and Metal Form Manufacturing)Lumalier/Evergreen UV – August 2020 – PresentImpact Climate Technologies – September 2024 - PresentArbor-Nomics – March 2023 – May 2024 Epoch Brands – September 2021 – April 2022Lift361 – June 2016 - December 2020 Kleen-Tex – June 2015 - August 2017Project WorkArbor-NomicsAmerican GreetingsClaridge ProductsDalfort CapitalKids2Oil-RitePathbuildersQuikrete

Strategic global corporate communications including media relations, social media, internal communications, B2B marketing communications, corporate philanthropy, and e-learning training development.

Member of Senior Executive Team. Built and led comprehensive corporate communications, marketing and branding strategies to drive B2B sales and increase the value of the Larson-Juhl brand. Transitioned marketing from solely brand focused to a revenue center. Led North American field, inside, and contract sales teams. Provided clarity and consistency of internal and external messaging. Liaison between operations, product development, supply chain and sales to improve business results. Conducted market research for competitive advantages, new markets and business objectives. Collaborated with key customers to develop and execute marketing plans. Led the marketing function including product management, marketing analysis, trade shows, product launches and promotions, marketing communications, corporate communications, team member communications, advertising, public and media relations. Executive sponsor of company's Community Service Team and Co-lead of company's Culture Team.

Member of Senior Executive Team. Led the marketing, corporate communications, and product development function (10 Direct Reports) including product design, trade shows, product launches, promotions, marketing communications, corporate communications, team member communications, advertising, media and public relations.

Started new art publishing division for the company. • Researched printing and imaging equipment and paper substrates.• Developed brand identity, marketing collateral and PR launch.• Created e-commerce website.• Established and managed artist licensing agreements.• Managed outside resource for digital capture and inventory of art images.

Offering branding and marketing consulting services with a focus on:* Specialized branding for initial start-ups* Strategic marketing and external communications programs for midsize businesses and franchises* Integrated communications solutions for large corporationsElevating brands and driving success through tailored approaches for businesses of all sizes.Clients included: Matrix Resources, Comsys (part of the Manpower Group), CARE, Alloette Cosmetics, Elavon, Tanner Medical Center, and Larson-Juhl.

Instrumental in the development of national consumer advertising and PR programs for the company - the first for the company and industry. Created all product launch materials and team member communications.

Responsible for internal and external communications. Produced and managed brand and marketing communication for all product lines, franchise group, and corporate communications, including annual report, public relations and advertising. Created sales and training tools. Managed corporate communications during owner's campaign for Governor, company IPO, and multiple acquisitions. Led company's national United Way Campaign Drive.