Lynn P. Sucharitakul

Lynn P. Sucharitakul Email and Phone Number

CBDO & CMO | Venture Builder | E-Commerce @ Sephora, Pomelo | MBA @ Sasin School of Management @ Value Sourcing
Bangkok, TH
Lynn P. Sucharitakul's Location
Bangkok City, Thailand, Thailand
About Lynn P. Sucharitakul

Lynn P. Sucharitakul is a CBDO & CMO | Venture Builder | E-Commerce @ Sephora, Pomelo | MBA @ Sasin School of Management at Value Sourcing. They possess expertise in digital channels, solutions marketing, e commerce, managing business growth, campaign performance analysis and 45 more skills. Colleagues describe them as "It was an absolute pleasure to work with Lynn. Her multi-tasking several projects while managing her other responsibilities is an incredible asset. She’s motivated reach deadlines on projects. Any team or company would be lucky to have her on their team.", "Lynn is a highly motivated - young digital marketer. She adapt (then master) the marketing channels that she took care of and bring the value out of those to the company. She has a deep attention to detail and in fact help me in making decision, she's also versatile to join other cross department project with excellent result, definitely a swipe right for Lynn <3", and "I had the absolute pleasure of working with Lynn at Pomelo Fashion. She was an indispensable member of the performance marketing team: sharp analytical skills, perfect attention to details, capability to deliver complex projects on time. Acting as an owner of the display retargeting channels and app marketing initiatives, Lynn managed to improve the key performance metrics, add new creative formats to the ad mix and perform various studies to elevate the digital marketing efficiency. Aside from her impeccable work, Lynn was also a pleasure to be around, and I truly hope we have the chance to work together with her in the future."

Lynn P. Sucharitakul's Current Company Details
Value Sourcing

Value Sourcing

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CBDO & CMO | Venture Builder | E-Commerce @ Sephora, Pomelo | MBA @ Sasin School of Management
Bangkok, TH
Website:
reodeli.com
Employees:
41
Lynn P. Sucharitakul Work Experience Details
  • Value Sourcing
    Value Sourcing
    Bangkok, Th
  • Value Sourcing
    Chief Business Development & Marketing Officer
    Value Sourcing Mar 2024 - Present
    We are an Italian RTE food manufacturer distributing products under our brand, Reo's Deli, via leading convenience stores across Thailand. Come join us - we're hiring for BD & Marketing roles!Business Units managed: Brand & Marketing Social Impact, CRM, Customer Insights, Food Service for HoReCa, Food Innovation
  • Independent Consultant
    Independent Consultant: Marketing, Strategy
    Independent Consultant Apr 2023 - Feb 2024
    New York, Us
    Areas of expertise: e-commerce business strategy, growth marketing, social media content marketing, performance marketing, and analytics. Extensive experience working with C-suite and founders. Clients include:- Thailand-based startup in the e-commerce fashion sector- Notable property developer with a portfolio of award-winning condominium projects- Thai public figure & entrepreneur (services provided: CEO branding, personal branding)
  • Zipmex
    Venture / Product Manager, Web3
    Zipmex Jan 2023 - Mar 2023
    Singapore, Sg
    • Lead cross functional teams to drive new product initiatives end-to-end including a web3 platform• Ensure alignment on product roadmap and strategy among key business, marketing, & tech stakeholders• Establish a well-integrated customer feedback loop to optimise and drive incremental value for customers
  • Zipmex
    Growth Manager, New Ventures
    Zipmex Jul 2021 - Dec 2022
    Singapore, Sg
    • Drive go-to-market strategy to scale four new ventures including a launchpool and NFT platform• Design rigorous AB testing frameworks, manage paid ads, KOLs, and growth hacking strategies to drive thousands of new signups each time, navigate regulations, and deliver campaigns that generate millions of dollars in revenueProjects: Zixel NFT Marketplace, Zipmex Token ZMT, ZLaunch, ZipWorld
  • Sephora
    Country E-Commerce Manager, Thailand (Bu Lead)
    Sephora Jun 2019 - Jun 2021
    Neuilly Sur Seine, Ile De France, Fr
    • Spearhead Thailand’s e-commerce business as the business unit lead to double revenue share • Lead 8 team members across Performance Marketing, Onsite Ops, Campaigns, Content, and Design; report directly to the Country General Manager of Sephora Thailand• Own revenue forecasting based on the business strategy, product development, and marketing plans• Evaluate business performance and provide management reports to global and regional senior management, draw strategic data-driven insights to drive direction and meet key KPIs and revenue targets• Work with Finance & Ops to identify financial and operational impacts and risks
  • Pomelo Fashion
    Regional Performance Marketing Team Lead
    Pomelo Fashion Mar 2019 - May 2019
    Bangkok, Bangkok, Th
    • Manage large media budgets across paid social/search/display, to ensure traffic & acquisition growth• Optimize and innovate the marketing funnel and customer journey to improve conversion rates
  • Pomelo Fashion
    Regional Performance Marketing Senior Associate & Leads Program
    Pomelo Fashion Jul 2018 - Feb 2019
    Bangkok, Bangkok, Th
    • Oversee paid social and search channels as the key contact for Facebook and Google ad products• Initiate and design ad studies to improve channel performance and ensure KPI achievement• Project manage the development and launch of omnichannel features as a participant of LEADs, an internal employee fast-track program. Lead two six-month long cross-departmental projects from planning to execution. On Project 1, design and test three omnichannel features, and initiate back-end and front-end developments. On Project 2, drive marketing strategy for Pomelo Partners & Pick Up solution.
  • Pomelo Fashion
    Regional Performance Marketing Senior Associate
    Pomelo Fashion Jul 2017 - Jun 2018
    Bangkok, Bangkok, Th
    • Scale growth of the global app user base, acquire and onboard eight ad network partners• Lead mobile app and display marketing, design AB testing frameworks, and liaise with agency partners• Work with Product Managers and Engineers to build and implement app analytics tracking initiatives
  • Pomelo Fashion
    Regional Campaign Marketing Associate
    Pomelo Fashion Jul 2016 - Jun 2017
    Bangkok, Bangkok, Th
    • Manage campaigns that drive revenue and customer retention end-to-end from ideation to implementation• Work with Creative functions to plan and produce high quality content on earned & owned channels
  • Central Group
    Digital Marketing
    Central Group Mar 2016 - Apr 2016
    Bangrak, Bangkok, Th
    • Plan and develop innovative social campaigns for COL with cross-functional teams• Implement email marketing segmentation strategy, and produce branded content for onsite use
  • Ogilvy
    Strategic Planning
    Ogilvy Jun 2015 - Jul 2015
    New York, Ny, Us
    • Conduct social media listening and consolidate weekly reports for key clients• Extract consumer insight, develop marketing strategies, and present findings to key stakeholders

Lynn P. Sucharitakul Skills

Digital Channels Solutions Marketing E Commerce Managing Business Growth Campaign Performance Analysis Performance Based Marketing Growth Strategies Cross Functional Coordination Online Marketing E Commerce Optimization Technology Marketing Reporting And Analysis New Business Opportunities Data Analysis Online Content Creation Business Development Content Marketing Campaign Execution Data Analytics Business Insights Digital Marketing Advertising Integrated Marketing Google Adwords Strategic Planning Ad Networks Business Growth Strategies Instagram Mobile Applications Facebook Microsoft Office Budget Management Marketing Microsoft Excel Cross Functional Team Leadership Campaign Management Google Analytics Social Media Marketing Growth Management Display Advertising Customer Acquisition Management Customer Journeys Project Management Marketing Communications Problem Solving Marketing Strategy High Level Of Accuracy E Commerce Consulting Growth Marketing

Lynn P. Sucharitakul Education Details

  • Sasin School Of Management
    Sasin School Of Management
    Emba
  • Harvard Business School Online
    Harvard Business School Online
    Disruptive Strategy With Clayton Christensen
  • Chulalongkorn University
    Chulalongkorn University
    Int’L Program (1St Class)
  • Harrow School
    Harrow School
    High School
  • Pangbourne College, Berkshire, United Kingdom
    Pangbourne College, Berkshire, United Kingdom
    Exchange Program
  • Annesley College, Adelaide, South Australia
    Annesley College, Adelaide, South Australia
    Exchange Program

Frequently Asked Questions about Lynn P. Sucharitakul

What company does Lynn P. Sucharitakul work for?

Lynn P. Sucharitakul works for Value Sourcing

What is Lynn P. Sucharitakul's role at the current company?

Lynn P. Sucharitakul's current role is CBDO & CMO | Venture Builder | E-Commerce @ Sephora, Pomelo | MBA @ Sasin School of Management.

What schools did Lynn P. Sucharitakul attend?

Lynn P. Sucharitakul attended Sasin School Of Management, Harvard Business School Online, Chulalongkorn University, Harrow School, Pangbourne College, Berkshire, United Kingdom, Annesley College, Adelaide, South Australia.

What skills is Lynn P. Sucharitakul known for?

Lynn P. Sucharitakul has skills like Digital Channels, Solutions Marketing, E Commerce, Managing Business Growth, Campaign Performance Analysis, Performance Based Marketing, Growth Strategies, Cross Functional Coordination, Online Marketing, E Commerce Optimization, Technology Marketing, Reporting And Analysis.

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