Lynsey Brothers Email and Phone Number
Lynsey Brothers work email
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Lynsey Brothers personal email
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A graduate of UBC’s Sauder School of Business, Lynsey has spent the last decade providing strategic communications support to brands in a variety of industries from tourism and hospitality, to technology, fashion, and the arts. With government, agency and client-side experience, she loves telling inspiring stories, working with media across all platforms, and planning impactful events. Motivated by a love of travel and international business, Lynsey also spent two years in London, UK working for Hearst Magazines. After returning home to Vancouver, she launched into the world of entrepreneurship, running a communications business for several years. Lynsey's latest calling is a communications role with Pacific Economic Economic Canada - a new agency focused on building a strong, competitive Canadian economy by supporting business, innovation and community economic development unique to B.C.Passionate about relationship building, storytelling, collaboration, integrity, and healthy living.Skills Overview:• Strategic Comms Planning• Campaign Management• Copywriting + Editing• Event Coordination • Media + Influencer Relations• Social Media
Pacific Economic Development Canada | Développement Économique Canada Pour Le Pa
View- Website:
- ssc-spc.gc.ca
- Employees:
- 5184
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Communications ManagerPacific Economic Development Canada | Développement Économique Canada Pour Le PaCanada
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Communications ManagerPacific Economic Development Canada | Développement Économique Canada Pour Le Pacifique May 2024 - PresentVancouver, British Columbia, Canada -
Senior Communications AdvisorPacific Economic Development Canada | Développement Économique Canada Pour Le Pacifique Jul 2023 - May 2024Vancouver, British Columbia, Canada
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Communications AdvisorPacific Economic Development Canada | Développement Économique Canada Pour Le Pacifique Apr 2021 - Jul 2023Vancouver, British Columbia, Canada
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Communications OfficerPacific Economic Development Canada | Développement Économique Canada Pour Le Pacifique Jun 2020 - Mar 2021Vancouver, British Columbia, Canada
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Public Relations ManagerPyrrha Nov 2015 - May 2020Vancouver, Canada AreaInternationally recognized jewelry brand, nominated by the Canadian Arts and Fashion Association as Accessory Designer of the Year in 2019. • Development and execution of brand’s PR strategy and tactics including: media relations, influencer engagement, product placement, thought leadership, charitable initiatives, event planning and award submissions.• Project manager for brand announcements involving multiple departments: graphics, marketing, social media and sales. Collaborations include: HBO's Game of Thrones, the British Museum, Paul Smith and Atticus Poetry. • Creating key brand messaging that is leveraged across all owned platforms: website, blog, newsletters and social media. • Managing external public relations agencies in London, UK and Los Angeles, CA. • Creating and implementing successful cause marketing campaigns, helping Pyrrha raise almost $100K for various non-profits. • Building and maintaining a Cision / PR Newswire database of thousands of North American fashion and trade media contacts.• Reviewing and advising on all advertising and sponsorship opportunities. -
PrincipalLb Communications Sep 2014 - Nov 2015Vancouver, Canada AreaActed as a Western Canada media consultant for High Road Communications. Developed PR strategies, consulted on and supported event executions, and created a variety of media materials. Also provided business development and PR/marketing support for small local projects and brands.Clients included: La Roche Posay, Stoli Vodka, Volumes Project
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Sales ExecutiveHearst Uk Jul 2013 - Aug 2014London, United KingdomHearst UK is the publisher of 25 internationally recognized magazine brands, including Good Housekeeping, Harper’s Bazaar, Women's Health and Elle. Worked with the Good Housekeeping Institute to create a new revenue category (cosmetics) and associated sales strategy for the magazine. Collaborated with editorial, advertising and events to maximize client exposure. Gained insight and experience working in a lifestyle publishing environment. -
Pr And Marketing Executive (Contract)Sweaty Betty Apr 2013 - Jun 2013London, United KingdomDeveloped and executed the PR strategy for the launch of the FW13 collection, managing press coverage opportunities and building relationships with UK fashion and lifestyle media.• Story angle development and pitching, product placement and feature scheduling • Organizing fall/winter 2013 catalogue shoot• Conducting market research • Managing community engagement initiatives -
Account SupervisorHigh Road Communications Sep 2010 - Feb 2013Vancouver, Canada AreaResponsible for managing national media relations and consumer engagement for a roster of lifestyle brands. Developed new business proposals and PR plans, drafted communications materials, created strategic social media content, and managed both media and consumer facing events. Clients included: Whole Foods Market, The Weather Network, Nature’s Path Organic Foods, Canada Goose, American Express Canada, Scotiabank, Direct Energy -
Communications SpecialistWilcox Group Sep 2008 - Aug 2010Vancouver, Canada AreaSupported senior account directors on all aspects of PR campaigns, from media list and story development to pitching and tracking impressions. Prepared corporate spokespeople with key messages and media training for crisis scenarios. Clients included: White Spot Restaurants, Lesley Stowe Fine Foods, YUM! International, Seventh Generation, Rocky Mountaineer.
Lynsey Brothers Skills
Lynsey Brothers Education Details
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Sauder School Of Business, University Of British ColumbiaMarketing -
Manchester School Of Business, Manchester UniversityInternational Business
Frequently Asked Questions about Lynsey Brothers
What company does Lynsey Brothers work for?
Lynsey Brothers works for Pacific Economic Development Canada | Développement Économique Canada Pour Le Pa
What is Lynsey Brothers's role at the current company?
Lynsey Brothers's current role is Communications Manager.
What is Lynsey Brothers's email address?
Lynsey Brothers's email address is ly****@****o.gc.ca
What schools did Lynsey Brothers attend?
Lynsey Brothers attended Sauder School Of Business, University Of British Columbia, Manchester School Of Business, Manchester University.
What skills is Lynsey Brothers known for?
Lynsey Brothers has skills like Media Relations, Editing, Research, Public Relations, Social Media, Crisis Communications, Corporate Communications, Marketing Communications, Press Releases, Communications Planning, Social Media Marketing, Strategic Communications.
Who are Lynsey Brothers's colleagues?
Lynsey Brothers's colleagues are Gilles Laurin, Stephane Tellier, Adhish Maheswaran, Motayo Mbayo, Kim Chaisson, Alex Leblanc, Joseph Heide.
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