Lys Goldman Email & Phone Number

New York, NY, US

Ann Arbor, Michigan, United States

• Cover Michigan football as a beat writer; write game stories, sidebars, columns, and features on deadline
• Formerly covered Michigan men's ice hockey and Michigan women's basketball

Ann Arbor, Michigan, United States

• Second-round edit all sports stories that come in during one production shift per week; serve as women's basketball beat editor

Ann Arbor, Michigan, United States

• Design and layout assigned pages, including weekly "SportsMonday" back page designs and specified front pages
• Edit half of the pages completed for each print paper

Ann Arbor, Michigan

• Spearheaded entire design process from start to finish for commemorative Michigan football National Championship coffee table book, "Victors"
• Designed both front and back covers; worked on all 96 interior pages as designer or editor
• Assisted in building out, requesting, and organizing all content—articles and photographs—for the book
• Translated iconic and recognizable "SportsMonday" designs into sleek coffee table book format
• Communicated with printing company to make final edits on all pages

Ann Arbor, Michigan, United States

• Prospect, ideate, and pitch potential partnerships to brands such as Nike, The Vault NYC, and the Tampa Bay Buccaneers

Ann Arbor, Michigan, United States

• Led 6-person team, assigning creative and strategic projects on relevant timelines
• Cultivated and maintained MSBC’s brand identity; managed all digital platforms and guided creative strategy
• Ideated, oversaw, and created content for marketing and social media campaigns, partnerships proposals, and the yearly conference using Adobe suite; supervised social media analytics research

• Create content for marketing and social media campaigns, partnerships proposals, and the yearly conference
• Contribute to MSBC’s website and digital platforms, assist in creating brand identity

New York, New York, United States

• Conducted competitive analysis for multiple TNT Sports platforms, tracking sponsor integrations oncompeting networks before analyzing the data and putting together insights to send to sales team
• Ideated and pitched new alternative broadcast and title sponsorship with fellow intern, focusing on a cross-portfolio opportunity with TNT Sports and one of WBD’s entertainment networks
• Assisted in the development of go-to-market materials (media kits and go-to-market decks); created recap decks for clients such as Marriott and New York Life after gathering insights and choosing content to showcase
• Redesigned one-sheet template for the NHL on TNT, assembling important information in digestible manner
• Created master deck with TNT Sports talent across properties, building deck from scratch

Ann Arbor, Michigan, United States

• Took photos and videos at live events for social media and archives purposes; planned, edited, wrote copy, and posted on AADL social channels (Instagram, Twitter, and Facebook) with content from live events
• Gathered content outside of live events and edited videos to be posted on AADL platforms
• Filtered through AADL Local Archives to curate a posting schedule for social media, choosing relevant photos and organizing captions

Ann Arbor, Michigan, United States

• Led 40-plus-person section during the summer of 2023, overseeing and editing all sports content

Ann Arbor, Michigan, United States

• Edit all sports stories that come in during one production shift per week
• Cover Michigan women's basketball as a beat writer

Ann Arbor, Michigan, United States

• Cover Michigan varsity sports teams; write game stories, sidebars, and features on deadline

Ann Arbor, Michigan, United States

• Design and layout assigned pages, including weekly Sports Monday back page designs and specified front pages

• Facilitated communication across league and specific teams to confirm team position lists
• Ideated and assembled ideas for the NWSL Title IX Summit; put together comprehensive document of strategy, content, speaker, and integration ideas along with other relevant resources
• Conducted research and analysis on applicable topics upon request of NWSL Commissioner, including abortion access in NWSL team states, league transgender policy, Latinx audiences, and women’s soccer leagues around the.

• Generated and executed trending soccer-related content across social media platforms to build the startup’s social media presence, brand identity, and community
• Ideated and proposed potential improvements and new features to the app; tested new developments

Westport, Connecticut, United States

• Oversaw class attendance, sold memberships, monitored client feedback and concerns, cleaned studio

Miami, Florida, United States

• Assisted in improving operations of Miami Dolphins website and executing various event-related projects around the organization
• Researched and presented potential upgrades for pages within Miami Dolphins online platforms
• Designed mock graphics for social media

• Updated and monitored company Petfinder page
• Created adoptable dog fliers to post on social media

Bachelor Of Arts - Ba, Sport Management; Minors In Business And Writing

Activities and Societies: Michigan Sport Business Conference, The Michigan Daily, Stephen M. Ross Business Minor, Sweetland Minor in.

High School Diploma

Activities and Societies: Inklings Student Newspaper, Varsity Soccer (captain), Climate Action Club (Co-Founder and President), Global.

Summer Program - Introduction To Social Entrepreneurship