Lyssa Klein Email & Phone Number

Cincinnati, Oh, Us

Chicago, Illinois, United States

San Diego, California, United States

As part of the copy, design and UX team supporting the launch of the EV6 for Kia Motors America, I crafted content to drive customer engagement in new and interesting ways.

Greater Chicago Area

Managed the content creation process for clients in the healthcare, financial services and technology sectors, developing integrated B2B and B2C marketing support across a wide range of formats, including website content, social media, emails, articles and case studies.

Chicago, Illinois, United States

Responsible for developing communications materials that make highly technical research data more accessible and exciting to a wider audience. - Collaborate on graphic design and oversee execution. - Clients include government agencies, healthcare organizations and academic institutions.

Greater Chicago Area

Responsible for developing brand strategy and communications across all media, including website content, retail marketing, email and social media marketing, broadcast advertising and catalog merchandising.

Chicago, Illinois, United States

- Principal writer for MasterCard B2B communications. Projects included creative copy for web pages, global sales guides, marketing leave-behinds and PowerPoint presentations targeted to bank, merchant and government audiences.- Additional project work for Sony Electronics, Abbott Laboratories, Monark Premium Appliances, RHR International, Archer Hotel, Ivy Funds, Peace Care.

Chicago, Il

Specialized in developing innovative marketing solutions to help maximize brand impact. Projects included:WASHINGTON REDSKINS - Developed targeted email campaign resulting in open rate 50% above norm - Scripted and supervised production for microsite video resulting in 98% click-thru rateIDENTRUST DIGITAL IDENTITY SOLUTIONSCreative development of integrated marketing campaigns for two distinct client groups: 1) international financial institutions; 2) federal agenciesDirected all phases of creative design and production for web pages, online advertising, print advertising, direct mail, and trade supportHYDE PARK ALLIANCE FOR ARTS & CULTURE - Creative ideation for “Culture Coast” concept to promote Hyde Park and mid-South Side as cultural destination with topnotch arts offerings- Strategy and messaging for “Culture Coast” advertising and promotional supportUNIVERSITY OF CHICAGO OFFICE OF SUSTAINABILITY - Multi-level website development

Provided unique in-house advertising and marketing capability for the University community, generating strategic concepts and copy for print and online advertising, marketing, and promotional materials for departments campus-wide. Additional responsibilities included strategic planning, brand marketing, and event planning.