Lyth Ammari Email & Phone Number

California, United States

San Francisco, California, United States

• Consistently exceeded quota attainment and generated 24% of the showroom’s sales for ‘23 fiscal year by developing and nurturing long-lasting client relationships through a consultive approach.
• Provided residential, trade, and small business clients solutions by creating and presenting decks/3D renderings which resulted in a 29% increase in sales and an average order value of $10K.
• Closed $4.2M in sales YTD and was ranked the top fourth AE in the entire West region for ‘23 fiscal year.
• Honed and internally shared my sales cycle process including the use of tools like Salesforce, Google Sheets, and Tableau which resulted in me maintaining a monthly business pipeline of at least $285K.

San Francisco, California, United States

• Planned and executed influencer marketing campaigns from start to finish which led to a 211% average increase in app installs across all campaigns since start date
• Helped grow Hirect’s social media follower count via strategic influencer activations by 300%
• Owned bi-monthly campaign and weekly evergreen reports which detailed KPI goal progress and written suggestions informed by data
• Created and maintained the first internal social media content/influencer campaign calendar which helped diversify branded content and allowed foresight for unique partnership opportunities
• Explored and pitched potential brand partnerships to drive app installs and increase brand awareness in the US market
• Established original influencer marketing SOPs for team use and new hires which resulted in more efficient, streamlined campaign execution

San Francisco, California, United States

• Planned, managed, and executed large-scale influencer marketing campaigns from start to finish for 5 top-tier accounts
• Frequently exceeded campaign KPI goals for clients (e.g. surpassed estimated reach goal for Elemis account by 229%)
• Consistently surpassed the number of required influencer activations on all campaigns while remaining under budget (saved up to $20k in total creator funds across all campaigns)
• Grew La Roche-Posay's Instagram follower count by 15.8% via influencer activations
• Pitched creative campaign ideas to brands and implemented content guidelines for influencers to follow
• Created and presented wrap reports to clients that included campaign analyses and learnings

Emeryville, California

• Managed 25 marketing campaigns by providing authors with social media strategy and a campaign schedule, which resulted in many titles earning a spot in Amazon's #1 New Releases
• Supported a team of marketing managers with their campaigns by organizing internal Google Drive, delivering marketing assets, shipping proof/giveaway copies, and dealing with any ad hoc requests
• Helped execute a successful micro-influencer campaign from start to finish that met 102% of the pre-order goal
• Monitored campaign results and client social media accounts to track engagement data, social media copy and post frequency compliance
• Created custom affiliate links using Bitly and tracked clicks for ongoing campaigns in order to drive traffic to Amazon PDPs during pre-order periods
• Forged digital partnerships with popular blog sites and apps to promote brand awareness/growth

New York City Metropolitan Area

• Successfully recruited bloggers, photographers, and editors from numerous media outlets to run features/interviews/TV appearances in order to increase artist commercial awareness
• Coordinated with artist management teams to note ongoing press requests for artists across all different media outlets
• Managed artist listening parties (e.g. recorded attendance, technological assistance, catering, set up/cleaned venue space)
• Researched and pitched new brand partnership opportunities for signed artists
• Monitored and clipped any online/print press coverage relating to signed artists on a daily basis
• Created/edited press releases in Mailchimp and scheduled campaign delivery dates

Westford, MA

• Collaborated with the marketing department to create apparel/footwear CAD selling tool presentations
• Increased the amount of approved daily closeout orders by 30%
• Improved cross-departmental information flow by developing new reports and Excel formulas for line plans
• Coded field accounts in sales planning’s database and managed new account set up paperwork
• Managed the gift packages for sales reps at LA Gamechangers Summit and collaborated with the warehouse for a timely delivery
• Updated daily price lists for each season and ran daily margin reports

Gilroy, CA

• Managed three employees, ensuring daily operations and pay schedules were completed in a timely manner
• Built supplier relationships to expand product mix and consolidate discounts
• Tracked merchandise quantity and managed inventory (e.g. analyzed optimum reorder points)
• Recorded daily store net income (typically around $1,000-$2,000 per day) for financial archives
• Collaborated on a promotional strategy that led to a 6% increase in summer sales
• Ensured no occurrences of theft occurred by modifying in-store camera settings and supervised periodically