Lyvia Bydlowski Email & Phone Number

São Paulo Area, Brazil

https://www.instagram.com/insideout_pr/

São Paulo Area, Brazil

· Development of strategic projects for brands that are willing to establish connection with influencers - Heineken, Coca-Cola, Vivo, Volvo, Unilever (Magnum,Axe, Dove, TIGI), Mondelez portfolio· Analysis of brand image and research of consumer behavior aimed at developing projects to enhance brand equity among target (online and offline)·Development of partnership/co-creation projects between key opinion leaders and brands or 2 brands (i.e. Vogue and Absolut Elyx)· Planning of projects aimed at gaining earned media and transforming the influencers in genuine brand lovers

Brazil

- Brand plan for Amarula - Analysis of brand equity (online and offline), competitors, target, P&L and sales- Developed projects w/ agencies and marketing team aiming at reaching the stablished goals- Developed pricing and distribution strategies- Managed ad, promotion and social media agencies

São Paulo Area, Brazil

- Developed projects for luxury brands as Absolut, Chivas Regal and Jose Cuervo Platino- Created strategies and brainstormed ideas aimed at increasing brand awareness, specially in São Paulo, Rio de Janeiro and Brasília- Managed internal/ external staff, suppliers and vendors at all events- Developed billingual presentations and accurated/detailed budget for big and small events- Projects: Absolut Elyx Seasonal Store, Chivas Ambassadors, 1800 Tequila Launch Project, Jose Cuervo and OKGO Group

Greater Los Angeles Area

- Developed presentations aimed at promoting the company/projects to clients and prospect clients- Participated in the marketing campaign (ideas and execution) of a film documentary and a feature film- Assisted two publicists in communicate the movie to the specialized press and celebrities’ agents - Assisted in the coordination of “My Run Special Screening” (450 people attended the event)- Researched information (audience profile, Film festivals information) in order to contribute to marketing campaignshttps://www.imdb.com/name/nm3776776/?ref_=nv_sr_srsg_0_tt_0_nm_1_q_lyvia%2520bydlowski

São Paulo Area, Brazil

- Assisted the CEO with marketing and sales projects for national and international companies, including Dell Computers Brazil - Point person for clients, managers and directors: coordinated meetings, events, agendas and reports - Coordinated and developed marketing/sales research with over 300 clients to identify consumer profile and markets- Created marketing and sales materials – presentations, websites, promotional materials - for clients and prospect clients

São Paulo Area, Brazil

- Responsible for general office duties: answered phones, took messages, managed expense reports and scheduled meetings- Analyzed brand and customer statistics to assist in the development of public relations strategies for 11 beer brands- Coordinated events aimed at communicating brands positioning, launching new products and building relationships with consumers- Developed partnerships with strategic brands (for instance São Paulo Fashion Week) to increase penetration among each segment

Certificate, Producing

Certificate, Business And Management Of Entertainment

Bachelor, Marketing