• Leading the development and implementation of data-driven marketing strategies to align with sales objectives and optimize return on investment.• Managing the marketing budget to ensure effective resource allocation, maximizing impact across various channels.• Designing and executing compelling product communication campaigns, including promotional materials for diverse sales channels.• Mentoring and guiding a team of product marketing managers in pricing strategies, operations, and sales support, fostering team growth and development.• Partnering closely with the sales team to ensure alignment in messaging and execution, driving enhanced sales performance.• Overseeing brand management efforts, including creating and implementing brand strategies that ensure consistency and market relevance.Key Achievements:• Led the team in securing Platinum partnerships with Aruba and IACBOX, while upgrading partnership levels with multiple key vendors.• Developed and launched a comprehensive brand strategy from scratch, successfully integrating it across marketing initiatives.

• Motivated and managed a network of resellers to meet and exceed established sales quotas and revenue targets, driving business growth.• Provided hands-on training and continuous education to resellers on new solutions added to the product portfolio, ensuring they were equipped to sell effectively.• Acted as the primary point of contact for resellers, offering guidance, support, and tools needed to close deals successfully and efficiently.• Monitored and analyzed reseller performance, identifying opportunities for improvement and providing targeted coaching to boost results.• Fostered strong, long-term relationships with resellers, building loyalty and ensuring alignment with business goals.Key Achievements:• Led resellers to achieve significant sales growth in the Automatic Vehicle Location (AVL) market.• Penetrated key accounts and successfully reduced churn rate from 17% to 9%, improving client retention and long-term profitability.

• Sold postpaid GSM and DSL services, targeting high-value clients to increase customer base and revenue.• Managed customer retention efforts by providing top-tier support, delivering relevant information, and identifying new service opportunities.• Built and maintained strong relationships with high-value clients, ensuring satisfaction and long-term engagement.Key Achievements:• Awarded Best Seller in the High-Value Direct Acquisition (HVDA) team in both 2011 and 2013.

• Delivered exceptional customer service, assisting customers in selecting the best devices and plans based on their preferences and requirements.• Handled inventory management and ensured that the sales floor was well-stocked and organized, enhancing the customer shopping experience.• Maintained up-to-date knowledge of the latest mobile technologies and offerings to effectively communicate product features and benefits to customers.Key Achievement:• Awarded "Employee of the Year" in 2009 for outstanding sales performance and customer service.