Michael Cline Email & Phone Number

Applications and ServicesWeb to PrintExtensive knowledge in the Design and Implementation of feature rich, marketing management storefronts with industry recognised technology such as Pageflex and Xralle.


Cross-Media / pURL Campaigns
Combining variable print, email, and pURL's (personalised URL's) to create highly effective, response driven marketing campaigns. Extensive experience implementing campaigns on for Corporate Marketing departments, Marketing Service providers and Print Service Providers.


(VDP) Variable Data PublishingUtilising data to intelligently target printed communications to the individual recipient incorporating personalised images, transpromotional messages and variable length documents.


Trigger Marketing / Response Marketing Campaigns
Using marketing 'events' to automatically trigger the creation and delivery of personalised, marketing communications. Events such as product purchases or website inquiries to instantly generate personalised, relevant content such as printed collateral, emails and SMS text messages.IntegrationIntegrating online marketing tools seamlessly with MIS systems such as Shuttleworth, Imprint and Optimus along with numerous other business management systems such as SAP and Ariba.Specialties: Web-to-print implimentation and management,Cross-media campaign development (Print, Email, Web, pURL)Advanced Variable Data and Personalised print campaign delivery,Customer Support,MS CRM,Software as a Service,Customer Service

Listed skills include Variable Data Printing, Pageflex, Integration, Web To Print, and 20 others.

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  College Of West Anglia

  Merit