Jesse Miller

Jesse Miller Email and Phone Number

B2B Marketer turned Product Manager @ ZoomInfo | AI and ML | AdTech @ ZoomInfo
Jesse Miller's Location
Portland, Oregon, United States, United States
Jesse Miller's Contact Details

Jesse Miller personal email

n/a

Jesse Miller phone numbers

About Jesse Miller

Results-focused Product Manager with a strong foundation in digital marketing and marketing operations as a former practitioner. Proven ability to develop data-driven product features that address customer needs. Currently leading a team of engineers focused on optimizing advertising campaign performance and reducing fraud using machine learning and proprietary optimization systems. Passionate about collaborating with cross-functional stakeholders to deliver delightful product experiences for users.Interest + Expertise: Lead Generation - Marketing Automation - Marketo - SaaS - B2B - Digital Marketing Analytics - Demand Generation - Marketing Operations - Advertising Operations - SEM - Google Ads - SEO - Looker - Tableau - SFDC - GTM - Optimizely - Segment.io - Drift - ABM - Account Based Marketing - 6sense - Demandbase - Product Management - JIRA - Figma - DSP - The Trade Desk

Jesse Miller's Current Company Details
ZoomInfo

Zoominfo

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B2B Marketer turned Product Manager @ ZoomInfo | AI and ML | AdTech
Jesse Miller Work Experience Details
  • Zoominfo
    Product Manager Iii, Marketing Os
    Zoominfo Jul 2022 - Present
    Vancouver, Washington, Us
    Technical PM, hired as the second Product Manager to lead the Advertising Product Team, focused on delivering 0-1 solutions for brand safety, campaign optimizations and ROI. Accomplishments include:1️⃣ Developed proprietary optimization engine to improve campaign ROI, driving multiple initiatives including traffic distribution (increasing average campaign pacing from 65% to 90%), account balancing (increasing campaign reach by 15%), and dynamic CPM bidding for strategic traffic acquisition and increased ad viewability (up to 75% from 54%).2️⃣ Built system for identifying and blocking fraudulent traffic, reducing inflated CTR by 40% and improving session duration and increased campaign engagement.3️⃣ Led end-to-end launch of a ML model based campaign forecasting system and reccomendation engine, providing advertisers with actionable insights to optimize budget allocation and campaign performance. Drove $240k in incremental ad budget in first 3 months of launch.4️⃣ Spearheaded UX redesign of campaign building experience in order to streamline the ad set and audience creation process, decreasing time-to-launch by 22% and delivering an improved user experience.🏆 Accolades: Winner of a 2024 company-wide "Zoomie" Award, for exemplifying the company value of "Being Relentless"
  • Adaptive Marketing Solutions
    Digital Marketing / Web Consultant
    Adaptive Marketing Solutions Oct 2018 - Present
    Business consultant focusing on:-Partnering with clients to develop and execute go-to-market strategies, focusing on website optimization and lead generation through digital activation.-Collaborating to analyze user data, identify market trends, and inform product iterations as needed.-Manage project timelines and budgets, ensuring timely delivery of marketing assets while maximizing ROI.
  • Newsela
    Manager, Digital Marketing Operations
    Newsela Jun 2021 - Jul 2022
    New York, Ny, Us
    Joined Newsela to help kick start ABM and improve digital marketing efforts. Accomplishments include:-Spearheading the introduction of ABM across the company, developing segmentation strategies, personalized campaigns, and driving a 4 million dollar pipeline increase from 22 key target accounts.-Streamlining marketing operations by optimizing Marketo and Salesforce integration, ensuring efficient lead flow and data integrity for enhanced decision-making.-Collaborating with business intelligence to build Looker dashboards, empowering data-driven analysis of marketing ROI and pipeline influence. Also led rebuilding URL tracking system for increased attribution accuracy.-Leading website enhancements resulting in a lead conversion rate increase from 1% to 3%, and implemented a chatbot strategy increasing qualified leads for the sales team.
  • Rollworks, A Division Of Nextroll, Inc.
    Manager, Digital Marketing/Abm/Mops
    Rollworks, A Division Of Nextroll, Inc. Sep 2020 - Jun 2021
    San Francisco, California, Us
    At RollWorks, I was in a unique position of being our lead on digital marketing and analytics, while also being a key contributor to the product roadmap as a platform expert. While I was there I was able to:-Lead the development and execution of targeted ABM strategies, achieving an average ROAS of 3:1 while driving increased pipeline and revenue through account segmentation, personalized campaigns (direct mail, ads, events), and building custom measurement solutions.-Partner closely with product teams as "Customer Zero," providing insights and feedback that shaped the development of the ABM platform.-Manage the marketing technology stack, optimizing conversion tracking, analytics, and onboarding processes to enhance data-driven decision-making.-Collaborate with content and sales teams to align ABM campaigns with target audiences and accelerate opportunity velocity.
  • Rollworks, A Division Of Nextroll, Inc.
    Associate Manager, Digital Marketing And Abm
    Rollworks, A Division Of Nextroll, Inc. Jun 2018 - Sep 2020
    San Francisco, California, Us
  • Bold
    Product Marketing / Digital Marketing Manager
    Bold Jun 2017 - Jun 2018
    San Juan, Pr
    Launched career in B2B marketing at BOLD, diving headfirst into digital advertising, email campaigns, and web analytics. Over my time at the company, I wore many hats and worked on various initiatives:-Owned end to end campaign execution and email strategy for newly launched Applicant Tracking System product.-Leveraged JIRA to manage website development for ATS product launch, coordinating with web development teams in both Puerto Rico and India. Gained exposure to product management frameworks and workflows.-Led Product Marketing initiatives around messaging and positioning for various brands acquired by the business.
  • Bold
    Digital Marketing Associate
    Bold Sep 2016 - Jun 2017
    San Juan, Pr
  • Bold
    Online Media Purchasing Coordinator
    Bold Feb 2016 - Sep 2016
    San Juan, Pr
  • Jazz
    Marketing Assistant
    Jazz Feb 2015 - Feb 2016
    Denver, Colorado, Us
    I assisted JazzHR, formerly The Resumator, during their transitional rebrand in the talent management industry. Gained B2B marketing experience in demand generation, customer, and acquisition marketing.
  • Cornerstone Agency
    Farm Team Representative - Field Marketing
    Cornerstone Agency Aug 2013 - May 2015
    New York, Ny, Us
    Field marketing representative responsible for completing grassroots marketing campaigns involving various artists in all genres of music.Tasks included: Setting up listening parties and events, facilitating in store contests, field marketing and promotional events throughout the Bay Area. Promotions using marketing channels including print, digital, and social.

Jesse Miller Skills

Social Media Social Networking Marketing Social Media Marketing Customer Service Facebook Time Management Email Marketing Sales Microsoft Office Merchandising Marketing Strategy Marketing Communications Visual Merchandising Teamwork Leadership Communication Digital Marketing Retail Sales Inventory Management Retail Cashiering Advertising Microsoft Excel Store Management Loss Prevention Event Planning Microsoft Word Lead Generation Powerpoint Marketo Salesforce.com Google Analytics Webinars Online Lead Generation Marketing Operations Microsoft Powerpoint Management Strategy Business Development Digital Media Media Planning

Jesse Miller Education Details

  • San Francisco State University
    San Francisco State University
    Marketing
  • Santiago Canyon College
    Santiago Canyon College
    General

Frequently Asked Questions about Jesse Miller

What company does Jesse Miller work for?

Jesse Miller works for Zoominfo

What is Jesse Miller's role at the current company?

Jesse Miller's current role is B2B Marketer turned Product Manager @ ZoomInfo | AI and ML | AdTech.

What is Jesse Miller's email address?

Jesse Miller's email address is je****@****rks.com

What is Jesse Miller's direct phone number?

Jesse Miller's direct phone number is +171472*****

What schools did Jesse Miller attend?

Jesse Miller attended San Francisco State University, Santiago Canyon College.

What skills is Jesse Miller known for?

Jesse Miller has skills like Social Media, Social Networking, Marketing, Social Media Marketing, Customer Service, Facebook, Time Management, Email Marketing, Sales, Microsoft Office, Merchandising, Marketing Strategy.

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