Jesse Miller Email and Phone Number
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Jesse Miller personal email
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Results-focused Product Manager with a strong foundation in digital marketing and marketing operations as a former practitioner. Proven ability to develop data-driven product features that address customer needs. Currently leading a team of engineers focused on optimizing advertising campaign performance and reducing fraud using machine learning and proprietary optimization systems. Passionate about collaborating with cross-functional stakeholders to deliver delightful product experiences for users.Interest + Expertise: Lead Generation - Marketing Automation - Marketo - SaaS - B2B - Digital Marketing Analytics - Demand Generation - Marketing Operations - Advertising Operations - SEM - Google Ads - SEO - Looker - Tableau - SFDC - GTM - Optimizely - Segment.io - Drift - ABM - Account Based Marketing - 6sense - Demandbase - Product Management - JIRA - Figma - DSP - The Trade Desk
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Product Manager Iii, Marketing OsZoominfo Jul 2022 - PresentVancouver, Washington, UsTechnical PM, hired as the second Product Manager to lead the Advertising Product Team, focused on delivering 0-1 solutions for brand safety, campaign optimizations and ROI. Accomplishments include:1️⃣ Developed proprietary optimization engine to improve campaign ROI, driving multiple initiatives including traffic distribution (increasing average campaign pacing from 65% to 90%), account balancing (increasing campaign reach by 15%), and dynamic CPM bidding for strategic traffic acquisition and increased ad viewability (up to 75% from 54%).2️⃣ Built system for identifying and blocking fraudulent traffic, reducing inflated CTR by 40% and improving session duration and increased campaign engagement.3️⃣ Led end-to-end launch of a ML model based campaign forecasting system and reccomendation engine, providing advertisers with actionable insights to optimize budget allocation and campaign performance. Drove $240k in incremental ad budget in first 3 months of launch.4️⃣ Spearheaded UX redesign of campaign building experience in order to streamline the ad set and audience creation process, decreasing time-to-launch by 22% and delivering an improved user experience.🏆 Accolades: Winner of a 2024 company-wide "Zoomie" Award, for exemplifying the company value of "Being Relentless" -
Digital Marketing / Web ConsultantAdaptive Marketing Solutions Oct 2018 - PresentBusiness consultant focusing on:-Partnering with clients to develop and execute go-to-market strategies, focusing on website optimization and lead generation through digital activation.-Collaborating to analyze user data, identify market trends, and inform product iterations as needed.-Manage project timelines and budgets, ensuring timely delivery of marketing assets while maximizing ROI.
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Manager, Digital Marketing OperationsNewsela Jun 2021 - Jul 2022New York, Ny, UsJoined Newsela to help kick start ABM and improve digital marketing efforts. Accomplishments include:-Spearheading the introduction of ABM across the company, developing segmentation strategies, personalized campaigns, and driving a 4 million dollar pipeline increase from 22 key target accounts.-Streamlining marketing operations by optimizing Marketo and Salesforce integration, ensuring efficient lead flow and data integrity for enhanced decision-making.-Collaborating with business intelligence to build Looker dashboards, empowering data-driven analysis of marketing ROI and pipeline influence. Also led rebuilding URL tracking system for increased attribution accuracy.-Leading website enhancements resulting in a lead conversion rate increase from 1% to 3%, and implemented a chatbot strategy increasing qualified leads for the sales team. -
Manager, Digital Marketing/Abm/MopsRollworks, A Division Of Nextroll, Inc. Sep 2020 - Jun 2021San Francisco, California, UsAt RollWorks, I was in a unique position of being our lead on digital marketing and analytics, while also being a key contributor to the product roadmap as a platform expert. While I was there I was able to:-Lead the development and execution of targeted ABM strategies, achieving an average ROAS of 3:1 while driving increased pipeline and revenue through account segmentation, personalized campaigns (direct mail, ads, events), and building custom measurement solutions.-Partner closely with product teams as "Customer Zero," providing insights and feedback that shaped the development of the ABM platform.-Manage the marketing technology stack, optimizing conversion tracking, analytics, and onboarding processes to enhance data-driven decision-making.-Collaborate with content and sales teams to align ABM campaigns with target audiences and accelerate opportunity velocity. -
Associate Manager, Digital Marketing And AbmRollworks, A Division Of Nextroll, Inc. Jun 2018 - Sep 2020San Francisco, California, Us -
Product Marketing / Digital Marketing ManagerBold Jun 2017 - Jun 2018San Juan, PrLaunched career in B2B marketing at BOLD, diving headfirst into digital advertising, email campaigns, and web analytics. Over my time at the company, I wore many hats and worked on various initiatives:-Owned end to end campaign execution and email strategy for newly launched Applicant Tracking System product.-Leveraged JIRA to manage website development for ATS product launch, coordinating with web development teams in both Puerto Rico and India. Gained exposure to product management frameworks and workflows.-Led Product Marketing initiatives around messaging and positioning for various brands acquired by the business. -
Digital Marketing AssociateBold Sep 2016 - Jun 2017San Juan, Pr -
Online Media Purchasing CoordinatorBold Feb 2016 - Sep 2016San Juan, Pr -
Marketing AssistantJazz Feb 2015 - Feb 2016Denver, Colorado, UsI assisted JazzHR, formerly The Resumator, during their transitional rebrand in the talent management industry. Gained B2B marketing experience in demand generation, customer, and acquisition marketing. -
Farm Team Representative - Field MarketingCornerstone Agency Aug 2013 - May 2015New York, Ny, UsField marketing representative responsible for completing grassroots marketing campaigns involving various artists in all genres of music.Tasks included: Setting up listening parties and events, facilitating in store contests, field marketing and promotional events throughout the Bay Area. Promotions using marketing channels including print, digital, and social.
Jesse Miller Skills
Jesse Miller Education Details
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San Francisco State UniversityMarketing -
Santiago Canyon CollegeGeneral
Frequently Asked Questions about Jesse Miller
What company does Jesse Miller work for?
Jesse Miller works for Zoominfo
What is Jesse Miller's role at the current company?
Jesse Miller's current role is B2B Marketer turned Product Manager @ ZoomInfo | AI and ML | AdTech.
What is Jesse Miller's email address?
Jesse Miller's email address is je****@****rks.com
What is Jesse Miller's direct phone number?
Jesse Miller's direct phone number is +171472*****
What schools did Jesse Miller attend?
Jesse Miller attended San Francisco State University, Santiago Canyon College.
What skills is Jesse Miller known for?
Jesse Miller has skills like Social Media, Social Networking, Marketing, Social Media Marketing, Customer Service, Facebook, Time Management, Email Marketing, Sales, Microsoft Office, Merchandising, Marketing Strategy.
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